Helping seniors live active lives
InvisibleCare - Take shared care of your elderly loved ones
Aug 23, 2014
Know and act before something happens!
Take care of your loved ones, easily and non-intrusively
Keep calm knowing they are safe at all times
Use smartphones and bio-sensor technology to keep an eye on your elderly loved ones
Help others and let yourself be helped
Share the care with your family and friends
Take care of your loved ones, easily and non-intrusively
Keep calm knowing they are safe at all times
Use smartphones and bio-sensor technology to keep an eye on your elderly loved ones
Help others and let yourself be helped
Share the care with your family and friends
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Transcript
Helping seniors live active lives
2
About
• Peter: 70, heart problems• Mary: 69, dementia
• Their children: 38, 29, have a problem
3
Solution
Caregiver
CaregiverS
OS
Senior
Care
4
TAM: 1,2B€, SAM: 600M€, SOM: 150M€ / year**Subscription from 10€ / family / month
Market
Population 820MEU &
USA
2012 = 10M
Seniors(60-80y) 100M Caregivers 180M With problem 280M = 34% of population
5
Why now ?
• The group aged 60-80 lives with children worried about them – (in)dependent active seniors
• No institutional-care for active & healthly seniors group
• Mobile and bio-sensor technology advancements during last years
2010 2020 2030 2040 2050200300400500600700800900
1000
PopulationPeople with problem
2010
2020
2030
2040
2050
200400600800
1000
PopulationPotential users
Population 820MEU &
USA
2012 = 10M
Seniors(60-80y) 100M Caregivers 180M With problem 280M = 34% of population
6
Why now ?
• The group aged 60-80 lives with children worried about them – (in)dependent active seniors
• No institutional-care for active & healthly seniors group
• Mobile and bio-sensor technology advancements during last years
2010 2020 2030 2040 2050200300400500600700800900
1000
PopulationPeople with problem
7
Why now ?
• The group aged 60-80 lives with children worried about them – (in)dependent active seniors
• No institutional-care for active & healthly seniors group
• Mobile and bio-sensor technology advancements during last years
2010 2020 2030 2040 20500
100200300400500600700800900
PopulationPeople with problem
8
Competition
Competition Tele-health manufacturersMobile apps markets
InvisibleCare advantages over existing competition
++ Flexibility, full customer adaptation++ Focus on 60-80y group – active seniors++ Informal caregivers network++ Senior smartphone remote setup
Conclusion Focusing on mid segment seniors
9
Product
Mobileprovider
Change settings
CareInvisible
10
Technology
• Our bio-sensor mobile framework for different teleHealth, sport, senior-care projects
• Using several different sensors (ECG, HR, Posture, SpO2, activity, BR, blood sugar,....) for different use cases
• Part of several EU funded projects (CHIRON, Relaxed Care...)
• 3 year technological competitive advantage!
11
Business model From general mobile applications for seniors to bio-sensor mobile applications for families• B2B customers; using mobile apps to
stir their interest• Sales channel - indirect
• care organizations, insurance, bio-sensor companies, telcos* *we are in contact with 10 organizations that are currently testing InvisibleCare
• Revenue streams• freemium, in-app purchases,
*additional services *subscription from 10€/family/month
• bio-sensors sales (option)
12
Our team – more than 100y in IT/MobileJure Lampe CEO, founderAdaptA, VOP, Mobili20y in mobile research&dev.Gorazd Norčič, MBA AdvisorCIMBA, Quollective
Tomaž Gregorič, MsCCIOVOP, Spinaker20y in mobileMirko Oblak15+y Int. salesBull, Eicon, Iskratel
6 developers
13
Why us?
First satisfied end-customers First sales partners/distributors in
the EU Experienced and dedicated team
sharing the same problem
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