shifts harrison + pavo + sam @ 599
shiftsharrison + pavo + sam @ 599
the four shifts
brand ambassador --> mobile review app
chaos --> order
ambiguity --> visualization
shifts in thinking spaces
1- idea pivotbrand ambassadors --> mobile review app
consulting --> mobile review
tool: 3 magicians / system diagram
learning outcome: hard to implement this project / lack of experience
consulting --> mobile review
tools:
STM diagram
product-market matrix
consulting --> mobile review
learning outcome:
impossible to get real metrics through brand ambassadors (the current limitations of technology)
2 chaos --> order
chaos --> order
structure structure structue, mece mece mece
tools we learned gave us a systematic approach to problem solving/entrepreneurship
a framework to go from idea to implementation
chaos --> ordersystems thinking/mapping
ideality
3 ambiguity --> visualization
ambiguity --> visualization
ambiguity --> visualization
making things concrete
idea generation exercises
requirements/kano diagram
4shifts in thinking spaces
new thinking spaces
less predictable environment->gives different ideas
unleashes creativity
actually do things: customer discovery, ethnography, “ask why”
{final inquiry}
how to balance thinking big with a “realistic” small?
for you, what is the most important thing in a review?
where are mobile apps heading?