IeC “expocentre”, pavilions “Forum”, 7 (halls 3, 4, 5, 6) 12–15€¦ · 03/2019 12–15 Post Show RepoRt XXV International trade Fair for Bakery and Confectionery IeC “expocentre”,

03/201912–15Post Show

RepoRt

XXV International trade Fair

for Bakery and Confectionery

IeC “expocentre”,pavilions “Forum”, 7

(halls 3, 4, 5, 6)

www.modern-bakery.ru |

IN RUSSIA

25YeARS

Strategic HighlightsModern Bakery Moscow

XXV International Trade Fair


1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 201925 years in russia

5831 exhibitors

1125 educational & training events

246 566 visitors

56 countries

We develop and use modern technologies for a deep understanding of customer needs

Business process optimization and quality control

effectiveness & OptiMizatiOn

custOMer fOcus

Modern Bakery Moscow

Modern Bakery Moscow 2019 12–15 March 2019,

IEC “Expocentre”, pavilion “Forum”, pavilion 7 (halls 3, 4, 5, 6)

innOvatiOns

We create new forms of participation and adapt existing

forms for individual need.

5 %

14,2 %

17,6 %

21,8 %41,4 %

Industrial bakery Confectionery industry Ingredients & Raw materials Packaging Shopfitting (for HoReCa & retail) 17 069 m2

General management Division manager, operations plant manager, branch manager Department head, group head Food technologist Other employee

* according to the Wissler&Partner trade Fair Marketing / возможен один вариант ответа

Top-5 visitors interest*:30%

26%

23%

11% 10%

Exposition area

IndustrIal bakery

4 495





Other

893

handcraft bakIng

1 444

sales, dIstrIbutIOn

1 385

retaIl

1 610

hOreca

1 630

cOnfectIOnery Industry

3 160IngredIents & raw

materIals

1 250

Visitors Modern Bakery Moscow 2019

Area of responsibilityof the trade visitors

16 796 visitors

from 56countries

Piotr DemiDovsky General Director

“Smart Bakery”

We represent an industrial line of equipment, our customers are mainly bakeries that produce various types of bread, muffins, puff pastries, pizza, etc. Thanks to Modern Bakery Moscow we are able to find new contacts. We are very pleased with the participation and plan to cooperate in the future.

AlexAnDer tkAchev CEO

“Dito Group”

There were many visitors this year. All visitors have their spe-cific goals and objects. Furthermore, Modern Bakery Moscow is a place where industry professional meet.

victoriA terekhovA Sales Manager

“Polair”

Many new contacts, meetings with regular customers. Organizers who were always there and ready to help at any moment, which indicates good organization of the event. Everything is great!



The success of the exhibition is indicated not only

by the figures, but also by the participants’

feedback

modern Bakery moscow is a powerful opportunity to generate leads, strengthen your brand,

showcase your product and close deals

PrODuCT GrOuPS:

FOOD

PrOCESSinG

PACkAGinG rEFriGErATiOn

TEChnOlOGiES

inGrEDiEnTS & rAW

MATEriAlS

ShOPFiTTinG ClEAninG & hyGiEnE

70% ExhiBiTinG COMPAniES hAvE AlrEADy COnFirMED ThEir PArTiCiPATiOn in MODErn BAkEry MOSCOW 2020

87% PlAn TO PArTiCiPATE

in ThE nExT yEAr

98%PlAn TO PArTiCiPATE in ThE nExT yEAr

LoyaL customers

75%New customers

25%



exhibitors Modern Bakery Moscow 2019

loyal customers Modern Bakery Moscow

Fringe program

ekaterina nevskAyA

marc heiko muller-ADAms

ivan ZABAvnikov

Josep PAscuAl

oksana kuZnetsovA

223 exhibitors

from 25countries

2 days, 16 hours, more than 30 professionals

top up their qualification

16 master classes more than 480 professionals

5 contests and more than 400 participants

12.03.2019

10:00–13:00 seminAr

From idea to shelf: weight under control • leipurin Tukku

12:30–14:30 Forum

Eurasian Forum of baking leaders Bread and Health of the Planet • MSuM & T after k.G.razumovsky

14:00–16:30 PAnel Discussion

Food quality and safety control: subjects, method and interaction with market players • nBBu, FiPu, riBi, riCi

14:00–17:30 xii symPosium

Bread as the basis for healthy nutrition • international industrial Academy

14:30–16:30 AccelerAtor

Business accelerator for young scientists and students • MSuM & T after k.G.razumovsky

13.03.2019

11:00–13:30 exPert session

Labelling of bakery products: full information, color indication, marketing advantages • riBi

10:30–15:30 trAining course

School for modern baker and confectioner

11:00–13:00 seminAr

FODMAP. How to keep a buyer who refuses bread • leipurin Tukku

13:30–17:00 PlenAry session

Bakery development drivers in Russia – a course on digitalization and quality control in the frame of Business Club “The best regional practices of national bakery industry” • SPiMFT

14:00–17:30 PAnel Discussion

Modern baking industry, confectionery production and ingredients: development trends of the Russian Federation and European Union • Food ingredients Producers union, national Bread Bakers union

12:00–16:00 guiDeD tours

Guided tours for the bakery and confectionery industry enterprises as well for mini-bakeries, patisseries, bakeries of retail chains

14.03.2019

11:00–14:00 Discussion cluB

Manufacturers and retail chains: dialogue or war • national Bread Bakers union, retail Companies Association, union of russian independent retail Chains

11:00–14:00 seminAr

Storing capability of confectionery products: forecasting methodology, conditions and criteria of implementation • riCi

10:30–15:30 trAining course

School for Modern Baker and Confectioner

14:30–17:30 seminAr

Modern trends in cooling and freezing technologies develop-ment in the baking industry

14:30–17:30 seminAr

Assortment, brand, buyer - new relationship rules • vatel Marketing, School of Food industry Management

15:30–17:30 PlenAry session

Solutions to the problems of bakery industry and priorities for the bakery industry develop-ment • russian Bakers union 12:00–16:00 guiDeD tours

Guided tours for the bakery and confectionery industry enterprises as well for mini-bakeries, patisseries, bakeries of retail chains

15.03.2019

10:30–13:00 rounD tABle

Round table of internal production director of regional retail chains • union of russian independent retail Chains

11:00–13:00 seminAr

Opening a bakery: business or fashion? To get franchise, to buy ready business or to start from scratch • konstantin Malkov,

“Bakerai”




IEC “Expocentre”, pavilion “Forum”,

pavilion 7 (halls 3, 4, 5, 6)

Master classes

Fringe program

masters bakers

Professional competition

more than 25 educational & training events, 1 240 attendees

Education

Ministry of Agriculture of the Russian federation

Chamber of Commerce and Industry of the Russian Federation

Moscow Chamber of Commerce and Industry

Union of Food Ingredients Producers

RoskachestvoNational Bakery Union

International Industrial Academy

K.G. Razumovsky Moscow State University of Technologies and Management

Research Institute of Bakery industry

The Moscow State University of Food Production

Russian Union of Bakers

Research Institute of Confectionery Industry

Voronezh State University of Engineering Technologies

Polina GordeevaKey account manager

Tel.: +7 (495) 649-87-75, ext. 123 [email protected]

Galina BirinaBusiness development manager


Valentina MolchanovaMarketing manager


Julia MityaevaShow Director


Modern Bakery Moscow is an effective business platform supported not only by leading Russian enterprises

of the industry and professional associations, but also by federal and regional authorities

17–20 March 2020

Strategic partner 2019

New Date! New PaVilioN!

IEC Expocentre, Moscow

FriNGe ProGraM

Experience exchanging

platform





official support

Contacts Modern Bakery Moscow

Pavilion 2 2

Modern Bakery Moscow 2019 12–15 March 2019, IEC “Expocentre”, pavilion “Forum”, pavilion 7 (halls 3, 4, 5, 6)

See you in 2020!

“Messe Frankfurt” is the world`s largest trade fair, congress and event organizer

We are community Modern Bakery Moscow

IeC “expocentre”, pavilions “Forum”, 7 (halls 3, 4, 5, 6) 12–15€¦ · 03/2019 12–15 Post Show RepoRt XXV International trade Fair for Bakery and Confectionery IeC “expocentre”,

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