Linked In Presentation KW

Presented by Jessica Swingle KW Tech Committee

Why Linkedin?

• Average age = 43

• Average age = 43 • Male/Female = 54%/46%

• Average age = 43 • Male/Female = 54%/46%• College Grad = 77.6%

• Average age = 43 • Male/Female = 54%/46%• College Grad = 77.6%• Business Decision Maker = 49%

• Average age = 43 • Male/Female = 54%/46%• College Grad = 77.6%• Business Decision Maker = 49%• Average Household Income = 107,278

• Average age = 43 • Male/Female = 54%/46%• College Grad = 77.6%• Business Decision Maker = 49%• Average Household Income = 107,278• Household Income $100K+= 51.8%

30 Second Bumper Sticker

After reading the first paragraph of your summary, you want the

reader to say “I’d love to meet this person.”

Experience

• Does it help tell/support your story?• Does it increase credibility?• Does it make it easier for people to find me?

Profile• Where’s the beef? (brands, qualifications,

certifications, education• Tell your story completely & fully – more than

a resume!• Become searchable • Check out your competitors • Share your UNIQUE experience

Recommendations

If you want to have a great Monday morning, sit down

Sunday and write 3 or 4 recommendations for other

people, totally out of the blue.

Network Statistics

The majority of books and blogs on the subject of networking say most people

have between 200-250 people they consider trusted professionals.

Get them on Linkedin!THEY have #1s and #2s!

- Wayne Breitbarth

Approaching your network for assistance is a declaration of your desire to succeed.

After all, you don’t go through the McDonald’s drive-thru and say “Give me

some food.”

After all, you don’t go through the McDonald’s drive-thru and say “Give me

some food.”

You are specific – “I would like a Big Mac, large fries and a small shake.”

- Frank Agin & Lewis Howes, “LinkedWorking”

The Connections Debate

Quality vs. Quantity?

Kevin Bacon

LinkedIn is a tool.

No different than a hammer, which is only as good as the person

swinging it.

-Wayne Breitbarth, The Power Formula for LinkedIn Success

Action• 30 minutes in the morning – 30 minutes in the

evening. • Invite 5 important/influential/interesting

people to my network each week.• Email and ask a compelling question to 3

people I want to know better.• Update my status every two days.• Develop one question per week. • Answer 3 questions per week.• Recommend one person per week.

Books

• The Power Formula for LinkedIn Success, by Wayne Breitbarth

• Using LinkedIn, by Patrice-Anee Rutledge

• LinkedWorking, by Frank Agin & Lewis Howes

Victoria Ipri - 610-908-5250 [email protected]