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Page 1: Integra creative portfolio
Page 2: Integra creative portfolio

IntegrityWe don’t just create pretty pictures (although we’re pretty good at that too!). Before we go anywhere near a Mac or PC we take the time to really get under the skin of your business.

Only when we have a complete understanding of your objectives and the factors influencing them, do our team of creative and marketing professionals set about formulating the right marketing campaigns, media and collateral to fulfil them.

With 15 years of experience gained within the business supplies sector, our unique understanding of its communication channels and routes to market, enables us to keep our clients’ brands one step ahead.

We are committed to developing long-term client relationships through honest, open communication (just ask our existing clients). We also pride ourselves on delivering projects on time and on budget, so no nasty surprises!

Creativity

Whether it’s a brand identity or website to raise your profile, direct mail or emarketing to generate awareness or catalogue and promotional literature to increase sales, we create marketing communications to motivate your target audience and more importantly deliver tangible results.

With design backgrounds ranging from office products and building supplies to food and fashion, our creative team bring a fresh eye and new approach to your marketing communication, delivering creative solutions that really make you stand out from the crowd.

We’d love to tell you more about us. Just call Jeanette Salter on 0800 009 3037 or email [email protected]

Here at integra creative we live by the principles of our name.

integra creativeIntegrity. Creativity.

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Page 3: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Cardiff Marble

Project: Product Brochure

Page 4: Integra creative portfolio

Client: Cardiff Marble

Project: Product Brochure

Cardiff Marble Company is the leading provider of granite, quartz and marble work

surfaces in Wales. Integra Creative was approached by Cardiff Marble to develop a

product brochure for display in the local Ikea store, to promote granite and quartz as an

alternative to laminate kitchen worktops.

Integra Creative designed an A5 4 page brochure which effectively showcased

the range of material available and their characteristics. The design had to be striking enough to stand out to Ikea customers when

shopping within the kitchen department, whilst sitting comfortably with the Ikea brand image.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect MailAdvertising

PhotographyProduct Brochure

Page 5: Integra creative portfolio

Guaranteed Cost savinGsFree reGular stoCk manaGementFree reCyClinG audit & ColleCtion serviCeFree manaGement reportinG & Cost Controlproven Business eFFiCienCy throuGh Consolidation

ChoosinG reFlex oFFiCe produCts Gives you:

spend £2,000 over the next 4 months and receive a FREE iPod shufflespend £3,000 over the next 4 months and receive a FREE iPod touch

spend £5,000 over the next 4 months and receive a FREE iPad mini

Let us take care of the headaches caused by office supplies! Reflex Office Products can manage

your stock cupboard items for you, replenishing critical items on a weekly basis. With a vast product range from toner supplies to alcohol, Reflex not only offers unparalleled levels of service but also has all your office supplies covered. But don’t just take our word for it. Call now to Find out more020 8427 8888 we would love to talk to youwww.rop.co.uk/applepromotion

Office Products Print

IN TOUCH WITH YOUR BUSINESS SUPPLIES

Catering & Alcohol

Business Machines

ComputerConsumables

Business Gifts

Janitorial

Office Furniture

Recycling &Sustainability

ManagementReportingStock Area

Management

Cost Control

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Reflex Office Products

Project: Sales Campaign

Integra took our brief and communicated our proposition in accordance with our instruction, delivering a sales campaign that has been both well thought through and imaginative.Throughout the process the Integra Creative team have been extremely communicative and helpful. Their approach has always been flexible to meet our changing needs.

Stuart GouldDirectorReflex Office Products

Page 6: Integra creative portfolio

Direct Mail

Guaranteed Cost savinGs

Free reGular stoCk manaGement

Free reCyClinG audit & ColleCtion serviCe

Free manaGement reportinG & Cost Control

proven Business eFFiCienCy throuGh Consolidation

ChoosinG reFlex oFFiCe produCts Gives you:

spend £2,000 over the next 4 months and receive a

FREE iPod shuffle

spend £3,000 over the next 4 months and receive a

FREE iPod touch

spend £5,000 over the next 4 months and receive a

FREE iPad mini

Let us take care of the headaches caused by office supplies! Reflex Office Products can manage

your stock cupboard items for you, replenishing critical items on a weekly basis.

With a vast product range from toner supplies to alcohol, Reflex not only offers unparalleled levels of service but also has all your office supplies covered.

But don’t just take our word for it.

Call now to Find out more

020 8427 8888 we would love to talk to you

www.rop.co.uk/applepromotion

Guaranteed Cost savinGs

Free reGular stoCk manaGement

Free reCyClinG audit & ColleCtion serviCe

Free manaGement reportinG & Cost Control

proven Business eFFiCienCy throuGh Consolidation

ChoosinG reFlex oFFiCe produCts Gives you:

spend £2,000 over the next 4 months and receive a

FREE iPod shuffle

spend £3,000 over the next 4 months and receive a

FREE iPod touch

spend £5,000 over the next 4 months and receive a

FREE iPad mini

Let us take care of the headaches caused by office supplies! Reflex Office Products can manage

your stock cupboard items for you, replenishing critical items on a weekly basis.

With a vast product range from toner supplies to alcohol, Reflex not only offers unparalleled levels of service but also has all your office supplies covered.

But don’t just take our word for it.

Call now to Find out more

020 8427 8888 we would love to talk to you

www.rop.co.uk/applepromotion

E-Marketing

A cleAr view of your business supplies costsOffice supplies are considered a necessary evil and if left unmanaged they certainly can be.Here at Reflex we use the best cost management information processes, which means we can effectively bring an end to the money lost to your business through obsolescence, pilferage and waste. By using our well managed, tightly controlled initiative combined with regular and effective bespoke reporting, we guarantee significant savings.

free review of your business supplies costsWe tell our clients exactly how much we can save them before we even start! Using our survey, the leading office supplies cost management survey, we detail every area of unnecessary expenditure in your business supplies procurement, streamlining your procurement process to show real savings up-front.But don’t take our word for it, let us show you with our no obligation audit. After all it costs you nothing.

We Would love to hear from you.

020 8427 8888 [email protected]

Controlled offiCe expenditureClear Cost savingspro-aCtive aCCount revieWstailor made reportingCost management audit

free ipad mini what do you do? read on.

All we ask in return is that you let us set up and organise a

audit meeting. Just click on the button to the right and fill out the form.

book

AuDit

Reflex Office Products Limited, Unit 11, Barratt Way Industrial Estate, Tudor Road, Harrow, Middlesex HA3 5TJ

Web Landing Page

IN TOUCH WITH YOUR BUSINESS SUPPLY COSTS

A cleAr view of your business supplies costsOffice supplies are considered a necessary evil and if left unmanaged they certainly can be.Here at Reflex we use the best cost management information processes, which means we can effectively bring an end to the money lost to your business through obsolescence, pilferage and waste. By using our well managed, tightly controlled initiative combined with regular and effective bespoke reporting, we guarantee significant savings.

A free review of your business supplies costsWe tell our clients exactly how much we can save them before we even start! Using our survey, the leading office supplies cost management survey, we detail every area of unnecessary expenditure in your business supplies procurement, streamlining your procurement process to show real savings up-front.But don’t take our word for it, let us show you with our no obligation

audit. After all it costs you nothing.

Office Products Print

In Touch With Your Business Supplies Costs

Catering & Alcohol

Business Machines

ComputerConsumables

Business Gifts

Janitorial

Office Furniture

Recycling &Sustainability

ManagementReporting

Stock AreaManagement

Cost Control

CONTROLLEd OffICE ExPENdITURE

CLEaR COST SavINgS

PRO-aCTIvE aCCOUNT REvIEWS

TaILOR madE REPORTINg

COST maNagEmENT aUdIT

Free iPad mini offer form

free iPad mini what do you do? read on.

All we ask in return is that you let us set up and organise a

audit meeting.

book A

meeting

Reflex Office Products Limited, Unit 11, Barratt Way Industrial Estate, Tudor Road, Harrow, Middlesex HA3 5TJ. T: 020 8427 8888 [email protected]

Client: Reflex Office Products

Project: Sales Campaign

Reflex Office Products are a London based office supplies company, providing office products, print,

catering & janitorial supplies, business machines and office furniture to businesses throughout the

London area.

Reflex briefed Integra Creative to develop a new business campaign to support their sales team in two specific categories – high spending and

medium spending City firms. For both campaigns the objective was to secure initial meetings with

prospective customers, with the incentive of a free iPad or iPod. Integra Creative developed

two creative routes for each target market, each effectively communicating the offer and the

Reflex proposition.

Integra Creative developed direct mail, e-marketing and web landing pages for each campaign.

Branding & Corporate IDDesign & Print

Sales LiteratureDigital

CataloguesPOS

PackagingDirect Mail

AdvertisingPhotography

Page 7: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Reflex Office Products

Project: Brand Identity, Corporate Brochure & Audit Document

Integra Creative have developed a brand identity that effectively and imaginatively communicates our proposition. Our corporate brochure and audit document has been well thought through, giving us a distinctive look which appeals to our target audience.Throughout the process the Integra Creative team have been extremely communicative and helpful. Their approach has always been flexible to meet our changing needs.

Stuart GouldDirectorReflex Office Products

Page 8: Integra creative portfolio

Logo Design

Audit Template Document

Corporate Brochure

Client: Reflex Office Products

Project: Brand Identity, Corporate Brochure & Audit Document

Reflex Office Products are a London based office supplies company, providing office products, print, catering &

janitorial supplies, business machines and office furniture to businesses throughout the London area. Reflex briefed

Integra Creative to develop a brand identity to communicate their offer and appeal to their mainly City based customers.

Integra Creative updated the existing Reflex logo using a stylised paper clip icon to give a more contemporary look. The new brand identity was rolled out across a 6

page Corporate Brochure using imagery to appeal to their customer base.

As part of their service, Reflex perform audits of their customers purchasing patterns to identify cost saving opportunities. They required a 40 page document to

communicate the results of each audit including the Reflex service proposition, graphs and tabulated data. Integra

Creative produced a templated document reflecting the new brand identity, which could be easily updated and printed

by Reflex for each new customer.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

POSPackagingDirect MailAdvertising

Photography

tRust in RefleX,

tHey do...nabarro – case studynabarro is a commercial law firm with offices in london and sheffield, specialising in corporate, commercial property, environmental, litigation and dispute resolution.

Reflex began working with nabarro in 2008 and manages general stationery, janitorial, catering and sanitary ware, and printed & bespoke items throughout the organisation. their annual spend is £500,000 and savings of 21% have been achieved through supplier consolidation, merchandising services and ordering controls.

32 33

these costs slip under the radar unnoticed by most businesses because they are focused on conducting their core tasks. understanding these costs will allow your business true insight into how and where they need to be managed and the potential measures that can be put in place to control and reduce them.

Research undertaken by KpMG on behalf of the institute of directors has shown that the average cost of processing each individual order for

business supplies is £66. though your staff may think they’re generating savings by shopping around and sourcing different items from different suppliers, the benefit is marginal and in many instances, any apparent savings are completely swallowed up by the very cost of processing those additional orders!

in additional to this there are the costs associated with obsolescence, waste, pilferage and the tying up of resources by holding essential items in stock.

Reflex has been a trusted partner to businesses for more than 25 years. this rich history and impressive track record

makes us the perfect partner to meet these requirements.

Why your purchasing patterns require analysis:for far too long, hidden costs within procurement processes have inflated the cost of business supplies.

take the pressure out of procurement:What businesses need is a reliable and flexible partner who has the expertise to tailor their services to suit the individual needs of each client.

The Audit will:

• Highlight current purchasing patterns and spending habits

• Highlight the cost of current procurement practices

• provide detailed consumption information by product sector

• outline how we can simplify and streamline current procurement practices

• detail the action plan to be implemented to bring your costs under control

The action plan will help you by:• Reducing procurement costs

• Reducing business supplies costs

• improving efficiency and reducing waste through our ‘Just in time’ merchandising practices

• simplifying procurement through our bespoke ‘HorizonWeb’ online procurement portal

• improving your businesses sustainability by employing our iso140001 environmental Management system

8 9

office supplies

audit

Page 9: Integra creative portfolio

at the centre of your business from

WEBDESIGN CONTENT FUNCTION

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

The design of our brochure has raised many positive responses within our target market, enabling our company to compete confidently with our competitors.

Sharon MunroGeneral ManagerActive Office Scotland Ltd.

Client: CentrumWEB

Project: Brand Identity & Sales Literature

Page 10: Integra creative portfolio

Client: CentrumWEB

Project: Brand Identity & Sales Literature

A web design & development agency based in Kilmarnock, CentrumWEB briefed Integra

Creative to devise a cohesive identity to support the CentrumWEB brand along with 4 sub brands.

To launch the new brand identity, Integra Creative were tasked to develop a communication campaign

to raise awareness and generate new business.

Integra Creative developed a logo and strapline that clearly communicated CentrumWEB’s offer whilst

reflecting a vibrant, contemporary company. A corporate sales brochure was produced along with a direct mail and emarketing campaign consisting of a series of printed postcards and emails, promoting the

various services that CentrumWEB provide. Integra Creative managed the campaign including print

management and emarketing.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect Mail

AdvertisingPhotography

Logo Design

Postcards Email Campaign

Corporate Folder

CMS

MANAGE

SEO

SHOP

WEBDESIGN CONTENT FUNCTION

Page 11: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Penketh’s

Project: Sales Literature

The finished brochure is of very high quality, and the design and content make it compelling to read. It has helped our sales team get a step closer to key decision makers for some big furniture projects.

Karen AbelMarketing ManagerPenketh’s

Page 12: Integra creative portfolio

Client: Penketh’s

Project: Sales Literature

Penketh’s are a Merseyside based office supply business with £10m turnover and over 35 years’ experience in delivering office stationery, catering & cleaning supplies, work wear &

protective equipment, furniture & AV equipment to businesses throughout the North West of England. Integra Creative work

closely with Penketh’s to develop marketing communications to raise brand awareness and support specific sales campaigns.

Penketh’s approached Integra Creative to develop a sales campaign focused on ‘the chair’ to promote Penketh’s furniture

offer. Integra Creative developed an 8 page brochure communicating the emotional benefits of the chair, rather

than just the practical benefits. Images of chairs in different every day situations were used, together with human figures as cut out silhouettes to demonstrate the emotional benefits,

connecting with the target audience and highlighting the importance of the chair itself.

Integra Creative also managed the printing of the brochure which included silver wire binding, double folded pages, laser

cut out images and velvet lamination, ensuring maximum impact when received by prospective clients.

Branding & Corporate IDDesign & Print

Sales LiteratureDigital

CataloguesPOS

PackagingDirect MailAdvertising

Photography

Page 13: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

We’re thrilled with all of the hard work Integra Creative’s team have put into making Penketh’s corporate marketing campaign a success. From conception to delivery they’ve handled the process exceptionally well.

Paul WrightMarketing ManagerPenketh’s

Client: Penketh’s Project: Sales Literature

Page 14: Integra creative portfolio

Client: Penketh’s Project: Sales Literature

Penketh’s are a Merseyside based office supply business with £10m turnover and over 35 years’

experience in delivering office stationery, catering & cleaning supplies, work wear & protective equipment, furniture & AV equipment to businesses throughout the North West of England. Penketh’s approached Integra Creative to develop a corporate folder and brochure,

along with a direct mail campaign to attract new customers.

Integra Creative developed a contemporary folder and brochure incorporating iconic imagery from the

North West of England to reinforce Penketh’s as a local supplier. Silver foil blocking and gloss lamination was

used to reflect Penketh’s professional approach. ‘A taste of things to come’ a smaller, less formal brochure was

also produced for use in sales presentations.

For the direct mail campaign, Integra Creative developed a distinctive ‘Kindle’ shaped mailer, offering

a free Kindle with each new business presentation.

BrandingDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect Mail

AdvertisingPhotography

Corporate folder

Corporate brochure Kindle direct mail promotion

Taste of things to come brochure

Page 15: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Corgi direct

Project: Catalogue (pitch)

Page 16: Integra creative portfolio

Client: Corgi direct

Project: Catalogue (pitch)

Suppliers of tools and equipment to gas installers, plumbers and electricians, CORGI

direct invited Integra Creative to pitch for their 68 page catalogue.

To reinvigorate the CORGI direct brand and enable them to stand out in the marketplace

Integra Creative developed a clean catalogue design, with a distinctive personality

reflecting the values and principles of the CORGI direct brand. Clear layout and

use of logical product groupings, themed spreads and hero features, cross selling and up selling devices, delivered a user friendly

shopping experience which also encouraged increased average order values.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect MailAdvertising

Photography

Page 17: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Integra Office Solutions Ltd.

Project: Directory Office Products Catalogue 2012

The Office Products Directory we believe, is the best catalogue in our industry – it gives us individuality and more importantly, our customers receive a catalogue that meets their needs and which nobody else can match.

Steve MorrisManaging DirectorODM

Page 18: Integra creative portfolio

Client: Integra Office Solutions Ltd.

Project: Directory Office Products Catalogue 2012

Integra Office Solutions, the leading dealer group in the UK office and IT supplies industry, tasked Integra

Creative to develop a catalogue to incorporate their complete product offer. The team was briefed to design a catalogue which would increase sales opportunities and encourage loyalty from Integra Office Solutions dealers, whilst enabling them to

stand out in the competitive office products market.

Integra Creative designed a 456 page catalogue, which was simple to use and easy to navigate. The team developed a format that was flexible enough

to incorporate personalised front covers for various resellers, varying product offers for multiple supply

chain partners and multiple price versions. Using industry leading catalogue management system

‘Matrix’ to display over 8,000 SKU’s and 10,000 images, the project was delivered on time and within budget. Integra Creative managed the entire project

from concept creative to print production.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect MailAdvertising

Photography

Directory Office Products Catalogue 2012

Page 19: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Integra Office Solutions Ltd.

Project: Education EssentialsCatalogue 2012

Page 20: Integra creative portfolio

Client: Integra Office Solutions Ltd.

Project: Education EssentialsCatalogue 2012

Integra Office Solutions, the leading dealer group in the UK office and IT supplies industry, required a targeted catalogue to increase penetration into the education supplies market, by positioning Integra

Office Solutions and its dealers as a specialist supplier.

Integra Creative developed a 52 page catalogue that clearly communicated the offer to the education sector and managed the entire process from concept

design to print, as well as a range of personalised front covers for various dealers. To generate

new business opportunities the team developed emarketing campaigns targeted to nursery, primary

and secondary schools.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect MailAdvertising

Photography

Education Essentials Catalogue 2012

EDUCATIONEssentials

See page14

See page6

2012

Place an order from our Education Essentialsbrochure for £100 or more for a chance to win£1000 for your school! The winning school orcollege will receive £1000 to spend with us.

Offer expires 31st December 2012. See inside for terms and conditions

Whilst stocks last. Offer expires 31st December 2012

Free initiative stationeryessentials sample pack

worth £7.99 Free with your1st order OF £50 or more.

See page

37

001 EDUMAIL0612 OPs_Layout 1 10/05/2012 09:54 Page 1

Page 21: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

We wouldn’t be where we are today if we didn’t have such a strong brand identity to help us stand out within our sector. It has not only differentiated us from our competitors, but has also created the margins necessary for our company to remain viable.

Julian MurrayManaging DirectorAdrem Office Supplies Ltd.

Client: Integra Office Solutions Ltd.

Project: Initiative Office Products Brand identity and packaging

Page 22: Integra creative portfolio

Client: Integra Office Solutions Ltd.

Project: Initiative Office Products Brand identity and packaging

Integra Office Solutions Ltd, the leading dealer group in the UK office and IT supplies industry, needed an own brand range of office products to provide its members with a value for money range, in order to combat the

large corporates entering the UK market.

Integra Creative developed a strong identity for the groups own brand ‘initiative’, and has designed

packaging for in excess of 1,000 products over a 13 year period for the company. 2014 will see Integra

Creative modernise the brand identity to further boost end-user sales, currently valued at over £18 million per

annum, and increase profit margins across their dealers.

Integra Creative is also responsible for the catalogue, direct mail and emarketing programmes for the

‘initiative’ own brand which have driven sales of over £200m since its launch in 1999.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect Mail

AdvertisingPhotography

Logo Design Packaging Design

Packaging Design Packaging Design

Page 23: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Frank Berry Otter

Project: Education Supplies Catalogue

Simply painless! It was a massive decision to move from our local supplier, but once made we never looked back as these guys really know catalogues. Our expectation was fulfilled 100%, they even delivered a week early!

Paul CahillGeneral ManagerFrank Berry Otter

Page 24: Integra creative portfolio

Client: Frank Berry Otter

Project: Education Supplies Catalogue

Chesterfield based Frank Berry Otter, are a national distributor of education supplies to schools, colleges and

universities, who approached Integra Creative to produce the 2013 edition of their Education Catalogue.

Frank Berry Otter chose Integra Creative because of their proven expertise in catalogue production, ensuring the delivery of

quality, high pagination catalogues and maximising efficiencies in production time and costs. By using the Matrix catalogue

management system, Integra were also able to easily deliver two different priced versions.

Before progressing design, Integra Creative worked closely with Frank Berry Otter to understand their routes to market,

target audience and buying behaviours. A design concept for the catalogue was developed which clearly positioned Frank

Berry as a leading and trusted supplier with a comprehensive product offering and excellent service proposition. The design

included a special feature highlighting the unique blocking and personalisation service that Frank Berry Otter offer to their

customers. Integra Creative also managed the print production of the catalogue which was delivered one week ahead of schedule.

The 344 page catalogue enabled Frank Berry to successfully compete with larger national players in the

education supplies market.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

POSPackagingDirect MailAdvertising

Photography

Page 25: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Integra Office Solutions Ltd.

Project: The initiative Shop Shop Design and Point of Sale

Integra Creative achieved a fantastic result, creating a simple, modern design for The initiative Shop. Our window displays helped us to achieve a consistent footfall during very difficult times in retail and the team at Integra Creative managed the entire process from the planning through to design and print.Rob JenkinsDirectorThe initiative Shop

Page 26: Integra creative portfolio

Client: Integra Office Solutions Ltd.

Project: The initiative Shop Shop Design and Point of Sale

Integra Office Solutions Ltd, the leading dealer group in the UK office and IT supplies industry, approached Integra Creative to design a shop facia together with

point of sale for ‘The Initiative Shop’, its’ stationery and office supplies retail outlet.

Integra Creative worked within the limitations of the existing facia to design a fresh, modern look. In addition the team created a complete point of

sale programme for the store from header boards to posters. Seasonal campaigns were designed to

increase footfall during the busiest times of the year, supported by local advertising.

The initiative Shop was successfully opened within a 3 month timescale and immediately achieved a

recognisable position on the high street. Integra Creative handled the large format printing from their

premises in Newport ensuring complete control.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect Mail

AdvertisingPhotography

Point of Sale Point of Sale

PostersPoint of Sale

Page 27: Integra creative portfolio

go forIntegra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Integra Creative is an extension of our event team and always manages to provide a high volume of conference support material, often with a very quick turnaround. They effectively cater to all of our requirements from multi-media presentations through to exhibition displays.

Sian HaskellMarketing ManagerIntegra Office Solutions Ltd.

Client: Integra Office Solutions Ltd.

Project: Integra EventsConference & Exhibition Collateral

Page 28: Integra creative portfolio

Client: Integra Office Solutions Ltd.

Project: Integra EventsConference & Exhibition Collateral

Integra Office Solutions Ltd, the leading dealer group in the UK office and IT supplies industry, has an

annual conference together with two major exhibitions each year. They required a design agency to become

a part of their event team taking care of website design, promotional collateral and exhibition displays.

Integra Creative has worked with Integra Office Solutions to develop a new theme each year. From initial concept through to implementation, Integra

Creative work alongside the Integra Office Solutions team to manage their events.

Integra Creative is responsible for the design, development and management of the Integra events

website, which incorporates booking functionality. The team also manage the design and print of invitations, conference collateral, promotional videos, PowerPoint

presentations and large format displays.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect MailAdvertising

Photography

Invitation

Website Design

Pull-up banner & display boards

Logo Design

Page 29: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Integra Office Solutions Ltd.

Project: Initiative Office ProductsDirect mail campaigns

Integra Creative came up with a concept that had PLAY as its focus. This allowed us to draw attention to our ‘initiative’ own brand throughout 2012, coinciding with the Olympic Games. We achieved over 500 direct responses and in excess of 1,700 unique visitors to the ‘initiative’ website as a result of the campaign.

Sian HaskellMarketing ManagerIntegra Office Solutions Ltd.

Page 30: Integra creative portfolio

Client: Integra Office Solutions Ltd.

Project: Initiative Office ProductsDirect mail campaigns

Integra Office Solutions, the leading dealer group in the UK office and IT supplies industry, required a direct mail campaign to generate exposure of their

‘initiative’ own brand and which enabled them to engage with consumers.

Integra Creative developed a direct mail campaign centred on ‘PLAY’ to coincide with the 2012 Olympics.

The ‘PLAY initiative’ campaign invited consumers to enter a competition to win sport associated prizes. The

campaign also enabled data capture, allowing the client to further improve their products and services.

The direct mail campaign ran throughout 2012 and was supported by email campaigns and website

banners designed by Integra Creative. A national and local PR campaign was also managed by the

Integra Creative team.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect Mail

AdvertisingPhotography

PR

Logo Design

A5 Response Card

Entries received on last day of each quarter willbe entered into the previous quarters draw:

Deadline Quarter 1 - 31st Mar 2012Deadline Quarter 2 - 30th Jun 2012Deadline Quarter 3 - 30th Sept 2012Deadline Quarter 4 - 31st Dec 2012

In order to enter the competition, entrants must answerthe question. The winners will be notified within twoweeks of closing date. A list of winners will be availableon request. Winners will be the first 10 correct entriesdrawn at random from all entries, subject to eligibilityand winner confirmation. The first correct answer drawneach quarter will win an Xbox 360 and Kinnect, thesecond & third correct answers drawn will win a WiiConsole, the following three names will win a KodakPlaysport Camera and the final four names drawn willwin an iPod shuffle. No purchase necessary. Entrants

must be 18 or over and resident in the UK (includingIsle of Man and Channel Islands) and Ireland. Should aprize be unavailable, a prize of similar value and/orspecification will be substituted. No cash alternative willbe given. Employees, friends and immediate family, ofthe promoter are ineligible to enter. The promoteraccepts no responsibility for entries that are late, lost,damaged, illegible or fraudulent. Photocopied barcodeswill not be accepted. Full terms and conditions areavailable on request. No purchase necessary.

Terms and conditionsTo be in with a chance to win simply answer the following question:

How many times has London hosted the Olympic Gamesincluding the 2012 games?

a) 2 b) 3 c) 5

About you

1. Age group Under 25 25-35 36-45 46-55 Over 55

2. Gender Male Female

3. Which is your main daily newspaper? Please specify

4. What do you enjoy doing in your spare time? (Tick all that apply)

Reading Walking Cinema Socialising Playing Computer Games

Social Networking Listening to Music Other (please specify)

5. Do you use any of the following Social Networking sites? (Tick all that apply)

Facebook Twitter Linkedin Bebo MySpace None

Name

Job Title

Company

Address

Tel No

Email

Your initiative® office products supplier

Your answer:

Post Code

Entry Form

Please tick if you do not wish to recieve any further details on promotions from us regarding initiative®office products.

To enter return the response card attached with your answer or send your answer with a barcode from anyinitiative® product with your name, address and where you bought the product to: Play initiative®,Freepost RLTR-XZZS-KAUS, Integra Office Solutions, Vaughan Court, Celtic Springs, Newport, South Wales,NP10 8BD. Alternatively enter online at www.initiativeofficeproducts.co.uk. No purchase necessary.

Business Reply

Licence Number

RLTR-XZZS-KAUC

A Gift from initiative®

Integra Office Solutions Ltd

Integra House

Vaughan Court

Celtic Springs

NEWPORT

NP10 8BD

Pull-up Banner

Page 31: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

In a highly competitive market with an increased number of business failures we have managed to gain 19 new members with a turnover of £7.3m thanks to the campaigns developed by Integra Creative. We are incredibly pleased with these results and are already working with the team on our 2013 recruitment campaign.Sian HaskellMarketing ManagerIntegra Office Solutions Ltd.

Client: Integra Office Solutions Ltd.

Project: Membership Recruitment

Page 32: Integra creative portfolio

Client: Integra Office Solutions Ltd.

Project: Membership Recruitment

Integra Office Solutions, the leading dealer group in the UK office and IT supplies industry, wanted

to increase its membership figures through a high profile recruitment campaign.

Integra Creative devised a concept focusing on the core strengths of the Integra dealer group. The

concept was developed across four advertising campaigns carried out during 2012. Each

campaign was supported with a direct mail piece, email campaign, website banner and landing page.

The campaigns generated an increase in website traffic and inbound enquiries, also enabling the

telemarketing agency to confirm 80 qualified appointments for the business development team.

The group gained 19 high quality members on the back of the advertising campaigns and

supporting collateral.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect Mail

AdvertisingPhotography

Advertising

Web Banners

Integra ADV_DriveYourBusiness_Layout 1 13/12/2011 16:15 Page 1

Postcards

Business Reply

Licence Number

RLTR-XZZS-KAUC

Integra Office Solutions Ltd

Integra House

Vaughan Court

Celtic Springs

Newport

NP10 8BD

perfPostcard_Layout 1 22/03/2012 10:36 Page 1

Web landing page

Page 33: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Integra Office Solutions Ltd.

Project: Initiative Office Products Emarketing

The initiative collateral that Integra Creative have produced gives our members everything they need to carry out professional email campaigns. From new product promotions to seasonal campaigns, it is done for us – our members can just get on with selling!

Sian HaskellMarketing ManagerIntegra Office Solutions Ltd.

Page 34: Integra creative portfolio

Client: Integra Office Solutions Ltd

Project: Initiative Office Products Emarketing

Integra Office Solutions is the leading dealer group in the UK office and IT supplies industry and requires up

to date emarketing to support its members in promoting the initiative office products range. The team at Integra

Creative produce email campaigns covering a wide scope of promotions on a regular basis.

Integra Creative deliver email campaigns which are both engaging and impactful whilst reflecting the

‘Initiative’ brand identity. The team manage emarketing campaigns on behalf of Integra Office Solutions,

ensuring that a comprehensive calendar of promotions is available for members to choose from.

In addition, Integra Creative design bespoke HTML campaigns for members.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect MailAdvertising

Photography

Email Campaigns

Page 35: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Amodeo Scott Developments Project: The Lodge – Brand Identity

& Sales Literature

The brochure looks great – top notch. Many thanks for turning the design around so quickly.

Christian AmodeoDirectorAmodeo Scott Developments

Page 36: Integra creative portfolio

Client: Amodeo Scott Developments Project: The Lodge – Brand Identity

& Sales Literature

South Wales Property specialist Amodeo Scott Developments tasked Integra Creative to produce an

identity and sales literature to attract buyers to The Lodge, a Cardiff development of 12 executive

two-bedroom apartments.

Integra Creative developed a distinctive logo incorporating elements of the developments’ architectural shape; plus brochures that combined illustrative work and

lifestyle photography. After the successful sale of 50% of the development, Integra Creative were briefed to devise

a further mailing to support continued sales activity through local estate agents.

BrandingDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect Mail

AdvertisingPhotography

Corporate brochure

Logo Design A5 Flyers

Page 37: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Integra Office Solutions Ltd.

Project: Initiative Office Products Website design

The initiative website has allowed us to confidently inform consumers online about our product range. It conveys perfectly the personality of the brand.Sian HaskellMarketing ManagerIntegra Office Solutions Ltd.

Page 38: Integra creative portfolio

Client: Integra Office Solutions Ltd.

Project: Initiative Office Products Website design

Integra Office Solutions, the leading dealer group in the UK office and IT supplies industry, required a website to inform consumers of their own brand

‘initiative’ office products and stockists. Integra Creative took elements of the initiative catalogue

design to create a simple and effective website for consumers to easily navigate.

The team managed the website design from start to finish taking care of copywriting, design and build.

The website incorporated a bespoke categorised product list, enabling the products to be directly

accessed from Google searches, as well as a postcode search facility to identify local stockists.

The website has over 300 unique visitors every month and has allowed Integra Office Solutions

to engage with consumers, to further develop the ‘initiative’ office products range.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect MailAdvertising

Photography

Web Design

Page 39: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Paradigm Design SolutionsProject: Product Brochure (pitch)

Page 40: Integra creative portfolio

Client: Paradigm Design Solutions

Project: Product Brochure (pitch)

A specialist furniture company providing high-end dental surgery cabinets and furniture, Paradigm

Design Solutions invited Integra Creative to pitch for their sales brochure.

Integra Creative devised a theme focused on the strapline ‘exceed your expectations’, to

communicate the quality of the products. The theme was carried throughout the 8 page brochure with quotes from famous people. A fresh clean design

reinforcing and reflecting an hygienic environment was incorporated using blue and green colour

ways along with strong photography.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect MailAdvertising

PhotographyBrochure Design

Page 41: Integra creative portfolio

Integra House, Vaughan Court, Celtic Springs,

Newport, South Wales NP10 8BD

t. 0800 009 3037

e. [email protected]

w. integra-creative.co.uk

Client: Integra Office Solutions Ltd.

Project: Initiative Office ProductsCatalogue design,

management and print

The initiative catalogue is fundamental to the success of our own brand. It has helped grow brand sales to over £18m per annum and allowed members to increase their gross profit margins despite the difficult economic climate. The iBook and digiBook have helped position our members streets ahead of their competitors.

Aidan McDonoughManaging DirectorIntegra Office Solutions Ltd.

Page 42: Integra creative portfolio

Client: Integra Office Solutions Ltd.

Project: Initiative Office ProductsCatalogue design,

management and print

Integra Office Solutions, the leading dealer group in the UK office and IT supplies industry, needed a catalogue to increase sales of their ‘initiative’ own

brand range of products and which differentiated it from competitor brands.

Integra Creative took a fresh approach to the design incorporating a light, airy and aspirational office space

together with a more logical layout of products within the catalogue, making it easier for the consumer to

shop. Integra Creative managed the production from photography and copywriting through to pagination,

using industry leading catalogue management system, Matrix. Integra Creative also managed the print process.

The catalogue has been the central element of the brand support programme available to members of Integra Office Solutions, driving sales equating to £18m per

annum. Integra Creative has also developed an iBook, digiBook and website to further complement the

initiative catalogue.

Branding & Corporate IDDesign & Print

Sales LiteratureCatalogues

DigitalPOS

PackagingDirect MailAdvertising

Photography

Catalogue Design