Ms Joan Warner CEO of Commercial Radio Australia Future of Radio Broadcasting RadComms2013 Australian Maritime Museum - Sydney 3 October 2013
Jul 08, 2015
Ms Joan WarnerCEO of Commercial Radio Australia Future of Radio BroadcastingRadComms2013Australian Maritime Museum - Sydney3 October 2013
Introduction
Commercial Radio Audience Continues to GrowGrowth in listening across all age groups
Source: Nielsen Radio Ratings Survey #, 1-8 2009, 2010 & 2012 . 2-8 2011, 1-6 2013. Total People 10+ Mon-Sun Mid to Mid.
Radio - Healthy and Popular
Source: Nielsen Radio Ratings Survey #, 1-8 2012. Total People 10+ Mon-Sun Mid to Mid.
Integrated ContentContent extends across multiple platforms
Broadcast and InternetInternet cannot duplicate 1 to tens of thousands or hundreds of thousands at the same time – but internet and streaming are part of the future of radio
12.6% of listening or 1.6 million DAB+ listeners every week
More than 1.3 million digital radios soldDAB+ Time Spent Listening 12 hours - Internet listening 5 hours
Future of Radio is here DAB+ digital radioTen leading automotive brands now include digital radio in Australia
Perth
(1.5m)Adelaide
(1.5m)
Melbourne
(3.8m)
Canberra(340K)
Sydney(4.4m)
Brisbane
(1.8m)
Darwin(129K)
DAB+ Regional trial sites
Full power DAB+
DAB + Current Rollout
DAB+ into Mobile Phones Slide show to display
Broadcaster websites delivered over DAB+ for mobile access
Encourages listener pull of streaming audio repeats and podcasts over mobile internet
Further Information
digitalradioplus.com.au
commercialradio.com.au