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MZINGA l MZINGA.COM 1 Mzinga OmniSocial Engaged
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Introduction to Mzinga's OmniSocial Engaged

Oct 17, 2014

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Technology

Learn how Mzinga's Social Depth and Engagement Platform, OmniSocial Engaged, can help your business or organization create passionate fans and enthusiasts, crowdsourced customer support, and increased brand awareness and loyalty.
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Page 1: Introduction to Mzinga's OmniSocial Engaged

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MzingaOmniSocial Engaged

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Who is Mzinga?

Technology & Services

Robust social software technology suiteSaaS deploymentScalable solution platform with flexible deployment optionsStrategic consulting, learning & moderation services

Broadest Solution Set

Targeted social software solutions for:• Marketing• Employee collaboration & training• Customer engagement & training• Customer support

Company Headquartered in Burlington, MA100 employees & network of 50+ multilingual social media professionals

Experience Service 40M users across hundreds of leading brands worldwide

Sample Customers

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MzingaWhat is OmniSocial Engaged?

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What is OmniSocial Engaged? Flexible, SaaS, cloud-hosted social engagement platform.

Integrate social capabilities and user generated content into your existing website.

Launch branded destination communities.

Create custom and mobile experiences.

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Large businesses and organizations manage on average 178 social media accounts. *

Forums and branded community constitute 13% of that overall mix. *

Connect with target audiences on a deeper level.

Robust set of social applications, configurability, features and functionality.

One platform, multiple use cases – Enthusiasts, Support, Brand

* Source: Altimeter Group – Survey of Social Media Program Managers 2011

Why OmniSocial Engaged?

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Scalability and stability to power your social interactions.

In Q1+Q2 2013 alone, OmniSocial Engaged powered *:

3,276,535 pieces of User Generated Content (messages, blogs, comments, etc)

337,671,330 Page Views

454,878 Unique Active Members

42,536,408 Total Registered Members (all-time)

*includes OmniSocial Engaged and data to be migrated from Mzinga’s legacy social engagement platform

Why OmniSocial Engaged?

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Easy to use

Multiple Integration Options

High Availability

Rapid Product Release Cycle

Low Risk

Competitive Pricing

Why OmniSocial Engaged?

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Multiple deployment options

Direct branded links: Easily skinable and branded

Full application widgets:Embed into your CMS

Content widgets:Promote activity & drive traffic

JSON REST APIs: Create customized & mobile solutions

OmniSocial Engaged – Key Features

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Robust suite of social media applications and features including:

APPLICATIONS• Classic Forums• Q&A Forums• Ideas• Polls• Blogs• Profiles• Comments• Ratings• Content Pages

FEATURES• Tagging/Tag Clouds• Categories• WYSIWYG editing• Search• Multi-language• Moderation controls• Integrations: Social Sharing,

Analytics, Ad Code

OmniSocial Engaged – Key Features

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Seamless Authentication or Mzinga Registration w/ Facebook Connect

Rich content and user moderation capabilities

Gamification & Badging

Social Analytics

OmniSocial Engaged – Key Features

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Enthusiasts

Support

Brand

• Community Managers• Communications Planning

Professionals• Social Marketing and Brand

Communications Directors• Social Media Marketing Managers• Social Media Professionals

• Customer Care Leaders• Account Management• Customer Support• Chief Customer Officer

• Business Unit Owner• Brand Management• Marketing Director• Director Product

Marketing

One Platform, Multiple Use Cases

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Fans of a TV show, band, sports team, entity, brand, or organization OR People who share similar interests, hobbies, or experiences like knitting, parenting, careers, or home improvement.

Engage base of passionate, engaged fans and like-minded individuals, who are also consumers

• Direct dialogue with target audience in controlled environment

• Harness the conversation

• Integrate and promote all social channels

• Increase revenue generating opportunities

• UGC helps to drive site traffic, stickiness, and SEO

Download the Enthusiast Community Data Sheet Here

Use Case – Enthusiast Community

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Customers of particular (typically paid) product or service looking for help, how-to’s, expert advice, and experiences of other owners or customers.

• Reduce support costs

• Crowdsourced support

• Peer-to-peer collaboration

• Concierge level of customer service and expert advice

• Increase customer satisfaction

• Gain valuable customer insights

Download the Support Community Data Sheet Here

Use Case – Support Community

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Allow customers, partners, or prospects to connect with each other and your brand.

• Increased brand reputation, customer loyalty and advocacy

• Word of mouth, testimonials, and referrals

• Shared experiences and reviews

• Insider tips and tricks

• Repeat purchases

• Focus groups

Download the Brand Community Data Sheet Here

Use Case – Brand Community

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You can get started with OmniSocial Engaged for FREE!

Sign up for fully featured FREE TRIAL TODAY!

http://www.mzinga.com/omnisocial-engaged-trial-program/

OmniSocial Engaged – Free Trial

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Want to learn more about OmniSocial Engaged?http://www.mzinga.com/products/omnisocial-engaged/

View an on-demand webcasthttp://www.mzinga.com/events-resources/upcoming-webcasts/on-demand-webcasts/introducing-omnisocial-engaged/

Contact Us:[email protected] 1-888-694-6428

OmniSocial Engaged – Learn More