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Table of ContentsACKNOWLEDGEMENT ....................................................................................... 2

EXECUTIVE SUMMARY ....................................................................................... 3

Roles, Responsibilities and Authority of Project Manager .............................. 5

INTRODUCTION ................................................................................................. 7BACKGROUND PROBLEM ANALYSIS .................................................................. 8

PROJECT DELIVERABLES ................................................................................ 8

ORGANIZATION HIERARCHY CHART ................................................................ 10

PROJECT PRIORITY MATRIX ............................................................................. 11

MARKET ANAYSIS ............................................................................................ 11

Market Demand ........................................................................................... 12

Market Supply ............................................................................................. 13

Industry Growth ........................................................................................... 13

PROJECT PLAN (METHODOLOGY) .................................................................... 14

PROJECT SELECTION: .................................................................................. 15

PROJECT EXECUTION PLAN: ......................................................................... 15

WORK BRAEK DOWN STRUCTURE (WBS) ..................................................... 15

Selection of the Location ............................................................................. 15

Selection of the Land .................................................................................. 15

Purchasing Of the Land ............................................................................... 15

ACQUIRING OF THE LICENSE & NOC ............................................................ 16

Fulfilling the Required Criteria ..................................................................... 16

GETTING THE NOCS ..................................................................................... 16

MATERIAL INPUTS ........................................................................................ 17

Electricity: ................................................................................................... 17

Budgeting .................................................................................................... 17

Loan And Equity Ratio ................................................................................. 17

Contacting With Different Banks ................................................................. 17

Loan from the Bank ..................................................................................... 17

CONSTRUCTION AT SITE ........................................................................... 17

Hiring the Contractor ................................................................................ 17

PURCHASING THE RAW MATERIAL ............................................................... 17

Start of the construction .............................................................................. 18

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Building ..................................................................................................... 18

Stores & Spares ........................................................................................... 18

Office Equipment ......................................................................................... 18

Hiring of The employees .............................................................................. 18

Duties of the Labor ...................................................................................... 19

Marketing the Fuel station ............................................................................. 20

Printing The Brushers .................................................................................. 20

Distributing the brushers ............................................................................ 20

Activities with duration and predecessors: .................................................. 20

Project Monitoring .......................................................................................... 21

Follow up the licensing process ................................................................... 21

Following the construction and erection phase ........................................... 22

Project Valuation ............................................................................................ 22

Project profitability analysis ........................................................................ 28

Conclusion:..................................................................................................... 29

References ..................................................................................................... 30

ACKNOWLEDGEMENT

Thanks to almighty Allah for enabling me to fulfill all the requirements for the

completion of this report.

It would not be a justice in presenting this report without mentioning the people around

me who have been inextricably related with the completion of this report. For assisting

me in all respect and regards to complete this report my heart felt thanks to my course

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coordinator Mr. Fayyaz-ur-Rehman, who enriched my knowledge with wealth led ideas

to pursue and power of writing this report. It could not have been possible to accomplish

this report without her thoughtful guidance and expertise.

It is also a great pleasure to record honorable regards to all those who helped me lot in

learning and enhancing my knowledge and ability during this report especially to Mr.

Tahir Hassan (Manager, Shell, Murree Road Rawalpindi ), helped me a lot for this project

report.

EXECUTIVE SUMMARY

Today the most profitable and for the safe investment the business which is to be

considered in Pakistan is the fuel station. This is considered it as most economic

viable business and gives good return to the investors. Though the period of

investment in the start is longer which consist of about 9 to 11 months But the

most important point is the this business has no any kind of risk but only the

certain criteria has to fulfilled while running the business that is to keep the health

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and environment safe and should follow the safety measures and there is no threats

from the environment and as well to the environment.

The area which we have selected is the most suitable area for the business outside

the populated area, the first and for most requirements forfuel stations. During theproject various people helped me to go through the whole process of fuel station.

Total overall project cost is approximately about the Rs. 39.755. The total cost is

composed of Rs.38.609 Million of capital cost, and Rs.1.146 Million of working capital

cost. The entire process flow is suggested to be semiautomatic requiring mainly unskilled

workers. Though it seems a huge cost at the start but the return of the project is for

the longer period and the entire project is done with proper planning and guideline

and all the criteria try to fulfill before the start of the object like license from theministry of petroleum and gas. And then the NOCs are followed. Throughout the

project it is monitored well and all activities shown in this project is properly

sequenced according to the project.

Project Manager

We the

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Roles, Responsibilities and Authority of Project

ManagerThe Client (Shell fuelling Station) has assigned the following responsibilities to the

Project Director:

a) Arrange Funds for the project.

b) Monitor progress and quality of the project.c) Coordinate in between the Contractor and Consultants

The Project Director counter-signed the running bills of the Contractor which has beenChecked/ verified by the Consultants.

Team Members, their roles and Responsibilities

Project Engineering Manager

In charge of co-ordination of all engineering disciplines (structural / piping /process / instrumentation / electrical / mechanical / safety / installation)

In charge of managing the engineering budget

Project Procurement Manager

In charge of buying Equipment / Bulk In charge of purchase order and follow-up of the purchase

Include Quality Control / Quality Assurance / Inspection services

Link Engineering / Procurement:

For each discipline the purpose of the engineering is to deliver to theprocurement:

o A Specification

o A Requisition

Based on these documents, consultation process can begin within procurement

Engineering team to advise the appropriate supplier based on technical criteria

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Project

manager

Project

Construction

Manager

Project

Engineering

Manager

Project

Control

Manger

Project

Procurement

Manager

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Project Control Manager

In charge of the planning

In charge of the progress In charge of the cost control (with respect to the Client and with respect to each

discipline leader)

Team roster

Name & TitlePhone & Fax

NumbersE-Mail Address

Location/ Maildrop

M. Naveed Zafar 0334-5521520 [email protected] ISB

Mujeeb A. Khan 0345-5505849 [email protected] ISB

Nauman Ahmed 0345-5205518 [email protected] ISB

Signed and Approved by Team Members: Project Director:

------------- --------------- -------------- -----------------

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INTRODUCTION

The proposed project is about petrol and diesel fuelling station, inclusive of car wash and tire

shop facility. The Fuelling station will work as a retail outlet for Shell Oil Company in Returnthe owner will get the profit share on each liter of fuel he sales.

Transport is one of the most essential sectors of an economy and direct customer for this project.

This sector facilitates the peoples not only in traveling but also in the transportation of goods and

services throughout the country. The population of Pakistan is growing with the rate of around

2.0 percent per annum which shows an increase of 3.2 Million people each year. In order to

facilitate the growing population not only the number of motor vehicle is increasing (5.287 to

5.366 Million in years 2007, 2008 respectively) which has increased the demand for petroleum

products throughout the country. Not only transport sector, but Industrial, agriculture and other

sectors of the economy are also growing with a greater pace hence further strengthening thedemand for petroleum and lubricant products.

According to the GoP statistics the petroleum products and gas consumption accounts for

approximately 70 percent of modern energy supply in Pakistan. Electricity (15 percent), LPG and

coal account for the balance. The transport sector (the direct customer for this project) is the

largest user of petroleum products (59 percent), followed by power (29 percent); industry

accounts for about 12 percent, and the balance is used in other sectors including the residential

sector.

Fuel STATION

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ORGANIZATION HIERARCHY CHART

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Owner

Manager

Supervisor

Mechanics

Technician

Electrician

Staff

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PROJECT PRIORITY MATRIX

TIME PERFORMANCE COST

CONSTRNT

ENHANCE

ACCEPT

Explanation:

The project we choose is the construction of the Fuel Station. The above matrix shows thatperformance is on top most priority because top priority is to fill fuel in minimum time at

maximum so thats why our performance is high.

MARKET ANAYSIS

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The market for petroleum products is highly concentrated. The PSO has got the major market

share of around 65% and the remaining portion of market is shared by other oil marketing

companies (OMCs) like Shell, Caltex, Attock Refineries, Total Parco and Admore. The market

shares are listed in the table below:

.Target Customers

Sectors % Consumption

Transportation 55

Power 29

Industrial 12

Govt. 2

Agriculture 1

Domestic 1

Market Demand

The petroleum products account for approximately 40 percent of modern energy

consumption in Pakistan. Consumption of petroleum products grew sharply during the 1980s at

about 7 percent per annum, but slowed to about 2.5 percent during late 1990s and has gained a

momentum in 2004-05 to about 9.31%.

Table 3: CURRENT/PROJECTED DEMAND OF PETROLEUM PRODUCTS

(In million tones)

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2003-2004 2004-05 2010-11 2017-18

Demand of

Petroleum

Products

14.3 5 15.5 17.0 19.0

Demand ofPetroleum

Products

10.3 12.0 11.3 11.8

Surplus

Naphtha

/ Motor gasoline

available for

exports

1.3 1.5 0.8 0.8

Deficit of HSD

and FO

5.3 5.0 8.0 8.0

Source: Ministry of Petroleum & Natural Resources

The demand is expected to increase around 17 million tones per annum by the year 2010-

11.Thereafter, it is expected to further increase to around 19 million tones by the year 2017-18.

The production of refined products by the local refineries during the year 2003-04 was 10.27

million tons. The deficit products import were 5 million tons in 2003-04 while it will remain

around 5-6million tons per annum up to year 2010-11. Thereafter, it is expected to increase to a

level of around 8.0 million tons per annum by the year 2017-18.

Market Supply

Keeping in view such a rapidly growing market demand for petroleum products over the past few

years one can not deny the need of fuel fuelling stations. According to the statistics only 18% ofthe oil demand is satisfied from the local sources, rest is imported in the form of either crude oil

or finished products from Middle East exporters (Saudi Arab playing the lead role). Different

OMCs are expanding their retail outlets network to satisfy the demand and capture a maximummarket share.

Industry Growth

There has been a tremendous growth in the transportation sector as well as the oil fuelling station

or retail outlets over the past years. According to the table , in 1998 there were 4.303 Million

registered vehicles, which rose up to 5.366Million during the year 2007 that shows a growth of

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around 1.1 Million vehicles. There are around 5500 or more petrol pumps (fuelling stations)

operating throughout the country. Due to the growing demand of petroleum products new oil

marketing companies are commencing their operations.

The table given below represents the steadily growing trend of transportation sector over the last

decade.

YEAR Motor

Cars

jeeps &

wagons

Motor

Cabs

Buses Trucks Motor

cycles

Rickshaws Others Total

In

Millions

1998 1.085 0.083 0.125 0.132 2.068 0.081 0.729 4.303

1999 1.162 0.083 0.150 0.1.45 2.175 0.095 0.746 4.559

2000 1.182 0.083 0.154 0.1.48 2.260 0.099 0.772 4.701

2001 1.198 0.090 0.161 0.1.55 2.283 0.010 0.786 4.784

2002 1.205 0.090 0.162 0.1.64 2.382 0.119 0.822 4.947

2003 1.272 0.090 0.162 0.1.75 2.422 0.120 0.833 5.077

2004 1.285 0.091 0.162 0.1.78 2.444 0.122 0.846 5.132

2005 1.307 0.092 0.165 0.1.81 2.481 0.124 0.858 5.209

2006 1.344 0.095 0.170 0.1.84 2.556 0.128 0.871 5.287

2007 1.344 0.095 0.170 0.1.87 2.556 0.128 0.884 5.366

PROJECT PLAN (METHODOLOGY)Project plan methodology includes the all phases including in the project plan. The some of the

basic component involve in this phase are:

Project selection

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Project execution

Project monitoring

Project evaluation

Cost and productivity techniques

PROJECT SELECTION:

We have already discuss the project selection tools and why we choose this business/project and

We have discussed the risk analysis, geographical analysis, and social analysis in the background

of the project problem analysis

PROJECT EXECUTION PLAN:

Project execution plan includes the following steps in the project of the Fuel station

WORK BRAEK DOWN STRUCTURE (WBS)

Initiation of the project

Initiation of the project will be with the following steps

Selection of the Location

The location which we selected for our Fueling station is Sensa chock of (Badli) after the Sensa

and the main reason of it is that the vehicles coming from the Rawalpindi and from Plandri side.

Selection of the Land

The land which we have selected near the Sensa is about 3 kinals and the front is about to 250 ft.

Contracting With the Property Dealer

After words a property dealer will the hired for the purchasing of the land. For this purpose the

property dealers in the KOTLI and SENSA will be consulted.

Purchasing Of the Land

Then the land will be purchased, the estimated cost of that land we selected is about

30,000,000.

Make financial Plan

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ACQUIRING OF THE LICENSE & NOC

With the purchase of the land the process for the acquiring of the license and various NOCs has

been started, the following steps are involved in this which are given below.

Contacting the govt. Agencies

For this the government agencies will be contacted in which oil and gas regulatory authority

is first ministry of the government which will be contacted and this ministry issues the license for

the Fuel station and the cost involve in this process is Rs. 25,000 which is the license fee.

Fulfilling the Required Criteria

Then all the criteria is fulfilled by the investor or the owner of the business to be established and

various documentation is required is there, which has to be provided on demand.

GETTING THE NOCSNOCs are taken from different ministries, which are as follow,

Concerned development authority of the city

Traffic Engineering and Planning Authority (TEPA)

Traffic Police (SSP)

Department of Civil Defense

Central Board of Revenue (CBR)

Civil Administration-

Irrigation Department

Forest Department

Explosives Department

These all NOCs are required before to set up the project and the total time required to cover up

all these NOCs is about to 2 to 3 months. The cost attached to this process involve is about Rs.

300,000. Now different agents are also involved in this process and people hire their services to

get all these NCOs which minimize their costs in such a way that they can save the time onfulfilling all the requirements and visiting the different offices. The cost involved in it is about to

Rs. 500,000. Which covers all the expenses and the business man can get all these NOCs and

documents (license) without any trouble.

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MATERIAL INPUTS

Electricity:

One of the main input required for the Fuel station is electricity to run the machinery and the

sponsor for the electricity is WAPDA and the Rs. 0.35 million is required for obtaining the

electricity connection and there is no security deposits are required for the electricity connection.

Budgeting

Budgeting involve the all terms of financing and this portion tells us about the how our project

will be budgeted and with what ratio.

Loan And Equity Ratio

The total equity ratio for this project will 60% and 40 % will be the debt ratio. Loan is must for

this type of the project because that the land which we are going to purchase is somehow costly

and the machinery involve in export for the station.

Contacting With Different Banks

Different banks are then consulted for the loan and different financial institutions for the services

they provide at what rate. who will provide you maximum time period for the return of that

money and whose interest of the loan is suitable to our project.

Loan from the Bank

After selecting the bank the loan is then approved by the bank from the higher management and

loan is handed over to the business man and the overall time span for this process is about to 1 to

2 months, but it should be according to the plan of the rest of the project.

CONSTRUCTION AT SITE

Construction at site will be started after contacting Shell Oil Company and the main construction includes

the building.

Hiring the Contractor

For the construction the contractor will be hired after the reasonable negotiations.

PURCHASING THE RAW MATERIAL

Then the required raw material will be purchased and the whole this process may require the 2 to 3 weeks.

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Start of the construction

Building

There are certain civil works required to be carried out at the proposed location. The civil Works

would be carried out on an area of 2250 square feet. The rest of the area will be floored with tuff

tiles. Civil work includes the following:

Office

Control Room

Shed for Dispensers

Toilet/washroom

Underground Piping and Power Cables

Flooring

Stores & Spares

The whole equipment required for setting up a Fuel filling station is imported. Therefore, it is

required to build an inventory of necessary spare parts to meet the unforeseen circumstances such

as breakdown or any other fault in any part or equipment. For this purpose, a stock of necessary

spare parts will be imported along with other equipment to maintain a minimum level of spare

parts.

Office Equipment

Some office equipment is also required for the proposed project. Provision of Rs.100,000 has

been made for acquiring the required office equipment.

Hiring of The employees

Along with this the hiring of employees will be started.

Hiring Of The Manager

First of all we will hire the manager which will help in day to day operations at site.

Hiring Of The Accountants

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Afterwards the hiring of an accountant is required which will help the business in financial and

accounting matters.

Hiring Of The Workers

Hiring of the workers is a difficult job , for which the banner will be printed and hang it on the

site.

Hiring Of The Skilled Workers

And at the same time the hiring of the skilled workers is also started in which the machine

operators are involved and one of the watchman from some good security agency.

Hiring Of The Un Skilled Workers

the people involve in the un skilled workers are sweepers and peons.

List of all the people which are to hired at the Fuel station are given below,

Human Resource Requirement

Designation No. of Employees for

two shifts

Manager 1

Accountant 1

Cashier 1

Dispenser 4Watchmen 2

Sweeper 2

Total 11

Duties of the Labor

1. Fuelling the vehicles.

2. Selling the lubricants.3. Counting and accepting the cash

4. Operating the machinery

5. Cash Management.6. Book Keeping

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Marketing the Fuel station

Printing The Brushers

The brushers will be printed at this stage for the awareness of the people and with the permission

of the NHA they will be placed on road side. Along this these brushers will be placed on all rest

areas and this is only the one time activity that will cost some money and afterwards people will

have know how about it who are regular

Distributing the brushers

After placing the brushers it will be ensure and make it easy to distribute to all vehicles traveling

on the route.

Activities with duration and predecessors:

Activities Description Predecessor Duration (days)

A Selection of the location 2

B Make organizational and financial plan 2

C Selection of the land A 1

D Make financial arrangements B 10

E Contracting with the property dealer C 2

F Purchasing of the land D,E 5

G Designing B,F 13

H Contacting the govt. Agencies F,G 16

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I Fulfilling the required criteria H 8

J Getting the NOC's I 50

K Electricity connection J 30

L Hiring the contractor J 15

M Purchasing the raw material L,G,J 6

N Start of the construction M,L 5

O Hiring of the manager N 15

P Hiring of the accountants N 15

Q Hiring of the workers N 15

S completion of construction J,L,M, 180

T Installation S 15

U Pilot testing K,S,T, 5

V Printing the brushers. U 5

W Distributing the brushers. V 15

X Training N,O,P,Q, 30

Y Inaugral W,X 1

Project Monitoring

Follow up the licensing process

In the project monitoring the follow up the licensing and NOC process will be fully monitor and

will be followed up to the end.

Along with this the connections for the both electricity and natural gas will be followed only due

to the reason that weather there is any kind of hurdle or not. Because these two main part of the

project is out of the control and they may take time beyond the expectations.

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Following the construction and erection phase

Again the work which is totally under the control, it does not mean that leave it that it will

complete automatically within his own time, but it must be followed by with the full

requirements and time bounds here the technicalities are involved and full attention should be

paid to the project at this time and at this stage we came to know that how much of time we are

according to our schedule.

Project Valuation

Description Amount in (Rs.)

Land 37,500,000

Building & Infrastructure 611,200

Furniture & Fixtures 54,000

Office Equipment 33,500

Pre-operating costs 12,000

Company Joining Fee and Security 400,000

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Total Capital Cost 38,610,700

Working Capital

Raw Material Inventory 646,060

Cash 500,000

Total Working Capital 1,146,060

Total Project Cost 39,756,760

Operating Expenses

Designation No. of Employees for

two shifts

Salary per month Anually (Rs.)

Manager 1 12000 144,000

Accountant 1 8000 96,000

Cashier 1 6000 72,000

Dispenser 6 4500 324,000Watchmen 2 5000 120,000

Sweeper 1 2500 30,000

Total 13 65,500 786,000

Building Construction Cost

Description Cost/sq.ft Area in sq.ft Total Cost (Rs.)

Office Building 1,200 240 288,000

Car Wash 800 224 179,200

Tire Shop 1,200 120 144,000

Total 611,200

Office Equipment

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Description Qty Total Cost/Unit Amount (PKR)

Computer 1 12,000 12,000

Printer 1 7500 7500

Telephone 2 1000 2000

Fax machine(withPhone line) 1 12000 12000

Total 33,500

Furniture & Fixture

Description Total Amount (PKR)

Furniture 30,000

Air conditioners (1.5 Ton Window) 24,000

Total 54,000

Project Financing

Description Percentage Amount in Rs

Equity Financing 60% 23,852,131

Debt Financing 40% 15,903,129

Total 100% 39,755,260

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Project Returns

Description Equity Project

IRR 68% 56%

MIRR 43% 34%

Pay Back Period (Yrs) 3.05 3.22

Net Present Value (NPV) 232,816,329 306,244,247

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Depreciation on Assets

Accounting Profit

Depreciation on the assets has been charged at the following rates for the calculation of

accounting profits,Depreciation Rates

Building 5%

Equipment 10%

Office equipments 20%

Furniture &fixtures 10%

Tax Adjustments

Land

Building

0%

5%Equipment 10%

Office equipments 10%

Furniture &fixtures 10%

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Working Capital

Working capital is calculated on the basis of following assumptions:

Accounts Receivables

Mostly, the sale of Fuel is on cash basis. However, some Fuel stations do offer a credit facility to

reputable companies on agreed terms and conditions. Therefore, receivables are estimated at 6%

of the total sales amount.

Advances to Employees

Advances to employees are calculated on the basis of 30 days of both payroll and staff benefits.

Accrued Utilities and Power Expenses

Normally, it would take 20 days to deposit the utilities (electricity, water and telephone) bills.

Therefore, utility expenses for 20 days have been taken as the basis for working capital

computation.

Accounts Payable

Cost of electricity for 20 days has been considered in calculating accounts payable.

Sales Tax Payable

Every company is required to deposit the amount of sales tax collected from the consumers,

within 14 days. The same has been taken as the basis for calculating the amount of sales tax

payable.

Sales Tax

The sales tax levied by Government of Pakistan is charged to the customers at the rate of 15% on

the sale of gas. These funds are deposited after every 14 days in favor of Government of

Pakistan.

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Project profitability analysis

Pay back method

Payback period based on cash inflows is 4 years

Return on investment (ROI)

Internal rate of return (project) is 56%

Internal rate of return (equity) is 68%

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Conclusion:

This whole study tells us about the project or business that it is feasible or not. As we have

already discussed that this business has enormous advantages and it is a safe investment for a

batter return. The place which we have chosen is not a saturated and batter to opt for the

business.

This project though has a very large investment at the start but the return is safe and this project

or business is evergreen through out the year. One of the main advantages of this business is that

it has not at all the credit customers and it gives the batter and safe return of the investment as we

have already discusses it. The risk in this business is so minimum though the costly item of the

business is land but in Pakistan the property values has an increasing trends. When we talk about

the geographical analysis the area which we have chosen is the best to suit business and there is

no threat to my business as well. My business is totally safe toward the environment and there

are no hazards from the business operations.

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Petroleum Policy 2009

The Government of Pakistan (GOP) is committed to accelerate an exploration and development

programme in order to reverse the decline in crude oil production, to increase the domestic gas

production and supply and to reduce the burden of imported energy which otherwise will have

adverse effect on the balance of payments & trade.

The principal objectives of this Policy are:

1. To accelerate E&P activities in Pakistan with a view to achieve maximum self sufficiency in

energy by increasing oil and gas production.

2. To promote direct foreign investment in Pakistan by increasing the competitiveness of its

terms of investment in the upstream sector.

3. To promote the involvement of Pakistani oil and gas companies in the countrys upstream

investment opportunities.

4. To train the Pakistani professionals in E& P sector to international standards and create

favourable conditions for their retaining within the country.

5. To promote increased E&P activity in the onshore frontier areas by providing globally

competitive incentives.

6. To enable a more proactive management of resources through establishment of astrengthened Directorate General of Petroleum Concessions (DGPC) and providing the

necessary control andprocedures to enhance the effective management of Pakistans

petroleumreserves.

7. To undertake exploitation of oil and gas resources in a socially, economically and

environmentally sustainable and responsible manner.

References

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Mr.Tahir Hassan

Manager Shell ,

Murree Road Rawalpindi

Federal Bureau of Statistics

Pakistan Statistical Year Book 2007,Federal Bureau of Statistics

Energy Book,Hydrocarbon Development Institute of Pakistan

WEBSITES

www.ogra.org.pk

www.skilfull.com