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Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Women’s Studies Université of Ottawa/Carleton University Ottawa, Canada March 2002
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Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

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Page 1: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Gender and Telecentres: What Have We Learned?

Eva M. RathgeberJoint Chair of Women’s Studies

Université of Ottawa/Carleton UniversityOttawa, Canada

March 2002

Page 2: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

TELECENTRE BACKGROUND

TCs began in Sweden -1980s Developing countries -1990s Strong donor interest

• potential to overcome North/South information chasms

• allow South to participate more equitably in global economy

• (open new market opportunities for business in the North)

Page 3: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Telecentres in the South

In Africa there are now thousands, ranging from single purpose teleshops to multipurpose TCs, offering a full range of services

But the emphasis has been on the provision of hardware and on solving the technical problems of connectivity

So… like other technological innovations before them, TCs often were imposed w/out adequate attention to local needs, capacities and preferences

Page 4: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Telecentres in the South

Little concrete knowledge about the information needs and preferences of local communities

Little or no focus on content The technology itself was seductive Start-up costs are high – a South African

estimate suggests it costs US$40,000

Page 5: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

What about women?

Preliminary evidence suggests that telecentres in developing countries are not particularly effective in helping women to gain access to better economic, educational and other opportunities

Women use telecentres much less than men and when they do use them, it is usually for non-internet related purposes

Page 6: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Why?

TCs have been set up in the same way as earlier technology-based innovations, i.e. with the expectation that the hardware will be used equally and in the same way by everyone

But research has shown that boys and girls/ men and women do not approach technology in the same way nor with the same expectations

Page 7: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Machines for men

TECHNOLOGY IS NOT NEUTRAL!

Most often it is designed by men to meet their own needs and interests

It assumes love of tinkering and learning by trial and error

Most TCs have been set up in this model to meet the priorities and interests of male users

The onus is on the user to come in and try the equipment and to find out for himself what it can do

Page 8: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Why are we seeing a difference between male and female users?

Telecentres are set up on a fee-charging basis with mostly male technical management and support

It is assumed that users have at least a little disposable income and that they themselves decide how it should be spent

It is assumed that users will feel comfortable in a one-on-one technical assistance situation with a man

Premises are usually cramped and there is little privacy (and no childcare facilities)

Page 9: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

…differences…

The TCs assume that users understand that information can be a valuable tool to help them solve their problems

It is assumed that users are literate and able to communicate in a metropolitan language

It is assumed that users will feel comfortable with computers and anonymous, gray-coloured equipment that works almost invisibly

Page 10: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Women’s Situation

None of these assumptions necessarily hold true for women

Women usually have less access to financial resources, less time, and less education than men

Even the physical site of the TC can become problematic if it means that they have to travel far from home or to interact closely with men

Page 11: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Donor Involvement

IDRC,UNESCO, USAID, ITU and UNDP have been major actors in the establishment of telecentres but no one has successfully developed an effective methodology to address women’s different priorities and constraints

However, IDRC, USAID, and UNDP have all supported numerous studies that focus specifically on women’s different needs and perspectives

Page 12: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

THEREFORE

The knowledge exists

WHY IS IT NOT USED?

As donors, we have not learned from our own experiences…

Page 13: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

What is the evidence for this view?

IDRC recently undertook an evaluation of telecentres in Uganda, South Africa, Senegal, Mozambique

In every country, it was found that telecentres are used more often by men than by women

- in Uganda women represented 29% of the users

- in Mozambique they were 35% - in Mali they were 23%

Page 14: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Survey Results

In Uganda, the evaluation focused on three donor-funded telecentres and two private cybercafes

Two of the telecentres were in rural areas, one telecentre and two cybercafes were in urban/peri-urban area (Kampala)

Page 15: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Survey Results

Ugandan sample included 217 women Ugandan sample included 217 women and 288 men living in the areaand 288 men living in the area

Only 41% had ever used a computer Only 41% had ever used a computer More than half were unaware of the More than half were unaware of the

telecentres or did not know where they telecentres or did not know where they were locatedwere located

Biggest users were young people (71% Biggest users were young people (71% were under 50 and 27% under 16)were under 50 and 27% under 16)

Page 16: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Survey Results…

Similar findings in other countries

- in Mozambique only 15% of women in the sample had ever used a computer, compared with 21% of the women

- in every country, the biggest users were young people

Page 17: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Women users…

Older, rural-based women were the least likely telecentre users…

But women in urban/ peri-urban areas were more likely to use the telecentres than women in rural areas

Page 18: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Communication Priorities

Fax, internet and e-mail were the least used services in all cases (regarded to be for elite)

Photocopying, document printing, reading of books and newspapers, telephone and video/tv were most used

Multi-purpose telecentres had higher usage than single purpose ones

Communication mostly for social/family purposes, not for educational/business purposes

Page 19: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Reasons for lack of female presence

The Mali evaluation found that the cost of telecentre use was still too high for women

Efforts had been made to include women on the TC management committee, to provide training specifically for women, to display photos of women using computers on training materials, to offer fee discounts, etc

But women still are not coming so there must be other reasons…

Page 20: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Provision of Content

The telecentres have tried to repackage some information to suit the local environment and to make it more user-friendly

Focus mostly has been on agriculture and health

But they have had problems with• Lack of funds for repackaging activities

• Lack of requisite skills and expertise

• No cost recovery system in place

Page 21: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Content IS the issue

Lack of local content was a major problem that was expressed by both men and women telecentre users…

Page 22: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

How to grapple with the content issue?

One approach is to work with a CD ROM modality

Allows for multi-media approach combining pictures, comics, speech and written text in a user-friendly (woman-friendly) manner

It does not require costly and unreliable internet connection

Page 23: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

An example…

IDRC funded a project with the New York-based IWTC to produce a CD ROM for rural Ugandan women entitled: “Rural Women in Africa: Ideas for Earning Money.”

It was prepared in English and in Luganda and can be used by illiterate or semi-literate people

Most importantly, it provides practical information that can be used immediately

Page 24: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Further Plans…

We are now preparing a CD ROM for Berber women in Morocco who work in a cooperative producing argane oil

The argane tree is almost unique to Morocco and women have been producing oil for alimentary and cosmetic uses for centuries

But their harvesting and processing techniques are environmentally unfriendly and physically laborious

Page 25: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Women Breaking Argane Nuts

Page 26: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Berber women watching Uganda CDROM

Page 27: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

Women learning to use the computer…

Page 28: Gender and Telecentres: What Have We Learned? Eva M. Rathgeber Joint Chair of Womens Studies Université of Ottawa/Carleton University Ottawa, Canada March.

CD ROM for Berber Women…

We have started a participatory process with the Berber women, discussing the storyline for the CD ROM and getting constant feedback

The final product will focus on environmental degradation, on the properties of the argane tree, on the process of setting up a cooperative, and on ideas for the valorization of argane products

It will be produced in French, Arabic and Berber