DRAB TO FAB: How High-Quality Passive Candidates View Your Company Using LinkedIn Job seekers use LinkedIn more now than ever before. This story shows how a company with an optimized LinkedIn approach can win the interest of the best professionals who aren’t currently looking for a new job. Passive candidates are often the best fits for available jobs...
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How to Attract High-Quality Passive Candidates with LinkedIn and Employment Branding
This presentation shows how your company can attract the best applicants to your open positions.
It is through the eyes of a job seeker who is not currently looking for a job, but would be open to the right opportunity. 60% of today's workforce is just like him!
This slideshow contains examples of both good and bad Employment Branding, so you can implement the same successful strategies more easily. Many of the images in the slideshow are linked to their real versions.
On the other side, it also shows job seekers the types of things they should look into when evaluating potential employers.
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If you'd like to learn more, check out our webinar, Drab to Fab: How to Create a Smokin' Hot Employment Brand at the link below.
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Transcript
DRAB TO FAB:How High-Quality Passive
Candidates View Your Company Using LinkedIn
Job seekers use LinkedIn more now than ever before. This story shows how a company with an optimized LinkedIn
approach can win the interest of the best professionals who aren’t currently looking for a new job.
Passive candidates are often the best fits for available jobs...
Paul has become more and more interested in your company with each interaction he’s had, because the content actually provides value, and it shows what sets your company apart from the competition.
Paul observes the profiles of some employees, and notices there are a few people like him.
After all that he’s seen about your company and your employees on LinkedIn, Paul is ready to apply if there’s a job he could picture himself in.
Because you already know his skill set and his work history, he will probably apply. You wouldn’t have contacted him otherwise.
Paul just submitted his application successfully. Because you sought him out in the first place, you can fast-track him to the top of the application pool. It’s time to schedule an interview!
By seeking Paul out, you introduced him to the fact that other companies might want him. That’s a pretty good feeling for him. As a result, you can scoop him up before someone else does!
Paul is another one of the many job seekers that will interact with your brand through your LinkedIn Company & Careers Pages.
With the right approach, you can compel him to join your team and reach another career milestone!
Would you like to get people like Paul interested in working for your company? It can reduce your hiring costs (especially if you’re currently using a recruiter), and it doubles as great PR! Check out what CAREEREALISM has to offer for Employment Branding Services or sign up for our free webinar & email tips, which come with a special offer....