GUUALA Web & Mobile Digital Store Power by Artificial Intelligence
Dec 05, 2014
GUUALA Web & Mobile Digital Store
Power by Artificial Intelligence
Overwiew
20%
45% 2007 Digital Music Sale
GUUALA -‐ Pla0orm
o WEB & MOBILE STOREFRONT: o Delivers a compelling user experience seamlessly across the different ways your subscribers
interact with your services. o CONTENT MANAGER:
o It takes content in its many shapes and sizes—including user-generated, on-portal and off-portal-and allows the ability to merchandize content in multiple ways across the mobile ecosystem.
o PERSONALIZATION & DISCOVERY ENGINE: o Allows subscribers to define how your network interacts with them and let's them discover new
artists and express their identity in a variety of ways to their web & mobile community. o MARKETING & PROMOTION ENGINE:
o Combines comprehensive analytics with campaign and promotions management that can be coordinated to build promotion and marketing web & mobile Storefront (including gift cards, tokens, coupons, etc.).
o NETWORK PLATFORM: o At the heart of guuala sits a network platform that allows seamless integration into web & mobile
voice, video and data networks worldwide. o PAYMENT & BILLING OPTIONS:
o Guuala integrates multiple payment options and models, like credit packages in a range of currencies, subscriptions, vouchers and pay-per-download.
GUUALA -‐ Characteris8cs
GUUALA – Intelligence
• Mooga is the brain behind Guuala, is a self learning digital entertainment ecosystem incorporating Artificial Intelligence techniques to understand, track, predict & recommend mobile content based on individual user tastes, downloads & popular contents
• Mooga actively promotes viral spreading of content, allowing users to recommend content to their friends & get paid for it! Content sales increase exponentially as Mooga acts like a friend to the users & recommends preferred content to them
• Mooga adapts to their tastes, likes & dislikes continuously, resulting in a vastly improved end user experience.
• Mooga disrupts the rudimentary processes applied to the mobile content marketplace today; giving rise to the true mobile Internet content experience. Truly bringing the Internet experience onto the mobile.
• Mooga incorporates hybrid Artificial Intelligence techniques in to the mobile content environment and for the first time allows a 2-click download process. This results in a significantly faster mobile content download process for subscribers.
• Today brands like Sony Music, Mtv or Hungama are using mooga in there mobile and web portals.
GUUALA – Bussines models
GUUALA PLATFORM
STREAMING o Time based o Stream based
SUSCRIPTION o Fee based o AD based o Bundle
CLUB o Push & Pull 5 tracks o Album per month
A LA CARTE o Single o Album o Videos o Games o Trutones
ANY COMBINATION o Streaming o Suscrip8on o Club & Carte
o Web & Mobile digital store for music, video, images and games (download and streaming).
o Personalization, discovery, search and recomendation engine driven by Mooga artificial intelligence.
o Deeply integrated services into: o Gift cards, prepaid pin, tokens, etc. o Customer support and call centresystems o Credit, debit and other bank payment systems. o Promotion Vouchers and coupons.
GUUALA – General Service
o Web & Mobile digital store for promotional and marketing campaigns based on music, artists, licensees, etc..
o Personalization, discovery, search and recomendation engine driven by Mooga artificial intelligence.
o Deeply integrated services into: o Gift cards, prepaid pin, tokens, etc. o Customer support and call centresystems o Credit, debit and other bank payment systems. o Promotion Vouchers and coupons.
GUUALA – Promo8onal stores
GUUALA – Telco Industry
o Set-up all available business models with the Telco industry. o Mobile & Online bundled access model o Online streaming subscription with keep your favourite MP3 model o Mobile weekly & monthly paid download subscription model
o Deeply integrated services into. o Operator gateways and networks o Billing and monthly invoice systems o Customer service centres.
o Affiliated partner shop implementation o Promotion download campaigns
GUUALA – Payments op8ons
o Guuala offers the abbility to integrate different payment methods, according to user needs.
o Banking systems: o Credit and debit cards o Bank accounts
o Non Banking systems: o Prepaid vouchers ( electronic pins/tokens) o Gift cards o Prepaid cards
o Promotionals & affiliate programs:
o Promotional vouchers o Discount vouchers o Affiliate programs o Marketing promotions
o Iken Solutions, a software product company specialized in intelligent business systems backed by hybrid AI (Artificial Intelligence) techniques (expert system, case-based reasoning, neural networks and genetic algorithms). It is an IIT Bombay research spin-off.
www.ikensolu8ons.com
www.infinitemoco.com
o Globalnet, defines itself as a Wireless Application Service Porvider. At the moment we use WAP, MMS, SIM Browsing andSMS technology in order to offer a great variety of services that goes from the most creative an entertaining personal solutions to the most complex corporate solutions.
www.globalnetmobile.com
GUUALA – Partners
Antonio Peña [email protected]
www.orugga.com