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How effective is the combination of your main product and ancillary texts? By Jack Suddaby
6

How effective is the combination of your main product and ancillary texts?

Dec 02, 2014

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Jack Suddaby

 
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Page 1: How effective is the combination of your main product and ancillary texts?

How effective is the combination of your main product and ancillary texts?

By Jack Suddaby

Page 2: How effective is the combination of your main product and ancillary texts?

I think the combination of my three pieces work effectively and do manage to challenge other amateur media pieces. Through this Powerpoint I will be evaluating my pieces in comparison to other real media packages. For my magazine I will be comparing ‘Little White Lies’ magazines as they are the conventions that will be suitable to follow. I will then choose the corresponding poster. The trailer analysis will feature directly on the blogger as then you can see the trailers.

Page 3: How effective is the combination of your main product and ancillary texts?

So here are my two pieces (above) and the film ‘Let the right one in’. As you can see the two feature elements from both conventional posters. The poster’s positioning of tag lines, titles and images all work in the correct format. The magazine also works because of the title of the magazine, which is in the correct position and the main focal image is giving direct mode of address, which is conventional of ‘Little White Lies’ magazine. The package works together because they both feature the lead character, so the relationship is build up from the film and the main character. This could still work for my piece as although the main character isn’t in both covers, the aspect of horror and darkness, which fits with the title ‘The Night’ as well as conventions of horror poster/magazines, it is still plausible.

Page 4: How effective is the combination of your main product and ancillary texts?

As you can see the conventions are again followed by the positioning of the title from the magazine. The poster also follows the same conventions, through the positioning of my poster elements. The credit block also is in the conventional position. The package works together because they both feature the lead character, so the relationship is build up from the film and the main character. This is another example of two pieces of media that feature the main character in both pieces.

Page 5: How effective is the combination of your main product and ancillary texts?

This is a comparison of Attack the Block. The main character does feature in both media texts, however in the poster it features all the characters, it also features the conventions of a poster. Because it features all the main characters it shows how it doesn’t just follow one character, which is a convention that “Little White Lies” follows. Attack the Block also features protagonists were as my media products shows antagonists, both are conventional, as it suggests mine is more horror associated as that is what I’m advertising, were as Attack the Block is more comical or action adventure like, because the protagonists are shown in a action light.

Page 6: How effective is the combination of your main product and ancillary texts?

Changes…

If I were to make changes I would edit the magazine cover to suit the conventions more, by giving it a posterized effect. This is a quick example that I did, to show what it would roughly look like after editing.