Heather Ring Marketing Professional Services – Overview of Experience confidence ∙ excellence ∙ results
Heather RingMarketing Professional Services
– Overview of Experience
confidence∙
excellence∙
results
• identification, development, and dissemination of press releases
• planned involvement in ribbon cuttings and groundbreakings
• maximization of charitable events and volunteer activities
• development of strong relationships with key media staff and teaming partners
• partnerships with key trade publication staff to provide input – and firm visibility – in trade publication at no cost
Expertise –
Public Relations
• development of advertising budget for 5 regional offices
• coordination with office managers to develop and implement effective advertising campaigns
• maintenance of yellow pages and web-based advertising
• management of tradeshow budget, campaign, marketing campaign, and logistics
• oversight and key decision making in the inventory maintenance for business gifts
• coordination of site sign campaigns for high profile projects in each of 5 regional offices
Expertise –
Advertising
• coordination and development of complex technical proposal documents
• management of brochure and external communication development and inventory
• presentation development and coaching of technical staff
• lead researcher for technical content on external documents and proposals
Expertise –
Technical Writing
• direct supervision of 3 marketing staff members
• coordination of graphics staff and creative content for ads, brochures, tradeshows, and proposals
• coordination with all levels of technical staff and SMEs to develop technical content, marketing campaigns, and proposal win strategies
Expertise –
Supervisory Experience
• development of key document templates to create document symmetry
• design of “lunch-n-learn” seminars to foster image of industry leader and educator
• author corporate slogans to unify advertising campaigns
• branding committee member with ABC trade association for 3 years
Expertise –
Corporate Branding
Researched capital improvement programs, developed contacts, and prepared qualifications packages and proposals for the following clients:
Client Relationships –
k-12
Fairfax County Public Schools
Arlington County Public Schools
Montgomery County Public Schools
Catholic Archdiocese of Arlington
Fauquier County Public Schools
Anne Arundel County Schools System
Loudoun County Public Schools
Researched capital improvement programs, developed contacts, and prepared qualifications packages and proposals for the following clients:
Client Relationships –
College & University
University of Virginia
Virginia Tech
University of Maryland
College of William & Mary
Virginia State University
University of Mary Washington
Old Dominion University
Montgomery College
Northern Virginia Community College
John Tyler Community College
Tidewater Community College
Researched capital improvement programs, developed contacts, and prepared qualifications packages and proposals for the following clients:
Client Relationships –
Counties & Municipalities
City of Alexandria
Arlington County
City of Fairfax
Town of Herndon
City of Virginia Beach
Hanover County
Fairfax County
City of Rockville
Montgomery County
Loudoun County
Fauquier County
City of Frederick
Researched capital improvement programs, developed contacts, and prepared qualifications packages and proposals for the following clients:
Client Relationships –
Recreational Facilities
Virginia Tech, Athletic Fields
Fairfax County Park Authority, Synthetic Turf Fields
Fauquier County, Sports Complex
Philip A.Bolen Park, Master Plan
Moncure Park, Master Plan
Germantown Town Center Park
Goochland County, Recreational Facilities
Researched capital improvement programs, developed contacts, and prepared qualifications packages and proposals for the following clients:
Client Relationships –
Corporate & Commercial
Commonwealth Centre at Westfields
Vint Hill Economic Development Authority
Navy Federal Credit Union
ValuePlace Hotels
What they are saying. . .
...the one thing that really sets Heather apart from others in our firm is her personality and overall outlook. Heather’s positive perspective is translated to the work environment by her attitude toward her work; her capacity to work with a very diverse team of administrative staff, senior engineers with heavy workloads, and marketing and graphics staff; and the ability to focus on deadlines with a smile. She has the ability to develop consensus within the group and draw the best out of the people who will have input in her work product.
arthur woods iii, peowner, burgess & niple
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What they are saying. . .
...I’d like to congratulate [the team] on pulling a really fabulous ad together in a short time. I know that…Heather Ring helped a great deal with that excellent eye for layout and design that she has.
angela gutenson vice president,
associated builders and contractors
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What they are saying. . .
...we were awarded the open ended services contract. Thanks everyone for the help. A special thanks to Heather for taking the lead in pulling everything together.
dennis thomas, peowner, burgess & niple
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What they are saying. . .
…THANK YOU so much for coordinating everything. I was SO impressed with you and your prep of the team for the presentation – you were just great!
carol rickard-brideau, aia, leed ap
office manager, little diversified
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confidence∙
excellence∙
results
Heather Ring43101 Demerrit Street
South Riding, Virginia [email protected]
703.474.4345
www.linkedin.com/in/hring