Inovação, Novas Tecnologias e Governança Danilo Bordini Gerente de Grupo para Novas Tecnologias & Inovação @dbordini
Jun 29, 2015
Inovação, Novas Tecnologias e Governança
Danilo BordiniGerente de Grupo para Novas Tecnologias & Inovação@dbordini
A company’s success today does not guarantee success tomorrow
• 61 (of 100) companies from the 1917 list ceased to exist by 1987
• 2 outperformed the market
• Only 74 (of 500) companies from 1957 remained on the list in 1997
• 12 outperformed the market
Forbes 100
S&P 500
Creative Destruction: Why Companies That Are Built to Last Underperform the Market, 2001
Innovation is no longer the province of a few leading-edge companies; it is the lifeblood required for any organization to survive.
“Key Issues for Business Innovation and Emerging Trends, 2011,” Gartner, Inc., March 30, 2011
By 2008, companies only spent an average of 18 years on the S&P 500
1958 1983 20080
10
20
30
40
50
60
Ye
ars
BusinessWeek, 2010
Imperativo para Inovação
O que é Inovação?
Innovation is the conversion of knowledge and ideas
into new or improved products, processes, and services
to gain a competitive advantage.
Por que acelerar uma cultura de inovação?
Formal, isolated
“innovation teams”
aren’t the only
source for
innovation.Independent innovation
Bootlegging Bootlegging Bootlegging
User innovation
EXECUTION CULTURE EXPLORATION CULTURE
Reward Results Reward Initiative/risk
Follow the plan Follow the value
Coordinate activities Separate investigations
Deliberate pace Rapid pace
Avoid failure Learn from failure
Predictable technology/customers Unpredictable technology/customers
Team Founder mentality
Executar & Explorar
• Execute as a mature company• Explore like a start-up• Make innovation everybody's business
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Hiring the best people A balance of invention, re-invention, and evolution
A commitment to openness and partnerships A focus on scale A long-term approach
Abordagem para Inovação
Embracing disruptions
© 2011 Microsoft Corporation. All Rights Reserved. 8
© 2011 Microsoft Corporation. All Rights Reserved. 9
Estudantes
@dbordini