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A one-stop destination to shop for Cosmetic brands around the world
13

Gold's gym

May 31, 2015

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24x7style.com


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Page 1: Gold's gym

A one-stop destination to shop for Cosmetic brands around the world

Page 2: Gold's gym

• An E-commerce venture selling exquisites

beauty and health care products online

for both Men and Women

• Main Target Group consists of working

women and youth.

• Will target customers all over India with

better delivery services

Who We Are?

Page 3: Gold's gym

• Free expert consultation option for members

• Weekly reviews of various products of the brands

along with makeup tutorials

• iPhone and Android applications to compare and

purchase products

• Free gifts to customers on purchases above a

certain threshold

What sets it apart?

Page 4: Gold's gym

o 24x7Style was founded by IIT Bombay graduates who bring

distinctive knowledge in technology, customer service

operations and personal care products to ensure we are

the best in what we do

o Team spirit and firm determination are two driving forces

behind this initiative that add significant value

o Members include Core-Team members of Mood Indigo &

Techfest, two of Asia’s largest college festivals

Our Team

Page 5: Gold's gym

What's in it for you?

• An exclusive banner for Gold’s Gym on our

homepage

• Priority to Gold’s Gym customers via registration.

• Exclusive discounts for Gold’s Gym customers.

• Posts regarding Gold’s Gym discounts and offers on

our facebook page.

• 10% revenue on sales.

Page 6: Gold's gym

Website Features - Homepage

Page 7: Gold's gym

Information dispatch to supplier and

delivery

Supplier verification followed by

product pickup

Product packaging, shipment to customer

Customer places order

Payment options - Online

payment gateway,

COD

• In-Stock products

Warehouse

•On Demand procurement

Suppliers

•Orders elsewhere in India

Third party

logistics

•Orders within Mumbai

Self-Owned logistics

Operations Cycle

Page 8: Gold's gym

• All dispatches of 24x7Style takes place from central

warehouse

• In-house packaging to prevent transit damage

• Fedex and Bluedart logistics services for 24x7Style+ customers

o Delivery within 2 days in Metro cities

o Delivery within 3-4 days elsewhere in India

• Self-owned logistics team for delivery within 24 hours in

Mumbai

Delivery Cycle

Page 9: Gold's gym

• Regular updates on the Facebook page and blog about

new arrivals in 24x7Style products

• Special marketing campaigns for 24x7Style brands on

Google, Facebook and Youtube – outsourced to brand

management companies

• Publicity through our affiliates -

Facebook page “Fashion” with 450,000 likes

• Contest apps on various social networking platforms to

improve user-engagement

• Search engine optimization to make sure that anyone who

searches for these products online is directed to our site

Digital Media Plan

Page 10: Gold's gym

• Best time to focus on online segment –

E-commerce industry CAGR at 35%

• Skin care and cosmetics account for more than Rs.18.5 billion

market size while the hair care market is worth more than Rs

0.80 billion

• Strong demand stymied by limited stores - Coupled with

growing internet reach means that E-commerce presents the

right solution

• Working people demand the convenience of home delivery

• Gives a strong platform to counter smuggled products being

circulated in the market

• The Indian population has a keen eye for quality products

and is ready to pay for them

Source : www.economictimes.com

Why India is ready for cosmetic e-commerce ?

Page 11: Gold's gym

What we need ?

• To have a Standee on your premises to make your

members aware of our collaboration

• To make registration forms available at your desk to

make your clients our priority customers which will

allow them to access the additional discount that

we are offering as a result of the tie up.

Page 12: Gold's gym

Proposed Association

and

Page 13: Gold's gym

Thank You