Lecture 1

What is Graphic Design?

Graphic Design

• Combination of words or images that convey meaning together better than either can do alone.

• Telling a story with data.

• Visual presentation of data.

• Data organized visually

Pictograph

Cuneiform

Cuneiform

Greek contributions to writing

• Changed writing to left to right instead of right to left

• Added uncials, a rounded letter style

• Added 5 vowels

Roman contributions to writing

• Used a 21 letter alphabet prior to capturing Greece.

• Once Greece fell added Y and Z to accommodate Greek words.

• Added Serifs

• First advertising on buildings seen in Ancient Rome