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Prepared by Netscribes (Research on Global Markets) Proprietary and Confidential, Copyright © 2017, Netscribes, Inc. All Rights Reserved The content of this document is confidential and meant for the review of the recipient. Disclaimer: The names or logos of other companies and products mentioned herein are the trademarks of their respective owners Global Wound Care Product Market (2014-2022) December, 2017 Sample pages
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Page 1: Global wound care product market 2017 2022 - sample

Prepared by Netscribes (Research on Global Markets)

Proprietary and Confidential, Copyright © 2017, Netscribes, Inc. All Rights Reserved

The content of this document is confidential and meant for the review of the recipient.

Disclaimer: The names or logos of other companies and products mentioned herein are the trademarks of their respective owners

Global Wound Care Product Market (2014-2022)

December, 2017

Sample pages

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Chapter 1: Executive Summary

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Market Scope and Segmentation

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Segments Types

By Type

By Application

By End User

Surgical Wound Care

Advanced Wound Care

Traditional Wound Care

Chronic Wound Care

Acute Wound Care

Hospitals and Specialty Wound Care Clinics

Long Term Care Facilities

Home Healthcare

North America

Europe

Asia Pacific

Latin America

Middle East & Africa

By Regions

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4

Key Questions Answered in This Study

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What is the global market revenue of the Wound Care Product Market?

What is the future of the Wound Care Product Market?

What are the factors instrumental in changing the market scenario?

What are the drivers, restraints, and trends in the market?

What is the competitive scenario of the global Wound Care Product Market?

What are the strategies of the key market players?

How have competitors performed in 2016?

What are the different application areas in Wound Care Product Market?

What are the market shares and opportunities associated with Wound Care products in

various regions around the world?

What are the regions with maximum opportunity for the growth of the Wound Care

Product Market? Which are the countries in those regions have maximum opportunities?

What are the investment opportunities in the Wound Care Product Market?

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Executive Summary - I

XX.XXX.X

XX.X

2014 2017 2022

Ove

rvie

w

Trends

US$ bn

• High-cost manufacturing advanced wound care products

• Lack of high technical assistance.

• Strong competition and poor reimbursement issues

• Traditional wound care products are being replaced by the advanced wound care products by 2020.

• The surgical wound care product market is increasing at a decreasing rate, especially in the developed

markets due to the decreasing number of hospitals in the US and Europe.

• Technological advancements are opening new avenues for the growth of the advanced wound care product

market.

• The practice of home health care is now becoming a trend in the emerging markets like Asia Pacific, Latin

America.

• The global Wound Care Product Market is valued at US$XX.X billion in 2016.

• The market is expected to grow at a CAGR of XX% from 2014-2017.

• The Advanced Wound Care Product Market is the fastest growing segment with Surgical Wound Care Product Market

being the largest one.

• The Home Healthcare segment by the end user type is growing the most compared to others.

• High proportion of elderly population prone to different types of wounds

• Increased lifestyle-related diseases like diabetes, ulcer, etc.

• Rising economic status of population leading to better healthcare facilities

• Increased technological innovations especially in advanced wound care products

• New initiatives taken by government for the global market

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Chapter 3: Wound Care Product Market Overview

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Global Wound Care Product Market Overview

XX.X

XX.X

15.4

2014 2015 2016

X.X X.X X.X X.XX.X X.X

2017 2018 2019 2020 2021 2022

Key Highlights

Global historical market revenue (US$ bn) Global forecasted market revenue (US$ bn)

CAGR (2014-2017): X.X% CAGR (2017-2022): X.X%

Key Challenges

The Global Wound Care Product Market consists of a diverse range of products for the prevention of different types of wounds such as surgical wounds, advanced wounds and traditional

wounds. The market was worth US$XX.X billion in 2016 and is expected to grow at a CAGR of X.X% in the period of 2017-2022. It is a long-term market due to the rising prevalence of different

chronic wounds. Some products are growing slowly whereas higher growth rates among others drive the market, thereby leading to a steady expansion of the global market.

• The Advanced Wound Care Product Market is

taking over the Traditional Wound Care

Product Market due to its efficiency and

efficacy in healing wounds.

• The number of surgeries and also the hospital-

acquired infections are increasing worldwide

which result in the significant growth of the

Surgical Wound Care Product Market. But it is

increasing at a slow rate mostly in the

developed regions.

• The home healthcare segment of the Wound

Care Product Market is rising rapidly due to its

cost-effective nature. The long-term care

facilities also have a steady growth in the

market more than the hospital and specialty

wound care clinics.

• The high cost of developing and manufacturing advanced wound care products act as a barrier to the advancement of the market globally. Lower than anticipated revenue contribution

from the new products also act as a challenge to many top players of the market. The healthcare budgeting systems of many countries are the challenges of the advanced wound care

products. In the long run, these products help in decreasing the healing time and also the hospital costs, but in the short run, the evidence is not enough to make changes in the existing

health care expenditures for them.

• The presence of more intense competition also holds back the growth of the Wound Care Product Market. New players are entering the market which threatens the existing players and

forces them to develop new pioneering products to survive this competition. Also, the development of substitute products impends existing and conventional product categories. The

backing of the new technologies by the need for more defined clinical and economic evidence also hinders the acceptance of some of the advanced wound management technologies.

• A major challenge in this market is the non-availability for high quality technical assistance and skilled labor. Lack of knowledge regarding operating technically advanced products is a

restraining factor. In addition, complex regulatory approvals hinder the growth of the market. This is more prevalent in the developed markets like the US and Europe.

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Geographical Market Share Study

X.XX.X

X.X

2014 2017 2022

North America

Europe

Asia Pacific

Latin America

Middle East & Africa

X.XX.X

X.X

2014 2017 2022

X.XX.X

X.X

2014 2017 2022

X.XX.X

X.X

2014 2017 2022

X.XX.X

X.X

2014 2017 2022

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The increased geriatric population is a major factor for

the growth of the global wound care product market.

The proportion of the aging population, i.e., aged 65

years and more is increasing worldwide significantly. By

2050, it is being projected that older persons will account

for one in every five people globally. This is more

advanced in regions like North America (US) and Europe

where it is expected to be more than one in every five

people. The relation between age and severe wounds is

very robust as they are much more prone to diseases like

diabetes, ulcer, hernia, etc. and this would raise the

demand for wound care products worldwide.

Rising prevalence of chronic and acute wounds propels

the growth of the global Wound Care Product Market.

Chronic or acute wounds are caused by diseases like

diabetes, ulcer, trauma. The number of people with

diabetes is expected to reach around 642 million by 2040.

India is the second largest diabetic pool in the world after

China. Rapid urbanization and industrialization lead to

lifestyle changes which adversely affect the risk associated

with diabetes. For example, in India high incidence of

diabetes is due to obesity, the lack of physical activity and

eating patterns that include food rich in fat, sugar and

calories. These lead to a significant growth in the Wound

Care Product Market.

The product manufacturers are introducing new innovative advanced

wound care products. These products help in healing the wounds

faster and also cause less infection. High surgical interventions cause

a high demand for such advanced wound care products. Moist

wound dressings and silver dressings are the most popular dressing

type among all the healthcare professionals. The innovation and R&D

of these advanced products are backed by the government funding.

The companies take initiatives of such activities for the expansion of

research and new developments in advanced wound care products.

They are producing cost-effective and single-use products like

Negative Pressure Wound Therapy (NPWT) which can be used in the

home care settings also. Thus developing new advanced wound care

products lead to the progressive growth of the Wound Care Product

Market. Again, favorable government reimbursement policies is a

driver of the global market.

Awareness about the new development of the advanced wound

care products is also increasing leading to advance of the Wound

Care Product Market globally. This awareness results in faster

acceptance of the new technologies and products and improves

their healthcare lifestyle. Medical tourism also is a factor for

raising the awareness of such products.

Wound Care Product Market Drivers

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Wound Care Product Market Trends

The focus will shift from the Traditional Wound Care Product

Market to the Advanced Wound Care Product Market, which

includes active wound care along with the use of antimicrobial

dressings and Negative Pressure Wound Therapy (NPWT)

processes. This results in Advanced Wound Care Product

Market becoming the fastest growing segment globally.

Consumers are now well aware of the development of new

wound care products and about their efficacy and usefulness.

This attentiveness about the innovations in the global market,

like the drug-device combination, is obsoleting the risk of

infection in the wounds and helping them in having a healthier

life, creating new opportunities for the competitors of the

market.

New developments in the research and advancements of the

advanced wound care products promote faster curing and also

encourage a rise in life expectancy.

o Recently, ConvaTec launched Foam Lite™ ConvaTec

dressing, for expansion of their portfolio of silicone foam

dressing to provide customers with a varied range of

advanced dressing to heal chronic and acute wounds.

There is a recent trend of companies of new M&A transactions

so that they can expand and strengthen their portfolios

through acquisitions.

o Acelity L.P. Inc., one of the global leaders of the market,

was formed in September 2014 by the merger of Kinetic

Concepts(KCI), LifeCell and Systagenix.

The government funding is increasing for the technological

advancements of the overall Wound Care Product Market,

especially advanced wound care segment. This is leading to

the penetration of new competitors in the global market.

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Chapter 4: Regional Overview

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North America - Market Overview

Growth Drivers

North America

X.X X.X X.X X.X X.X X.X X.X X.X X.X

2014 2015 2016 2017 2018 2019 2020 2021 2022

CAGR (2014-2022): 5.2%

Market revenue (US$ bn)

Challenges

Major Trends

Advanced healing expertise (energy-based) potentially

reduce the cost by approximately 70% for the healing

process of composite wounds.

• An increase in the geriatric population is a major

driver of the Wound Care Product Market. The

correlation between aging population and severe

chronic and surgical wounds is very strong, which

leads to a higher demand for wound care

products.

o The proportion of the aged population

in the US is expected to increase to

nearly 24% by 2060 from 15%

presently.

• Increased advanced healing technologies

(energy-based) and also the rising demand for

combination dressings impel the Wound Care

Product Market in the US.• Cuts in reimbursement from cost pressures hinder the growth

rate of the US market. Imposing of excise taxes by PPACA is also

a major challenge for the Wound Care Product Market for this

region.

• Increasing cost of materials limits profitability for many wound

care companies that manufacture products for developed

markets.

Rising adoption of advanced wound care technologies

boosts the Wound Care Product Market in this region

due to their high rate of adoption of new technologies.

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Chapter 5: Segmentation Overview-By Type

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Surgical Wound Care – Global Market Snapshot

Overview

The Surgical Wound Care Product Market consists of those products which help in treating surgical wounds caused during surgery. This market was valued at US$X.X

billion in 2016 and will grow at a CAGR of X.X% in the forecasted period. It occupies the dominant share of the global Wound Care Product Market for the wound-

type segment.

XX% XX%

Market Share (2014, 2017 & 2022)

X.XX.X

X.X

2014 2017 2022

XX%

CAGR (2014-2022): X.X%

Drivers for Surgical Wound Care

Increase in the number of surgeries worldwide is a major driver ofthe global Surgical Wound Care Product Market.

Surveillance of infection in the surgical wounds after the surgeryalso results in growth of the market.

Regulatory mechanisms also act as a thrust to the development ofthe global market.

Challenges for Surgical Wound Care

The number of hospitals is decreasing in North America as most of themare non-profit facilities. This lead to a fall in the market for surgicalwound care as surgical wounds will now occur less than before.

The number of bed capacities in developing countries are also decreasingcompared to the increase in the proportion of the population, mostlycomposed of the aging baby boomers. This will also hamper the growth of themarket.

High Medium LowImpact:

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Surgical Wound Care – Regional Revenue Scenario

NorthAmerica

Europe

Asia Pacific

LatinAmerica

Middle East& Africa

2017 US$X.X  bn

NorthAmerica

Europe

Asia Pacific

Latin America

Middle East &Africa

2022 US$X.X  bn

Regional Revenue contribution

Market Trends

The Surgical wound care product market is slightly falling in the developedcountries compared to the developing countries due to the rising demandfor the new advanced wound care.

The advancement of the Surgical Wound Care Product Market is leading to faster surgical recovery and efficient infection management.

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The Surgical Wound Care Product Market is falling in the matureregions like North America and Europe. The market is expectedto fall from 41.4% market share in 2014 to around 39% by 2022in North America. This is responsible for the reduction of somehospitals in these regions, especially in the US.But the Asian market is the fastest growing segment among allthe regions. It is expected to reach US$1.77 billion by 2022 witha CAGR of 8.6%.

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Smith & NephewRevenue: US$ 4.7bn

3M HealthcareRevenue: US$ 30.11bn

Molnlycke Revenue: US$ 1.68bn

Integra LifeSciences Holdings CorporationRevenue: US$ 0.99bn

Baxter International Inc.Revenue: US$ 10.16bn

FY 2016

FY 2016

FY 2016

FY 2016

FY 2016

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Chapter 8: Company Profiles

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Company Overview: Smith & Nephew

Company snapshot Key numbers (2016)

Locations

Strategic Initiatives

• Year of establishment: 1856

• Headquarters: London & Hull, United Kingdom

• Key People: Roberto Quarta (Chairman), Olivier Bohuon (CEO)

• Employee Strength (2017): 15,000

• Industry: Medical Equipment

• Ticker: LSE: SN, NYSE: SNN

• Website: www.smith-nephew.com

• Americas

• Europe

• Asia

• Australasia

• Middle East & Africa

Revenue (2016)US$ 4,669 Mn

Arthroscopic Enabling Technologies

Sports Medicine Joint Repair

Trauma & Extremities

28%

Advanced Wound Bioactives

Other Surgical Businesses

Advanced Wound Care

Advanced Wound Devices

Others

28%

28%

28%

28%

28%

28%

28%

15%

13%

13%

10%

7%

5%

4%

33%

• Company concentrates on mergers and acquisitions to further its strategic

and financial rationale, and to strengthen their commercial scale and

capabilities.

In October 2017, Smith & Nephew agreed to acquire

Rotational Medical Inc., that develops the technology of novel tissue

regeneration to heal shoulder rotator cuff. The agreement is worth US$125

million for initial cash consideration which will go up to US$85 million in the

next five years depending on the financial performance.

• The company emphasizes on new product innovations, especially in the

advanced wound care segment, and also latest surgical techniques to

address the real-life concerns of the patients living with wounds.

Smith & Nephew collaborated with the University of Hull in

July 2017 to develop scientific insights and pioneering treatments for

advanced wound care helping in creating the world’s largest Wound Care

Research Clusters.

• They also focus on the new emerging markets and new products following

the market and product development strategies.

In July 2016, Smith & Nephew extended its wound care

academy to the empire of Saudi Arabia.

Net Income

US$ 784 Mn

Gross Margin (%)

72.8%

Profit Margin (%)

16.8%

Products/Services

17

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Chapter 10: Appendix

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Appendix

19

Research Methodology

The study begins with identifying the right research question(s). The question depends on what we are going to achieve by conducting the research or what we wantto convey to the prospective customers through this research. Next, we identify the logical steps to arrive needed to arrive at the answers to the question(s). Theselogical steps form our research objectives. The research objectives provide us a guideline regarding what information we need to conduct analysis. We stronglybelieve that well-defined objectives will lead to clear results about the given market

The next stage of the research is conducted utilizing the secondary sources of information, using a process called desk/secondary research. Netscribes Inc. has aconsiderable volume of information in both quantitative and qualitative forms, across all major industries and its sectors. Also, we conduct an in-depth study of themarket, understanding its key stakeholders, drivers, trends, challenges and global opportunities covering major regions such as North America, Latin America, Europe,Asia Pacific, and Middle East & Africa. The key sources referred to for this research includes (but not limited to) the following: Financial reports published by the key market players Government and other official sources including the National Statistics National and International trade associations Paid databases Other reliable sources

Primary research complements the secondary research as it helps us gain insights from the industries directly by communicating with the senior executives, keyopinion leaders and independent consultants who are experts in their industries or specific industry sectors. Such interviews are conducted across the value chain ofthe market in question. A survey questionnaire is usually prepared for conducting any primary interview or survey. The questionnaire is developed with utmost care tofulfil the key research objectives and also to validate the assumptions about the market. This supplements the information otherwise unaddressed via secondaryresearch. The primary data collection is done by expert interviewers who have specific industry knowledge. Linguists are hired to conduct interviews in therespondent’s native language. Only paid interviews are conducted to incentivize the respondents and ensure that there is no shift of focus. Some of the primaryresearch methods applied at Netscribes include the following: In-depth Interviews Executive Interviews Expert Panels

The qualitative and quantitative findings from the above stages are brought together by specialists to perform a rigorous analysis. The regional market trends, drivers,and opportunities obtained during the analysis is compared with regional economic indicators, sector growth rates, population index, etc. to ensure data consistency.After ensuring the consistency, these historical and present indicators help us to understand how the market will perform in future. Our proprietary forecasting modelfactors in all these indicators to predict the future market accurately.

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Appendix

20

Assumptions

A number of demographic factors such as prevalence of chronic diseases, population

growth, rise in geriatric population, increase in the prevalence of diabetes, ulcer, obesity,

etc. have been taken into consideration.

All the revenues and figures are expressed in US dollar billion.

No significant new competition has been considered while forecasting the market.

No unexpected changes in the external factors have been considered that could change

the global scenario of the market in the future.

No major technological development has been taken into consideration that may replace

wound care procedures in the coming years.

The inflation rate has not been taken into consideration while forecasting the revenue.

CAGR = Compound Annual Growth Rate

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Appendix

21

About Netscribes Inc.

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with actionable insights

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Thank You for Your Attention

22

Global Wound Care Product Market report is part of Netscribes’ Healthcare Industry Series.

For any queries or customized research requirements, contact us at:

Phone: +91 (33) 4027 6251 | E-Mail: [email protected]

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