Jyoti Cnc Automation Privet Limited

1. INTRODUCTION

JYOTI CNC, a formidable name in the Indian Machine Tool Industry, was established in the year 1989.

JYOTI CNC AUTOMATION PRIVET LIMITED is India’s one of the best manufacturing company of CNC machines.

Founder: ParakramSinh Jadeja SahdevSinh Jadeja

Jyoti CNC manufactures more than 10 types of machines which can be used for single or multitasking purpose.

Some of the row material of Jyoti CNC produces by the company itself.

Jyoti CNC has adopted “change” as a continuous process & its technocrats are flexible enough to adopt any changes in the manufacturing process & in the final product with a view to give the real value for money to their customers.

Jyoti CNC is India’s one of the best manufacturer of linear motor machine too.

Jyoti CNC produces 50 machines per month. Jyoti CNC got powerful market in the world of CNC technology.

Jyoti CNC has more than 15 branches in India and company’s export product to more than 10 countries.

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2. HISTORY

Jyoti CNC was established in the year 198 by Mr. Parakramsinh Jadeja and Mr. Sahdevsinh Jadeja.

Jyoti CNC was started in a 8 / 8 ft. small room but the actual growth of company increases from 1997.

In 1997, JYOTI CNC AUTOMATION PVT. LTD. was started in area around 3000 sq. meters. and second unit of Jyoti CNC was started in the year 2003-04 in area around 36000 sq. meters.

Jyoti CNC introduced linear motor machine as first manufacturing machine.

In 2001, Jyoti CNC produced 5 machines per month.In 2005, Jyoti CNC produced 30 machines per month.At present (in 2006), Jyoti CNC produces 50 machines per month.

These data show actual growth of Jyoti CNC from 2001 to 2006.

Jyoti CNC participated in IMTEX-2001 and also won award for “best display.”

Jyoti CNC follows the standards of Indian Machine Tools (IMT), Gujarat State Machine Tools and Japanese standards.

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3. BRANCHES

BRANCHES:Ahmedabad Bangalore ChennaiCoimbatore Indore KolkataMumbai Pune

DIRECT REPRESENTATIVES: Baroda Jaipur Jamshedpur Kolhapur Nasik South Gujarat

CHANNEL PARTNERS: Faridabad Ludhiana

OVERSEAS PARTNERS: Argentina(Mercosur) Canada France, Great Britain, Portugal, Turkey, Netherland, Hungary, Poland, Austria, Spain, Switzerland Germany Italy,Czech,Republic,Slovakia Iran U.S.A. China

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4.PRODUCTS

DX 100 CNC Chunker

CAPACITY:Swing Over Bed……………...................300 mm.Maximum Turning Length………….......150 mm.Std. Turning Dia. ………………………..100mm.

SLIDES:Cross (X axis) Travel……………………360 mm.Longitudinal (Z axis) Travel………… …200 mm.Rapid Feed (X & Z axis) …………........20 m/min.

MAIN SPINDLE:Spindle Motor Power………………5.5 kw/ 7.5kw(Continuous rating/30 min. rating)Spindle Bore …………………..……….…40 mmSpindle Nose…………………........................ A25Bar Capacity……………………………....32 mmSpeed Range …………………........50 - 4500 rpmFull Power Speed Range……….......50 - 4500 rpm

TOOLING(Gang Style):No. of Tools. 4 Nos. for max…..… job Dia RangeMax. Boring Bar Capacity…………..…… 32 mmTool Size (Cross Sectional) ……........20 x 20 mm.

ACCURACY(AS PER VDI/DGQ 3441):Positioning……………………….…... 0.015 mm.

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Repeatability …………………..……± 0.003 mm.

OTHER DATA:Weight (Approx) ………………………2500 Kgs.Dimension (Approx)…….2000 x 1500 x 1600mm

CONTROL SYSTEM:SINUMERIK - 802D

STANDARD FEATURES:Linear Motion Guide WaysMonoblock Structure

OPTIONS:Chip ConveyorBar FeederTool Life ManagementAuto DoorLaser CalibrationFully Tooled up solutions

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DX 200 CNC TURNING CENTER

CAPACITY:Swing Over Bed………………………… 500 mm.Maximum Turning Length……………… 500 mm.Std. Turning Dia………………………… 200 mm.Max.Turning Dia…………………………350 mm.

SLIDES:X-axis Travel…………………………… 200 mm.Longitudinal (Z axis) Travel ……………500 mm.Rapid Feed (X & Z axis). …………….. 24 M/min.

MAIN SPINDLE:Spindle Motor Power………………..9 kw/ 11 kw(Continuous rating/30 min. rating)Spindle Bore………………………………68 mm.Spindle Nose…………………………………A26Max. Bar Capacity………………………..52 mm.Speed Range ………………………50 - 4000 rpm.Full Power Speed Range ………...750 - 4000 rpm.

TURRET:No. of Stations………………………………….. 8Max. Boring Bar Dia………………………40 mm.Tool Size (Cross Sectional)…………. 25 x 25 mm.

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ACCURACY (AS PER VDI/DGQ3441):Positioning…………………………….0.015 mm.Repeatability ………………………..± 0.003 mm.

TAIL STOCK:Quill Diameter…………………………… 85 mm.Quill Stroke………………………………120 mm.Thrust (adjustable) (max)………………. 500 kgf.

OTHER DATA:Weight (Approx)………………………...3800 kg.Dimension (Approx)……2690 x 1635 x 1485 mm.

STANDARD FEATURES:8 Station Bi-Directional Servo TurretTailstock with Hydraulic QuillLinear Motion Guide waysPre-tensioned Ball Screw on both the axes

CONTROL SYSTEM:SINUMERIK-802D

PRODUCTIVITY IMPROVING OPTIONS:Rear or Side Chip ConveyorBar Feeder Bar Puller Programmable Tail StockPart Catcher

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Auto Door Automatic Tool SettingFully tooled up solution to meet customer needsHyd. Collet ChuckFANUCLive Center

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DX 250 TURNING CENTER

CAPACITY:Swing Over Bed ……………………….....600 mm. Maximum Turning Length …………700/1000 mm. Std. Turning Dia ………………………….300 mm. Max.Turning Dia………………………….400 mm. SLIDES:X-axis Travel …………………………...250 mm. Longitudinal (Z axis) Travel………700/1000 mm. (X-axes) Dia 32x10 Pitch(Z-axes) Dia 40x10 pitchRapid Feed (X & Z axis) 24 M/min. MAIN SPINDLE:Spindle Motor Power Cont/30min……. 11 / 15kW Spindle Bore………………………………70 mm. Spindle Nose ………………………………….A26 Max. Bar Capacity…………………………52 mm. Speed Range…………………………50-3500 rpm. Full Power Speed Range …………..750-3500 rpm. TURRET:No. of Stations …………………………………..8. Max. Boring Bar Dia ………………………40 mm. Tool Size (Cross Sectional)………….. 25 x 25 mm. ACCURACY(AS PER VDI/DGQ3441) :Positioning …………………………….0.015 mm Repeatability……………………….. ± 0.003 mm

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TAIL STOCK:Quill Diameter ……………………………85 mm Quill Stroke ……………………………...120 mm Body Stroke (Servo-Opt.)………………. 650 mm Thrust (adjustable) (max)……………….. 500 kgf OTHER DATA:Weight (Approx.)………………………..5750 Kg Dimension (Approx.)(LxWxH)……………………… 3500x1850x1850

STANDARD FEATURES:Monoblock StructureL. M. Guide ways (Roller Type)8 Station SERVO TurretTailstock with hyd. Quill

CONTROL SYSTEM:SINUMERIK-802D

OPTIONS:Chip ConveyorBar FeederBar Puller Tool life ManagementLive Tool Turret12 Station Bi-Directional TurretA28 Spindle Nose (80Ø Spindle Bore for DX 250)

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DX 350 TURNING CENTER

CAPACITY:Swing Over Bed………………………. 700 mm. Maximum Turning Length……… 700/1000 mm. Std. Turning Dia ……………………….400 mm. Max.Turning Dia. ……………………...500 mm. SLIDES:X axis Travel …………………………..250 mm. Longitudinal (Z axis) Travel …….700/1000 mm. (X- axes) Dia ………………………..32x10 pitch(Z-axes) Dia ………………………..40x10 pitchRapid Feed (X & Z axis) …………….24 M/min. MAIN SPINDLE: Spindle Motor Power Cont/30min…. 18 / 22kW Spindle Bore ……………………………80 mm. Spindle Nose ………………………………A26 Max. Bar Capacity…………………….. 65 mm. Speed Range……………………. 50-2500 rpm. Full Power Speed Range………. 500-2500 rpm. TURRET:No. of Stations ……………………………….8. Max. Boring Bar Dia ………………….40 mm. Tool Size (Cross Sectional) ………25 x 25 mm.

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ACCURACY (AS PER VDI/DGQ3441) :Positioning…………………………… 0.015 mm Repeatability ………………………..± 0.003 mm TAIL STOCK:Quill Diameter…………………………... 85 mm Quill Stroke……………………………..120 mm Body Stroke (Servo-Opt.) ………………650 mm Thrust (adjustable) (max) ……………….500 kgf OTHER DATA:Weight (Approx.) ……………………... 6500 Kg Dimension (Approx.)(LxWxH) …………………3500x1850x1850 mm STANDARD FEATURES:Monoblock StructureL. M. Guide ways (Roller Type)8 Station SERVO TurretTailstock with hyd. Quill

CONTROL SYSTEM:SINUMERIK-802D

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OPTIONS:

Chip ConveyorBar FeederBar Puller Tool life ManagementLive Tool Turrlet12 Station Bi-Directional TurretA28 Spindle Nose(80Ø Spindle Bore for DX 250)FANUCLive Cent

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SWIFTER TURNING CENTER

CAPACITY:Swing Over Bed……………………….. 300 mm. Maximum Turning Length ……………..300 mm. Std. Turning Dia ………………………..150 mm. Max. Turning Dia. ……………………...250 mm. SLIDES:Cross (X-Axis) Travel ………………… 150 mm. Longitudinal (Z-Axis)…………. Travel 350 mm. Rapid Feed (X&Z) …………………….24M/min. Ball Screw (X Axis) Dia. ……..32x10 mm pitch. (Y Axis) Dia. ……..32x10 mm pitch. MAIN SPINDLE:Spindle Motor Power …………….5.5 kw/ 7.5kw(Continuous rating/30 min. rating) Spindle Bore……………………………. 40 mm. Spindle Nose ………………………………..A25 Max. Bar Capacity……………………… 38mm.Speed Range …………………….50 – 5000rpm Full Power Speed Range………..1000-5000rpm

TURRET(SERVO):No. of stations………………………………..8Max. Boring Bar Capacity………………32mm.Tool Size (Cross Sectional) ……….20x20 mm.

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TAIL STOCK:Quill Stroke…………………………….. 100 mm. Quill dia. ………………………………….75 mm. Thrust (adjustable) (Max) ……………….300 kgf. ACCURACY: Positioning……………………………. 0.015 mm. Repeatability ………………………...± 0.003 mm. OTHER DATA:Weight (Approx.) ……………………… 3000 Kg. Dimension (Approx.)……. 2300x1300x2000 mm.

STANDARD FEATURES:L.M. Guide ways8 Station Bi-Directional SERVO TurretTailstock with Hydraulic Quill

CONTROL SYSTEM:SINUMERIK-802D

OPTIONS:Chip ConveyorBar FeederBar Puller Hyd. Collet ChunkMachine with 6000 rpm SpindleBuilt-In Spindle Motor for 8000 rpm with Chiller unitFANUC & Live Center

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VMC 430 VERTICAL MACHINE CENTER

TABLE:Table Size ………………………….600x300 mm. T-slot-dimension ………………….3x14x100 mm. Distance from Floor to Table ……………800 mm. Max. load on table ……………………….200 kgf. CAPACITY:X-axis travel …………………………….400 mm. Y-axis travel …………………………….300 mm. Z axis travel ……………………………..350 mm. Dist. from Spindle Face to tabletop …………………... 200-550 mm. MAIN SPINDLE:Spindle Speed…………………….. 0 - 10000 rpm Spindle Power ………3.7kw/5.5kw (Cont./30min.) Front Bearing Bore……………………….. 60 mm. Spindle Nose ……………………………….BT-40 ACCURACY (AS PER VDI/DGQ 3441) Positioning……………………………. 0.015 mm. Repeatability………………………… ±0.003 mm. FEED Rapid Traverse…………… (X, Y & Z) 40 m/min. Cutting Feed …………………………….10 m/min. AUTOMATIC TOOL CHANGER:Number of Tools ………………………………12 Tool Dia. Max. ……………………………80 mm.

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Tool Weight Max. ……………………………7 kg. Tool Length Max. ………………………..200 mm. OTHER DATA:Weight (Approx) ………………………...2750 Kg. Dimension (Approx) (LxWxH) ………………..1700 x 2100 x 2600 mm STANDARD FEATURES:Chip AugerHigh Speed Spindle with 10000 rpmLM Guide ways12 Station Armless ATCLaser Calibrated axis for high precise positing accuracy and Repeatability.

CONTROL SYSTEM:SINUMERIK-802D

OPTIONS: Chip conveyor Fully tooled up solutions to meet customer’s need 4th axis option Flood Coolant System Coolant through Spindle

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VMC 70 LINEAR VERTICAL MACHINE CENTER

TABLE:Table Size ………………………….900x800 mm. T-Slot Dimension …………………5x18x125 mm. Maximum Load on Table ………………..2000 Kg. Distance from Floor to Table …………….775 mm. CAPACITY:X-axis Travel ……………………………..750 mm. Y-axis Travel………………………………700 mm. Z-axis Travel ……………………………...500 mm. Dist. From Spindle Face to Table …....150-650 mm. MAIN SPINDLE:Spindle MotorPower……………….15kw/20.5kw(Continuous/30 min. Raring) Spindle Speed …………………...100-18000 rpm. Spindle Type…………………………... HSK 63A ACCURACY(AS PER VID/DGQ 3441) :Positioning……………………………..0.010 mm. Repeatability ………………………..± 0.002 mm.

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FEED:Rapid Traverse (X, Y & Z) …………. 100 M/min. Cutting Feed …………………………...30 M/min.

OTHER DATA:Weight (Approx.) ……………………..21000 Kg. Dimension (Approx.)(LxWxH)…………………. 4820x2410x3500 mm

STANDARD FEATURES:Motorized SpindleAC SERVO Linear Drive For All AxesL M Roller Guide ways

CONTROL SYSTEM:SINUMERIK-840D(With NCU 573.4 & PCU-50)

OPTIONS:Through Coolant SpindleHigher Spindle Speeds up to 42000 rpmATCAPCRotary Table4th & 5th axisChip conveyorY-axis 1000mm/1500mm

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5. ORGANISATIONAL STRUCTURE

Chairman

Board of Directors

Marketing Production Quality Control HR Head Head Head Head

Engineers R&D Sr. Customer Care Officer Executive

North South East West

Branch Branch Branch Branch Manager Manager Manager Manager

Marketing Marketing Marketing Marketing Executive Executive Executive Executive

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6. PURCHASE PROCEDURE

“The task of purchasing is related to going to the open market, fining the desire material at the lowest possible price & selecting the supplier to offer minimum prices having required quality of material”.

Jyoti CNC believes in:-

- To purchase right quality of material.- To purchase right quantity of material.- To make the material available at right time- To purchase the material at right price.- To purchase material from right source.

Purchase procedure of Jyoti CNC.:-

6.1 INVENTORY DEPARTMENT:

Inventory department of Jyoti CNC uses scientific mouthing level method. Any department that is in need of any material prepares an indent. This indent includes the information like quality, quantity, requirement etc., and this indent after filing it is sent to the purchase department of Jyoti CNC.

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6.2 PURCHASE DEPARTMENT:

Purchase department of Jyoti CNC makes inquiry about the material from the suppliers & collects quotation from suppliers.

While placing the purchase under Jyoti CNC considers the following factors.

- Old rate of product.- Lowest bids- Reputation of supplier.- Delivery period.- Payment terms.- Technical evolution.- After sales service.- Performance guarantee.

The above quotations are comparing on the basis of comparison chart which they prepare with the help of all the information. The decision of purchase is one by the authority. The purchase order is placed on the basis of feasibility. So, we can say that Jyoti CNC applies Integrated Material Management Concept.

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6.3 STORES DEPARTMENT:

The store department of the Jyoti CNC receives the raw material that was ordered from the supplier. This department prepares goods receipt note (GRN). One copy of GRN is sent to that department which has place an indent.

Particular department approves the materials & sends requisition to store department & collect the material on the basis of GRN, final invoice is paid account department

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7. QUALITY CONTROL

"Quality is an asset which may be offered to the potential customer of a product or a service."  It mainly depends upon two factors:

1.      Product – service design. 2.      Operating system – makes a product/provides a service.

  7.1 QUALITY POLICY We are committed to

-   Meet customer's expectation of quality and services in premium segment.      Maintain high morale of employees. -  Use eco-friendly technology and maintain friendly

environment between employees.   7.2 ENVIRONMENTAL POLICY We believe that preservation of environment is essential for the survival of our business,employees,society and surroundings.We shall achieve it with the involvement of our workforce,vendors,customers and neighborhood.  

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Major function undertaken by JYOTI: 

-           Regular checking of set parameters.-           Checking individual.-           Checking of abnormality in the accuracy.-           Highlighting the variation from the set operation Procedures/parameters.

   7.3 TECHNICAL SALES: 

-         Regular market visits to meet customers demand. -      Regular comparison of quality and physical properties of other manufacturers. -       Checking and suggestion to eliminate market complains.

7.4 IMPROVEMENT CELL: 

-         Analysis of breakdown and stoppage of process. -       Suggestion for improvement in existing operational system for better plant control. -        To carry out study on specific problem/effect and to suggest their steps. - To develop different shades/products for sales - promotion.

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7.5 SERVICES: Jyoti CNC provides services to their customers within maximum 72 hrs. Jyoti has very good service engineers. If   anywhere, any customer has problem, if nearer service engineer cannot able to hendle that problem he contacts other nearer engineer to help for solving that problems.This way Jyoti CNC has very good cycle for providing services to the customers.

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7.6 WCM EXCELLENCE MODEL:

Information system& technical development

Team force and skill Development

Waste Elimination

Work Environment

Quality Maintance

CustomerSatisfaction

EquipmentEffective & Management

SupplyChain Management

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8. MARKETING MIX

Marketing mix is the set of marketing tools that firm uses to purchase its marketing objectives in the target market.It consists of everything the firm can into influence the demand for its product.The many possibilities can be collected into four groups of variables known as the four Ps.

1. Product2. Price3. Place4. Promotion

1. Product :

Jyoti CNC produces VMC, TMC and other types of CNC machines.Quality of products are excellent.

After selling, Jyoti provides services which is satisfied to the customers.

2. Price :

Jyoti CNC decides prices according to competition, demand and cost.

Price limit of Jyoti CNC :Minimum 20 lakh and Maximum 1 carore (according to type of machines)

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3. Place:

Jyoti CNC selects the site on the best of so many considerations.

- Easy transport facilities.- Effective market is available.- Cheap land and fairly developed land.- Cheap labours are available.

4. Promotion: Jyoti CNC’s promotion tools depend upon market and Customers. Jyoti CNC provides discount offer to some customers. Tools of Jyoti CNC:

- Buying allowance discount.- Display allowance.- Concession of the net sales.- Free gift.

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9. MARKETING DEPARTMENT

“A market may be considered as a convenient meeting place where buyers and sellers gather for exchange of goods and services.”

Marketing deals with identifying and meeting human and social needs.

One of the shortest definition of marketing is “meeting needs profitably.”

Marketing is a process by which individuals and groups obtain what they need and want by creating and exchanging products and value with others.

Marketing is typically seen as the task of creating, promoting and delivering goods and services to consumers and businesses.

Marketing has often been derived as “The art of selling products.”

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Marketing people of Jyoti CNC are involved in marketing ten types of entities.

1. Goods2. Services3. Experiences4. Events5. Persons6. Places7. Properties8. Organizations9. Informations10. Ideas

9.1 MARKETING OBJECTIVES OF JYOTI CNC

- To have a highly delighted customer base.- To develop committed, target oriented internal

customer supplier relationship.- To ensure cost effective, profitable marketing

operations.- To maximize realizations through focus on direct

sales and reduced logistics.- To develop customer centered, profit oriented long

term marketing strategies.- To ensure transportation of goods in strict adherence

of safety and environmental guidelines.- To ensure timely redressal of customer

complains/grievance

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9.2 PROCESS OF MEET OBJECTIVES OF JYOTI CNC:

- Market environment analysis.- Customer requirement need gap analysis.- Strategic planning.- Production delivery alignment.- System improvements.- Customer satisfaction assessment.- Internal customer-supplier relationship assessment.- Review mechanism.

9.3 ACTION PLAN OF JYOTI CNC:

- Periodic market visits.- Strengthening relations with buyers-direct sales.- Reducing distant sales.- Reduced credits days-encouraging cash sales.- Minimizing inventories.- Better co-ordination with co-producer and customers.

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9.4 MARKETING RESEARCH:

“To manage a business well is to manage its future; and to manage the future is to manage information.”

Marketing research specifies the information needed to address marketing issues, designs the methods for collecting information, manages and implements for data collections process, analyzes the results and communicates the finings and their implications.

Jyoti CNC, in its initial stages were using the service of professional persons and sponsor trade delegation for the purpose of market research.

But thereafter from 1997, Jyoti CNC installed their own Quality Control Department for market research.

The company is also sending its higher level executives to the foreign countries for the purpose of survey and market research.

The form of marketing research adopted by the company is continuous research. It has also adopted survey method.

Jyoti CNC has its own Research and Development Department that undertakes market survey and functions as per the trend of the market. This department enables the company to carry out the productions of products and various components as per the demand of the customers and market condition.

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9.5 MARKET SEGMENTATION:

“Market segmentation consists of taking this total heterogeneous market for the product and dividing it into several sub-marketer segments each of which tens to be homogenous in all the significant aspects.”

Jyoti CNC identifies different ways to segment the market and develops the profiles of the resulting market segments.

There are two approaches regarding market segmentation of Jyoti CNC.

1. People oriented approach.2. Product oriented approach.

Jyoti CNC uses both methods for market segmentation. They classify their consumer on the basis of place, income, geographical location etc.

The branches of Jyoti CNC are located at Ahmedabad, Bangalore,Chennai,Coimbatore,Indore,Kolkata,Mumbai, Pune. Its head office and manufacturing units are in Rajkot that takes all the decisions regarding the company’s product.

There are three manufacturing units in Rajkot that consumes and demand for specific type of customers of very fine quality.

So, Jyoti CNC has segmented the total market on the basis of product application consumer industry wise.

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Jyoti CNC’s main office is in Rajkot. The company has various types of segments. They are selling its product in India as well as exporting in many countries.

9.6 ADVERTISING:

“Any paid form of non-personal communication of ideas, goods or services by business firm identified in the advertising message intend to lea to sale immediately or eventually.

Advertising is basically used for:- Creating or enhancing goodwill.- Preparing ground for new products.- Creation of demand.- Facing the competition.

Advertising medium of Jyoti CNC:- General catalogue - Detail catalogue- Industrial magazine- Website- Students- Exhibitions (Domestic & Abroad)

Jyoti CNC uses above mediums for advertising purpose.The most powerful advertising medium of Jyoti CNC is exhibitions.

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Jyoti CNC participates in so many industrial exhibitions & exhibition plays important role to attract the customers for Jyoti CNC.Jyoti CNC participates in domestic & abroad exhibitions.

9.7 PRICING POLICY:

“The value of the product attributes expressed in monetary terms which a consumer pay or is expected to pay in exchange and anticipation of the expected or offered utility.”

The term has to consider many factors in setting Jyoti CNC’s pricing policy:

- Pricing objective.- Determining Demand.- Estimating costs.- Analyzing competitors prices and offers.- Pricing methods (selecting).- Selecting final price.

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Price is the only element in the marketing-mix that produce revenue.

Jyoti CNC gives some limitations to their marketing persons to give some discounts to their customers according to requirements.

Jyoti CNC has not adopted any clear pricing policy but it follows the mixture of following pricing strategy.

- Competition oriented pricing policy.- Demand oriented pricing policy.- Cost oriented pricing policy.

Competition oriented pricing policy:

Under this policy all the directors of Jyoti CNC meet together and they fix maximum price level by negotiating with their competitors. Sometimes the company also uses the prestige pricing method because it is believed that the product with higher quality can attract the customer with the higher prices.

Demand Oriented Pricing Policy:

Under this policy the company uses the method of pricing at market. This helps to company to avoid the price competition and price war in the market.

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Cost oriented pricing policy:

Under this policy the company uses the method of target pricing. It fixes a target return of total cost. It uses break even analysis for deciding cost plus pricing which helps it to determine the level of output.

9.8 CHANNEL OF DISTRIBUTION:

“The middle man is not a hire link in a chain forgets by a manufacturer but rather and dependent market, the focus of a large group of customers for whom he buys.”

Jyoti CNC has adopted its own sales branches and sales offices in context of its channel distribution. The company has selected the distribution channel keeping in view the demand of the customer and the current market trend.

Jyoti CNC conducts the sales activity with the help of their own sales depots and marketing persons in different cities, states and countries.

Jyoti CNC’s marketing offices are in all over India. The marketing office in main branch(in Rajkot) collects all the orders from all the branches. All the sales branches of Jyoti CNC maintain the facilities like storage and after sales services etc.

Channel of Distribution.

Company Sales office Custom

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10. HUMAN RESOURCH DEPARTMENT

Human Research department is a link between the top management and the workers or we can say that its acts like bridge between the employees and the employers.

It is basically concerned with human relationship within the organization and helps in maintaining smooth relationship between employee and employer. It is art of getting things done by other people.

Manpower is the most important resource among all the resources. Factors such as funs, machineries, technological advancement etc. those are required in order to run organization, nothing will work if an organization doesn’t have sufficient manpower and suitable managerial persons and practices.

Human resource is the greatest asset of any business enterprise. The workers are the heart of the organization. It is the manpower that operates the machines, processes the raw materials into a finished product and makes it possible to sale in the market.

Henceforth we can say that personal management is the most essential department of an organization in order to have a proper manpower planning, organizing, staffing, directing and controlling in order to achieve individual, social and organizational goals.

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Jyoti CNC believes that in less manpower but providing best facilities in case of quality, services etc. so, there are only three persons in HR department in Jyoti CNC.

10.1 MANPOWER PLANNING:

“The process of determining manpower requirements and the means for meeting those requirements in order to carry out the integrate plan of the organization.”

Jyoti CNC uses ‘PURTA’ which is known as the system of control through budgets and standards in modern cost accounting and management costing. ‘PURTA’ summaries the objective of the whole organization. All the department that is need of additional requirement of manpower has to contact the personal department which makes the arrangement for the require manpower.

In Jyoti CNC workers are divided into two parts.In Rajkot(main unit) = 250In other branches = 100

Total = 350

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10.2 RECRUITMENT AND SELECTION:

RECRUITMENT:

“Recruitment is process to discover the sources of manpower to meet the requirement the sources of manpower to meet the requirement of the staffing schedule and to employ effective measures for attracting that manpower in adequate numbers to facilitate effective selection of employees and efficient working force.”

The recruiting procedure of Jyoti CNC consists of three segments: 1. Recruitment of workers. 2. Recruitment of executive and managerial staff. 3. Recruitment of technical persons.

SELECTION:

The selection procedure is concerned with securing relevant information about an application.

Jyoti CNC’s recruitment and selection procedure for blue collar force as per the labor laws for the recruitment of labor is the company. It is essential that he should acquire the certificate of ITI examination.

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Jyoti CNC recruits knowledgable and experience persons.

Actually, CNC technology is so wide so, Jyoti CNC provides training to new employees.

In some cases, Jyoti CNC takes only personal interview for selection of employees.

Workers are selected in Jyoti CNC by the concern supervisor and the labor welfare officer.

With reference to the method, Jyoti CNC used the indirect method more frequently for the recruitment of its employees. Some times, Jyoti CNC also uses the Third Party Method at the time of selection of high level person like general manager, head of various department etc.

Recruitment and selection procedure for white collar force:

White collar job refers to the selection of officers and managers. For this purpose Jyoti CNC is largely depend upon the fresh candidate and for the company is following the formal selection procedure. - Application receipt. - Employment test. - Group discussions. - Project report. - Final interview. - Medical examination. - Reference checked. - Orientation.

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10.3 TRAINING AND DEVELOPMENT:

“Training is a process of learning a sequence of programmed behavior.”

It is a short term process utilizing a systematic and organized procedure by which non-managerial persons learn technical knowledge and skill for definite purpose.

Training for the workers:

The HR department of the Jyoti CNC prepares schedule for training of the workers in order to make them familiar with their task and to develop the job.

The main purpose of Jyoti CNC is to make the workers well converse with the new technology.

Training for clerk and technical staff:

Jyoti CNC is not imparting any training courses as far as staff concerned but the supervisors are trained for following purposes.

- Gaining knowledge of responsibilities. - Cost control and cost effectiveness. - Knowledge for all disciplinary action - Development of leadership quality.

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The other purpose of Jyoti CNC behind imparting training is: - To create awareness among the workers regarding quality of products and to improve knowledge. - Enhancement of technical knowledge and various safety measurement techniques - To improve the discipline of the workers, good conduct and job responsibility.

10.4 TIME KEEPING SYSTEM:

Jyoti CNC has adopted a very good time keeping system. The unit has installed computerized Time Keeping System. In this system all the employees including staff members and workers have been registered their name and time to come in unit for attendance.

Time office department of Jyoti CNC keeps the attendance sleep also, in this system, the workers are supposed to feel their sleep at the time of entry as well as exit. The registrar collects the data through computer and their salary and wages prepared according to this collected data.

There are two shifts in Jyoti CNC. Actually, Jyoti CNC is so soft with their workers. Rules, regulation and decipline in Jyoti CNC depend upon their work load. If any workers are free from the work, they can relax in Jyoti CNC. The company provides facilities for enjoyment like games, music, movie etc. If workers are free from the work then they can play games like table tennis, chess, carom etc.

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But if work load is there then all employees work continuously till requirement. Some times for workers to stay there and work for two to three days. At that time Jyoti CNC provides all facilities.

10.5 EMPLOYEES SERVICES AND WALFARE ACTIVITIES:

To motivate the employees and to increase their morals it becomes very necessary for every company to perform the activities which can be helpful in the achievement of this motive and thereby the efficiency and satisfaction of the employees can be raised accordingly.

Jyoti CNC helps employees to improve their knowledge by providing training for three months.

Jyoti CNC promotes the employees according to their performances.

Jyoti CNC helps all employees to solve their social and financial problems too.

Jyoti CNC provides enjoyment facilities like games, music, movie etc. The company provides games like table tennis, carom, chess etc.

Jyoti CNC also provides very nice training centre for students which plays important role for students to aware of corporate world.

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11. CUSTOMER SUPPORT SERVICES

Jyoti CNC provides so many services to there customers which is shown in below graph.

Provide technoCommercial

Periodic customer Effective Meet Communication

Imparting Plant visit good practices

of WCMPeriodic Customer

Satisfaction

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12. SWOT ANALYSIS

SWOT analysis includes Strengths, Weaknesses, Opportunities and Threats which helps any organization to develop and improve their environment.

STRENGTHS OF JYOTI CNC:

- Products produces here are of high quality. - Better transportation facilities. - Good after sales services. - Regular meeting and seminars are conducted in all the departments and the loopholes traced and solution is unearthed for it. - Internet and direct marketing. - Effective security system for identified unwanted problems. - Employees at each level are given training according to the need of the company.

WEAKNESSES OF JYOTI CNC:

- Production cost is so high so small scale industries can not purchase machines. - Electrical problems in machines.( customer survey ) - Accuracy problems.( customer survey )

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OPPORTUNITIES JYOTI CNC:

- New market should be unearthed for its products. - Lucrative export market. - Cost control and lean consumption should be worked. - Find ways to penetrate deeper into the world’s biggest CNC market in Europe and U.S.A.

THREATS:

- Government policies. - Changing technologies.

ANALYSIS:

- The company should work on cost reduction programme by having a multidimensional attack on cost. - The overseas market should be properly traced out. - The company should work on value addition. - The company should solve their electrical and accuracy problems in machines. - The company should provides good service engineers to their customers. (customer survey)

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13.CUSTOMER SURVEY

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14. FUTURE PLAN

Jyoti CNC is going to increase there production capacity by developing another production unit in 300000 sq. meters area.

Jyoti CNC is going to take care about there programmes which are used in machines so accuracy problem will be solved fast as mush as possible.

Jyoti CNC is going to establish new branches in India as well as other countries so their market will become so large and strong.

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15. CONCLUSION

Jyoti CNC AUTOMATION PVT.LTD. RAJKOT (SAURASTRA) is an India’s one of the best CNC manufacturer company.

In 2001, Jyoti CNC produced 5 machines per month,In 2005, Jyoti CNC produced 30 machines per month,In 2006, Jyoti CNC produced 50 machines per month, These date show, Jyoti CNC is fastest growing machine tools manufacturing company.

Customer survey shows quality of Jyoti CNC is very good.

Jyoti CNC provides sales services & it is India’s only one company which provides fast sales services.

Jyoti CNC has adopted ‘change’ as a continuous process and its technocrats are flexible enough to adopt any changes in the manufacturing process in the product with a view to give the real value for money to their customer.

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REFERENCES

- JYOTI CNC AUTOMATION PVT. LTD.G-506, Lodhika GIDC, Vill, : Metoda,

Dict. Rajkot-360 021 India Tele: +91-2827-287081,287082,287412. Fax: +91-2827-287480.

- www.jyoti.co.in - [email protected]

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