LinkedIn Getting Started
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LinkedIn Getting Started
Before Getting Started• Sign up for FREE
www.LinkedIn.com account • Profile Photo
– Hire a photographer! It is worth it. LinkedIn Guidelineshttps://help.linkedin.com/app/answers/detail/a_id/430/~/profile-photo-guidelines-and-conditions
• Write Summary– Bring to the workshop a FIRST DRAFT of summary. A great
place to start as we share tips & group discussions.
• Contact List – You probably already have a great list of contacts from your
CRM, Gmail, Outlook, etc.! A great place to start building your LinkedIn network is with people you already know. How to import contacts https://help.linkedin.com/app/answers/detail/a_id/2909/~/creating-and-uploading-a-contacts-file
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Workshop Overview
• Types of Accounts
• Why LinkedIn?• Tips & Best Practices
• Profile Set up• Reference Links
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Account Types
NOTE
This slide deck was updat-edJuly 20, 2015. I can’t find a link to a current side-by-sideview of the plans, but left the image to give you an idea.
Current upgrade options - https://www.linkedin.com/pre-mium/products
Why LinkedIn?
• Professional Profile = Credibility
• Thought Leadership = Credibility
• Connect + Peers, Employers, Customers
• Industry Insights• Sales Leads
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TipsValue Added Proposition
▪ What do you do
▪ Why are you qualified to do this job
▪ What industry experience do you have
▪ What types of problems are you great
at solving
▪ Who benefits from your work
▪ What makes you one-in-a-million
▪ What inspires and/or motivates you
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Sections: Summary , Experience
Getting Connected▪Taking your Offline > Online
▪ Who has viewed your profile?
▪ Suggested Connections “Keep in
Touch”
▪ Send InMails
▪ Join Groups > Connect with Members
▪ Search > Advanced Search
▪ Ask to be introduced
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TWITTer ACCOUNT+
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Credibility▪Be Relevant▪Be Professional▪Be Courteous ▪ Don’t Spam▪ Reply to Comments & Emails
▪Contribute▪ Update Status ▪ Group Conversations▪ Write a Blog▪ LIKE status updates that are interesting
▪Ask for Recommendations
http://blog.red-website-design.co.uk/2014/09/02/33-quick-and-easy-linkedin-tips-from-the-worlds-top-social-media-experts/
http://blog.red-website-design.co.uk/2014/09/02/33-quick-and-easy-linkedin-tips-from-the-worlds-top-social-media-experts/
http://blog.red-website-design.co.uk/2014/09/02/33-quick-and-easy-linkedin-tips-from-the-worlds-top-social-media-experts/
Let’s Get Started
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Privacy & Settings• Turn on/off activity
broadcast• Account > Secure Password• Select what others see
when you’ve viewed their profile
To prevent spamming network, make sure to turn off “Notify your network of updates”.
You can turn back on when done
Edit Profile
Profile Professional Name Job Title Professional Photo Location Professional Headline Align your industry Customize profile URL Background
Experience Organizations
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Volunteer Causes Skills & Endorsements Education Additional Info / Interests Publications Projects Languages Honours & Awards Test Scores Patents Certifications
Get Connected, Not Rejected, With Your LinkedIn Invitationshttp://www.socialmediatoday.com/node/243951
17 Linked Profile Must Haveshttp://blog.jackalopejobs.com/2014/05/17-linked-profile-must-haves/
5 Ways to Generate More Business From LinkedInhttp://www.socialmediaexaminer.com/5-ways-to-generate-more-business-from-linkedin/
The 7 Dos and Don’ts of Social Selling on LinkedInhttp://www.pardot.com/social-media/7-dos-donts-social-selling-linkedin/
How to Keyword optimize your LinkedIn profilewww.salesforlife.com/linkedin/how-to-keyword-optimize-your-linkedin-summary-section?utm_source=kokasexton&utm_medium=twitter
Use the LinkedIn Publishing Platform to Tell Your Storyhttp://careersherpa.net/use-linkedin-publisher-tell-story/
How To Write The 'Nearly' Perfect CV | LinkedInhttps://www.linkedin.com/today/post/article/20140619124627-75162-how-to-write-the-nearly-perfect-cv?_mSplash=1
A fool proof approach to social media selling | LinkedInhttp://www.linkedin.com/today/post/article/20130827125815-5853751-a-foolproof-approach-to-social-media-selling?_mSplash=1
Rise of Social Sellinghttp://www.linkedin.com/today/post/article/20131206192029-2633896-the-rise-of-social-selling?_mSplash=1
http://sales.linkedin.com/blog/boost-social-selling-with-linkedin-infographic/
LinkedIn Executive Playbookhttp://business.linkedin.com/marketing-solutions/c/14/7/executive-playbook-lms.html
7 Ways Sales Professionals Drive Revenue with Social Sellinghttp://www.demandgenreport.com/industry-resources/ebooks/2097-7-ways-sales-professionals-drive-revenue-with-social-selling-general.html#.U-TRc_ldVuI
10 Hacks for creating the ultimate LinkedIn Profilehttp://www.business2community.com/infographics/10-hacks-creating-ultimate-linkedin-profile-infographic-0956077#!bOo9kt
33 Quick and Easy LinkedIn Tips from the World’s Top Social Media Expertshttp://blog.red-website-design.co.uk/2014/09/02/33-quick-and-easy-linkedin-tips-from-the-worlds-top-social-media-experts/
LinkedIn Getting Started
Workshop Presentation - Updated July 20, 2015
LinkedIn Getting Started
Connect with me On LinkedIn!
Make sure to tell me you viewed the presentation.
https://www.linkedin.com/in/lauraldunkley
Workshop Presentation - Updated July 20, 2015
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