Social Media Statistics
Social Media Statistics
The Social Media Universe is Expanding (Global)
More people on more social networks than ever before
Facebook – 900 MM+ monthly active users Twitter – 230 MM+ users
LinkedIn – 161 MM+ users YouTube – 800 MM+ monthly users
Google+ - 170 MM+ users Foursquare – 15 MM+ users
Pinterest – 6 MM+ users
PlatformsIndia (No. of Users In
Million)
Facebook 45 Million
Twitter 15 Million
Linkedin 15 Million
Youtube NA
Google Plus NA
Social Media Users in India
Facebook Twitter Linkedin Youtube Google Plus0
5
10
15
20
25
30
35
40
45
50
India (No. of Users In Million)
India (No. of Users In Million)
Platforms Global (No. of Users In Million)
Facebook 900 Million
Youtube 800 Million
Twitter 230 Million
Google Plus 170 Million
Linkedin 161 Million
Social Media Users Worldwide
Facebook Youtube Twitter Google Plus Linkedin0
100
200
300
400
500
600
700
800
900
1000
Global (No. of Users In Million)
Global (No. of Users In Million)
PlatformsIndia Page Views Per Month (Views
In Million)
Facebook 3809 Million
Youtube 1010 Million
Linkedin 93.5 Million
Google Plus 32.3 Million
Twitter 12.4 Million
India Page Views Per Month (Views In Million)
Facebook Youtube Linkedin Google Plus Twitter0
500
1000
1500
2000
2500
3000
3500
4000
India Page Views Per Month (Views In Million)
India Page Views Per Month (Views In Million)
Platforms Male (Ratio) Female (Ratio)
Facebook 71 29
Twitter 60 40
Linkedin 66 34
Youtube 69 31
Google Plus 63 37
Male: Female Ratio
Facebook Twitter Linkedin Youtube Google Plus0
10
20
30
40
50
60
70
80
Male:Female Ratio
Male (Ratio)Female (Ratio)
Top 5 Indian Pages Number of Fans
Dove 7,484,119
Tata Docomo 7,383,637
MTV Roadies 4,276,930
Kingfisher 3,749,024
Fastrack 3,701,331
Top 5 Facebook Pages in India
Dove Tata Docomo MTV Roadies Kingfisher Fastrack0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
7,000,000
8,000,000
Top 5 Facebook Pages In India
Number of Fans
Top 5 World wide Page Number of Fans
Facebook 66,527,204
YouTube 57,492,976
Coca-Cola 41,825,104
Disney 35,499,137
MTV 34,147,692
Top 5 Facebook Pages Worldwide
Facebook YouTube Coca-Cola Disney MTV0
10000000
20000000
30000000
40000000
50000000
60000000
70000000
Top 5 Facebook Pages World Wide
Number of Fans
Top 5 Indian Twitter Brands No of Followers
MTV India 492096
NDTV 457323
Timesofindia 341831
IPL 272066
CNN-IBN 202464
Top 5 Twitter Brands in India
MTV India NDTV Timesofindia IPL CNN-IBN 0
100000
200000
300000
400000
500000
600000
Top 5 Twitter Brands in India
No of Followers
Top 5 World Wide Brands No of Followers
YouTube 12,502,054
Twitter 8,856,790
CNN Breaking News 6,923,605
NBA 4,525,421
Google 4,465,778
Top 5 Twitter Brands Worldwide
YouTu
be
CNN Breakin
g New
s NBA
0
2,000,000
4,000,000
6,000,000
8,000,000
10,000,000
12,000,000
14,000,000
Top 5 Twitter Brands World Wide
No of Followers
Top 5 Indian youtube Channel Views
Rajshri.com 1,013,944,812
Eros Now 820,146,455
YRF (Yash Raj Films) 298,807,271
Saavn 40,303,233
IPL 27,680,072
Top 5 YouTube Channel in India
Rajshri.com Eros Now YRF (Yash Raj Films)
Saavn IPL 0
200,000,000
400,000,000
600,000,000
800,000,000
1,000,000,000
1,200,000,000
Top 5 YouTube Channels In India
Views
Top 5 World Wide YouTube Channel Views
Universal Music 6,911,125,452
Machinima 3,317,722,125
Justin Bieber 2,491,375,335
ExpertVillage 2,450,048,820
Rihanna 2,430,559,296
Top 5 YouTube Channel Worldwide
Universal Music
Machinima Justin Bieber ExpertVillage Rihanna0
1,000,000,000
2,000,000,000
3,000,000,000
4,000,000,000
5,000,000,000
6,000,000,000
7,000,000,000
8,000,000,000
Views
Views
World Wide Followers
Android 129,623
Google+ 104,222
Gmail 83,086
Google 79,080
Google Chrome 69,471
Top 5 Google+ Pages Worldwide
Android Google+ Gmail Google Google Chrome
0
20,000
40,000
60,000
80,000
100,000
120,000
140,000
Followers
Followers
• Currently, there are 45899920 Facebook users in the India, which makes it no. 2 in the world.
• In June 2011, Mumbai had the highest FB user base in India with 3.7 million FB users and ranked 18th in the world
• Chennai currently has 1.2 million FB users showing 101.64% penetration (among internet users). So at an average, every Chennai internet user has at least 1 profile/page on FB
• There are 73% male FB users and 27% female FB users in India, compared to 45% and 55% in United States and 46% and 54% in Brazil.
• Twitter• Top 3 brands on Twitter in India : MTV India, Times of India & Vodafone India. Since 2010, Twitter
users in India have increased by 191%, with more than 20,000 users having 500+ followers that read their updates daily
• LinkedIn • India ranks #2 in terms of the total number of visitors on LinkedIn globally by the country, following
UK at #1• In India LinkedIn has 10.6 million users. Mumbai leads on the professional front with 9,26,562 users
while Delhi follows with 8,78,690• Social Media India on professional social networking site highlights that most registered user
on LinkedIn are from Engineering field with 7,67,624 followed by Job function of Information Technology with 4,19,288
Twitter & LinkedIn
G+ and Pinterest
• Google Plus• Indian ranks at #2 in the number of Google Plus users in July 2011 with
142,339 users.
• Pinterest• Indians are pinning! 4.8% of the Pinterest users come from India and they
generate 3.9% of the page views on Pinterest. • India ranks second after US.
Source
• http://www.facebook.com/advertising/• http://www.penn-olson.com/2011/01/04/social-media-india/• http://www.dazeinfo.com/2012/01/07/social-media-facts-figures-and-statistics-2012-infographic/• https://business.twitter.com/basics/what-is-twitter/• http://www.linkedin.com/advertising• http://econsultancy.com/us/blog/8655-youtube-accounts-for-25-of-visits-to-social-sites-in-december• http://www.youtube.com/advertise/watching.html
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