Inbound Marketing WHAT IS INBOUND MARKETING? An Overview of the Inbound Philosophy, Methodology, and Tool Set. Brought to you by INBOUND MARKETING 101
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Inbound Marketing
WHAT IS INBOUND MARKETING? An Overview of the Inbound Philosophy, Methodology, and Tool Set.
Brought to you by
INBOUND MARKETING 101
Inbound Marketing
Inbound Marketing
1. Know your Customer 2. Know the Buying Journey 3. Know what they need in each stage of the journey 4. Create and optimize the appropriate content 5. Place the content ( Website,Blogs, Facebook, Twitter, Google+
Instagram, eMail and Social Sharing 6. Link to Special Landing pages for each stage 7. Collect Lead Information 8. Offer more valuable content to guide through Buyers Journey 9. Analyze 10.Close when leads reach last stage of Buyers Journey. 11.Analyze, Manage and Refine using Hubspot Software.
Inbound Marketing
Create Persona Profiles
Inbound Marketing
1. Know your Customer
2. Know the Buying Journey 3. Know what they need in each stage of the journey 4. Create and optimize the appropriate content 5. Place the content ( Website,Blogs, Facebook, Twitter, Google+
Instagram, eMail and Social Sharing 6. Link to Special Landing pages for each stage 7. Collect Lead Information 8. Offer more valuable content to guide through Buyers Journey 9. Analyze 10.Close when leads reach last stage of Buyers Journey. 11.Analyze, Manage and Refine using Hubspot Software.
Inbound Marketing
Inbound Marketing
1. Know your Customer 2. Know the Buying Journey
3. Know what they need in each stage of the journey 4. Create and optimize the appropriate content 5. Place the content ( Website,Blogs, Facebook, Twitter, Google+
Instagram, eMail and Social Sharing 6. Link to Special Landing pages for each stage 7. Collect Lead Information 8. Offer more valuable content to guide through Buyers Journey 9. Analyze 10.Close when leads reach last stage of Buyers Journey. 11.Analyze, Manage and Refine using Hubspot Software.
Inbound Marketing
Inbound Marketing
1. Know your Customer 2. Know the Buying Journey 3. Know what they need in each stage of the journey
4. Create and optimize the appropriate content 5. Place the content ( Website,Blogs, Facebook, Twitter, Google+
Instagram, eMail and Social Sharing 6. Link to Special Landing pages for each stage 7. Collect Lead Information 8. Offer more valuable content to guide through Buyers Journey 9. Analyze 10.Close when leads reach last stage of Buyers Journey. 11.Analyze, Manage and Refine using Hubspot Software.
Inbound Marketing
Inbound Marketing
1. Know your Customer 2. Know the Buying Journey 3. Know what they need in each stage of the journey 4. Create and optimize the appropriate content
5. Place the content ( Website,Blogs, Facebook, Twitter, Google+ Instagram, eMail and Social Sharing
6. Link to Special Landing pages for each stage 7. Collect Lead Information 8. Offer more valuable content to guide through Buyers Journey 9. Analyze 10.Close when leads reach last stage of Buyers Journey. 11.Analyze, Manage and Refine using Hubspot Software.
Inbound Marketing
Inbound Marketing
1. Know your Customer 2. Know the Buying Journey 3. Know what they need in each stage of the journey 4. Create and optimize the appropriate content 5. Place the content ( Website,Blogs, Facebook, Twitter, Google+
Instagram, eMail and Social Sharing
6. Link to Special Landing pages for each stage 7. Collect Lead Information 8. Offer more valuable content to guide through Buyers Journey 9. Analyze 10.Close when leads reach last stage of Buyers Journey. 11.Analyze, Manage and Refine using Hubspot Software.
Inbound Marketing
Inbound Marketing
1. Know your Customer 2. Know the Buying Journey 3. Know what they need in each stage of the journey 4. Create and optimize the appropriate content 5. Place the content ( Website,Blogs, Facebook, Twitter, Google+
Instagram, eMail and Social Sharing 6. Link to Special Landing pages for each stage
7. Collect Lead Information 8. Offer more valuable content to guide through Buyers
Journey 9. Analyze 10.Close when leads reach last stage of Buyers Journey. 11.Analyze, Manage and Refine using Hubspot Software.
Inbound Marketing
Inbound Marketing
1. Know your Customer 2. Know the Buying Journey 3. Know what they need in each stage of the journey 4. Create and optimize the appropriate content 5. Place the content ( Website,Blogs, Facebook, Twitter, Google+
Instagram, eMail and Social Sharing 6. Link to Special Landing pages for each stage 7. Collect Lead Information 8. Offer more valuable content to guide through Buyers Journey
9. Analyze, Manage and Refine using Hubspot Software. 10.Close when leads reach last stage of Buyers Journey.
Inbound Marketing
What is ?
All-in-one inbound marketing software.
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Inbound Marketing
THANK YOU.
Inbound Marketing
QUESTIONS?
Inbound Marketing
Contact Details
Ralf Klenke Advanced Internet Marketing Consultant Digital Marketing Strategist
http://whywsi.com
http://blog.whywsi.com
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https://twitter.com/wsiwpg
1.204.294.9974
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