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How and why the recruitment sector is using mobile marketing
16

How and why the recruitment sector is using mobile marketing

Feb 20, 2017

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Recruiting & HR

Jake Jeffries
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Page 1: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

How and why the recruitment sector is using mobile marketing

Page 2: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

The recruitment industry is a fast paced, dog eat dog competitive world.

Page 3: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

To be a recruiter or even a recruitment agency requires speed, quick decision making and for you to keep ahead of the numerous competitors out there.

Page 4: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

And this is why mobile marketing and text messaging is proving so popular for recruiters.

Hello

Hello

Hello

Hello

Hello

Hello

Page 5: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

The mighty text message is...

Page 6: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

Cost effectiveSending out big bulk job offers by text costs peanuts.

Page 7: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

Time efficientJust write your message and with one press of ‘send’ you could reach 100’s of thousands potential applicants.

Page 8: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

Discreet and convenientPotential candidates that are already in existing jobs will appreciate you not ringing them whilst they are at work.

Page 9: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

So that’s the why... Now for the how ?

Page 10: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

Get to that interview...

SMS reminders are a great way to make sure your candidate gets to the interview you’ve scheduled on time.

Page 11: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

Discreet headhunting...

SMS cuts straight through all the noise on a persons phone. No app is required to be pre-loaded and notifications are not needed to be switched on.

Page 12: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

Urgent shift or work placements...You have shifts to fill tomorrow for a huge client.

You have 200 potential candidates and 10 shifts to cover.

You could email them, you could ring them all. Or you could SMS them all in 30 seconds...

Page 13: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

Get replies...“Hi, we have full day shifts at St James’ tomorrow. Hourly rate is £20, text back YES if wanted. First come first served”

Yes

Yes

YesYes

Page 14: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

Advertise...

Jobs!Text JOB to 88802 and we will let you know of

any or all of our jobs you are interested in

Page 15: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

So now you can see why mobile marketing is not only popular with recruiters and recruitment agencies but also the candidates themselves.

Page 16: How and why the recruitment sector is using mobile marketing

Recruitment & Mobile Marketing - www.textmarketer.co.uk

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