Final

PROJET PERSONNEL PROFESSIONNEL (PPP 3)

OCTOBER 1, 2015NATASHA PAZAL

MARIE JOYCE POLYDORRIKESH RAMDHONY

Introduction

Projet Personnel et Professionnel.

PPP has helped us to analyse our qualities, strength, weaknesses, that is, a SWOT Analysis of ourselves. Our past personal and professional experiences will determine the job which will suit each one of us the best. Based on this self- reflection, we have been able to develop a plan of action to get an internship.

Through a mind map we will show our course of action. The career choice is also based on our future aspirations. Our studies (Bsc Marketing) also plays a vital role in our career choice. There is going to be a list containing the types of jobs available in the marketing field along with their job description. Then, each one of us will select one career that we want to pursuit.

We have contacted friends in the marketing field who just finished their degree to get an insight. Through our different modules, we have discover different job opportunities available.

STEP 1ESTABLISHED MY

PERSONAL BALANCE SHEET (AND

PROFESSIONAL)

PAZAL

I have completed my School Certificate and my High School Certificate showing a particular interest in economics, business studies, accounting, and computer. Languages such as Hindi, English and French also formed part of the curriculum.

EXPERIENCE

Previously I have worked as a sales assistant in an IT firm located at Triolet. I like interacting with people.

PASSION

I enjoy playing badminton and running. I really enjoy the team spirit in badminton. I have learnt one of the Indian classical dance forms in college. Physical activities help to build a person’s confidence, decrease stress level and improve concentration.

PERSONALITY TRAITS

Friendly Focused Open-minded Realistic Confident Persistent

QUALITIES

Communication skills Solution oriented

STRENGTH

Preservice My ethical principles Helpful Hard-working Attitude- I’m an optimistic person and I can adapt to change.

WEAKNESSS

A weakness is a short coming can hinder a person’s ability to give their best. I tend to procrastinate occasionally.

SELF- REFLECTION

Since I wanted to work in the marketing and sales field, I joined a Marketing course at Universites des Mascareignes. I want to join the sales force in service sectors -insurance industry. An internship will prepare me to join the professional environment, an opportunity to apply my knowledge gained. In addition, doing an internship is one of my course core requirements. An internship will allow meet marketing and sales professionals, thus I can build my contact network. Learning more on listening skills, telephone skills, interpersonal and negotiating skills will improve my chances to get a job in this field.

Interpersonal Skills- Effective negotiators have the interpersonal skills to maintain a good working relationship with those involved in the negotiation. Negotiators with patience and the ability to persuade others without using manipulation can maintain a positive atmosphere during a difficult negotiation.

Active Listening- Negotiators have the skills to listen actively to the other party during the debate. Active listening involves the ability to read body language as well as verbal communication. It is important to listen to the other party to find areas for compromise during the meeting. Instead of spending the bulk of the time in negotiation expounding the virtues of his viewpoint, the skilled negotiator will spend more time listening to the other party.

POLYDOR

Background:

The reason why I choose to do French as main subject at Hsc because I fond of reading and to develop my communication skill in that particular language

I choose law as main subject at Hsc to know constitution of Mauritius and to know about laws prevailing in Mauritius.

Computer Studies help me to increase my technology skill and become more technology savvy.

Personal experience:

As I had work in a shoe shop during my school holidays from form 3 to form 5, this gave me a sneak preview of the marketing world being a sales person.

At first instance I wanted to study the journalism field as I am an extrovert person and like to talk to people I met Manish Jaiswal an Indian marketing officer now owning his marketing company in Bangalore he convince me that I had the asset to become a good marketing person. So this influence me to change my field of interest to marketing.

As I am an active person who like to interact with people marketing was the field made for me as I do not like monotony and always like to explore new thing and keep me up to date.

Professional experience:

During my HSC holidays I had been working for Reach Out during a workshop in Mer Rouge there I met many people in the marketing field and this help me to know more about marketing and they influence me to go for marketing at university level as they saw that I has the assets to do marketing.

Area of interest:

Traveling – Exploring exotic places in Mauritius.

Volunteer work-

My qualities:

Innovative. Positive Attitude. Effective Inter-personal skills. Good in building & maintaining relationships. Problem solving ability. Strong counselling & convincing techniques

My faults:

Lazy at times Sarcastic

My personality’s traits:

Hardworking Adventurous Meticulous

My professional aspiration:

To be a specialist in e-marketing field. To work abroad in a marketing industry.

My requirements:

To learn a third language i.e. mandarin. To have experience and practice in the marketing field.

RAMDHONY

Background

The reason why I had chosen to do Additional-Mathematics at SC level was that I was fond of calculation. Topics covered in Additional-Mathematics include functions, quadratic equations, differentiation, integration and others. It is more commonly known as Add-Maths. Many students found it difficult as it involves a lot of practice to know the subject itself.

I choose Principles of Accounts because this can give me an essential business skills for the future and it gives a broad and solid foundation to understand what makes a business successful and the complexities of running a business in local, national or global market.

The main reason why I had chosen Hindi as main subject was that it reduces pressure as I have to sit for multiple tests throughout the year.

Personal and professional data

School Certificate

English Language French Mathematics Principle Of Accounts Additional Mathematics Hindi Business Studies

Higher School Certificate

General Paper French Accounting Maths Business Studies

Personal Experiences

I used to participate in every school activities, like football, heats and inter-colleges and this help me to create relationship and play in team. I treasure each and every moment when I was going to see a professional game.

Professional Experiences

During my holidays, I was working as salesman at 1V play. This has provided me with lots of experiences like having face to face contact with customers and how to deal with them.

Hobbies

Football Listening to music Reading Gym

My Strengths

Like to help people ability to work in a team

My weaknesses

wasting time watching television Angry

Professional aspiration

I am motivated to become a market research manager. I will be responsible for selecting the appropriate research methodology and supporting techniques to meet a defined business objectives.

STEP 1 (b)SPIDER WEB

Natasha Pazal

Past Experience: Salesperson in IT Firm

Interest:

Sales & Marketing

Studies: Sc, HSc Bsc Marketing

Jobs available: Insurance Advisor

(sales)

Miss Minou Gunes

Friend -Insurance Sector

Duties: contact new customers, provide good service to customers.

Mr Hurkoo- Regional Sales Manager

Marie Joyce Polydor

Internship

Winley director MoDiGiBiz ltd

Nitisha Seerputtee

Mauritius Sotheby’s International Realty

Sarah Laverdure

Blast Communication

Jean Francois

Family

Shandeep

Friend

Golamalee

Lecturer

Shameer Wazerkhan

Ad5pro ltd

Internet/Google

Celine Planel Beyond communication

Internship confirmed

Sundeep

University FriendArjuna

University Friend

Social Buzz

Rikesh Ramdhony

Internship

Sundeep

(Friend)

Leal Co.Ltd

Send CV and motivation letter

Waiting for confirmation

Vishal (family)

Rogers Aviation

Send CV plus contacted HR

Waiting for confirmation

Grays

(Friends)

Send CV and motivation letter

Waiting for confirmation

STEP 2USE DIFFERENT

AVENUES OF RESEARCH

PAZAL

Insurance Advisor (Sales Department)

Job Description of an Insurance Advisor: Determines clients' particular needs and financial situations  Seek out new clients and develop clientele by networking to find new

customers Generate lists of prospective clients Maintain existing client port folio Monitor arrears Good interpersonal Skills Attend meeting, seminars (training sessions) Delivering policy; planning future follow-up visits and evaluations of

needs. Good customer Service Use of referrals

Work opportunities:

The different levels in the hierarchy include:

IA- Insurance Advisor TSU- Trainee Sales Unit Manager SU- Sales Unit Manager Branch manager RSM- Regional Sales Unit Manager Marketing Manager

POLYDOR

Job I intended to do: SEO strategist

Job description

The SEO Manager is responsible for coordinating and implementing SEO strategies for clients. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client are achieved.

Job responsibilities

Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum return on investment in paid search campaigns.

Track, report, and analyze website analytics and campaigns.

Manage campaign expenses, staying on budget, estimating monthly costs and reconciling disagreements.

Optimize copy and landing pages for search engine marketing.

Perform ongoing keyword discovery, expansion and optimization.

Research and implement search engine optimization recommendations.

Research and analyze competitor advertising links.

Develop and implement link building strategy.

Work with the development team to ensure SEO best practices are properly implemented on newly developed code.

Work with editorial and marketing teams to drive SEO in content creation and content programming.

Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Key Management Areas of Responsibility

Define requirements, tasks, and resources associated to SEO strategy

Manage and execute implementation of SEO strategy

Communication to clients, team, and management on strategy/project development, timelines, and results

Collaborate on client strategy and goal definition for success

Keep pace with SEO, search engine, social media and internet marketing industry trends and development

Contribution to the company blog and at least one social media community

Work perspectives for SEO strategist:

RAMDHONY

Jobs I intended to do after my degree course

1- Product Manager

Job description of product manager

A product manager investigates, selects, and drives the development of offered by the competition, and how well the product fits with the

company's business model.

Functions of Product Manager: products for an organization, performing the activities of product management

A product manager considers numerous factors such as intended demographic, the products

It is the duty of the product manager to follow up with the sales and marketing teams as well as the customer service team to track customer complaints to closure.

Perform root cause analyses of problems being reported by the customers including any strange issues that have surfaced.

Responsibilities of Product Manager:

In some cases a product manager has the mandate and influence to push their product forward as they see fit, in other cases they will be responsible for executing a vision for the product defined by management.

In some cases a product manager will be responsible for launching a new product, in other cases they will be responsible for evolving an established one.

2- Brand Manager

Job description of Brand Manager:

Person who has marketing responsibilities to develop and execute marketing programs that increase brand identity and awareness for a specific product.

Functions of Brand Manager: Effectively communicates relevant project information to brand

tea.

Facilitates team and client meetings to review work. Holds regular status meeting with project team

Responsibilities of Brand Manager:

Plan, develop and direct marketing efforts for a particular brand or product.

Supervise brand content. Develop brand standards and usage guidelines.

Work opportunities:

Princess Tuna CMT Phoenix Beverages

STEP 3IDENTIFY PERSONAL PROJECT OF STUDY

Traditional Marketing Careers

Marketing graduates start to work as a marketing intern in a small or large advertising agency, or in the marketing department of a business or other organization. From there, marketing positions available include

assistant consultant coordinator executive director manager specialist Chief Marketing Officer (CMO)

Marketing careers also include roles:

advertising brand management digital marketing e-mail marketing international marketing, e-marketing mobile marketing, print advertising social media marketing

Less traditional marketing roles

Using your skills of persuasion and market knowledge:

Sales Public Relations (PR)

Future marketing roles

Content Archivist Community Management Executive Mobile marketing manager

Content Archivist: Brands are increasingly producing a vast amount of content through many channels. A content archivist keeps track of and organizes this content.

Community Management Executive: This will become a dedicated, formal practice which combines social media marketing, brand marketing, customer service, technology and analytics.

Mobile marketing manager

Collaborate with digital marketing, content and creative teams to integrate mobile into the organization

Manage the company’s mobile web presence and app portfolio across iOS, Android and other platforms

Improve mobile discovery through app store optimization (ASO), pricing and competitive monitoring

Develop user acquisition campaigns via mobile ads and retargeting

Build engagement and growth via customer relationship management, messaging campaigns and feedback 

Inform product roadmaps via insights from mobile analytics

Insurance Advisor (Sales Department)

Job Description of an Insurance Advisor: Determines clients' particular needs and financial situations  Seek out new clients and develop clientele by networking to find new

customers Generate lists of prospective clients Maintain existing client port folio Monitor arrears Good interpersonal Skills Attend meeting, seminars (training sessions) Delivering policy; planning future follow-up visits and evaluations of

needs. Good customer Service Use of referrals

Overview of Careers in Marketing

There are many options to careers in marketing. Marketing can be defined as being the intermediary function between product development and sales. The different careers in marketing are listed below:

Careers in Advertising

Advertising Manager Advertising Sales Director Media Director

Careers in Brand Management

Brand Manager Product Manager

Careers in Market Research

Market Research Director Market Research Manager

STEP 4CHOOSE A PROFESSION

PAZAL

Insurance Advisor (Sales Department)

Personal Selling is a challenging but interesting job. Companies in Mauritius which specializes in personal includes insurance companies such as NIC, SICOM, SWAM, MAURITIUS UNION. Cosmetic companies like; YVES ROCHES, AVON and companies specialised in household equipment like HOME CLASSIC. Studies in marketing field will be useful since it involves modules such as Marketing Communications (personal selling), Consumer Behaviour, Interpersonal skills, and other communication modules in business English and French.

Insurance Agent Job Responsibilities:

Insurance sales agents act as intermediaries between insurance companies and insurance buyers, including individuals and business. They advise customers on the insurance policies that best suit their needs. Sales agents may specialize in one type of insurance coverage, such as health, property, life and auto, or they may be well versed in several forms of insurance coverage.

Insurance Sales Agent Job Requirements

A high school diploma is usually necessary for insurance sales agents; however some companies may prefer college graduates. Prospective agents may take classes in economics, business or finance to understand the principles of selling insurance as a product. They may also take courses to help them become better salespeople, such as psychology. Undergraduate programs that specifically study insurance and risk management are available through colleges and universities. These programs aim to teach students the basic principles of risk management through coursework in insurance theory and security analysis.

Licensing and Certification

In order to sell insurance, agents must obtain a license from Financial Service Commission (FSC) in Mauritius. The typically include completing pre-licensing coursework and passing an exam. In Mauritius, the insurance firm usually provides for this training and exams. Normally it’s the insurance company that handles the licensing formalities of their new recruit.

Insurance Agent Job Duties:

Develops base for long-term sources of clients by using referrals, occupational, and special-interest groups to compile lists of prospects.

Approaches potential clients by utilizing mailings and phone solicitation; making presentations to groups at company-sponsored gatherings; speaking publicly to community groups on the subject of financial well-being.

Determines clients' particular needs and financial situations by scheduling fact-finding appointments; determining extent of present coverage and investments; ascertaining long-term goals.

Developed a coordinated protection plan by calculating and quoting rates for immediate coverage action and long-term strategy implementation.

Obtains underwriting approval by completing application for coverage. Completes coverage by delivering policy; planning future follow-up visits

and evaluations of needs. Provides continuing service by providing direct deposit forms; processing

changes in beneficiary and policy loan applications. Provides death benefits by delivering policy proceeds; reassessing client

needs. Updates job knowledge by participating in educational opportunities;

reading professional publications; maintaining personal networks; participating in professional organizations.

The different levels in the hierarchy include:

IA- Insurance Advisor TSU- Trainee Sales Unit Manager SU- Sales Unit Manager Branch manager RSM- Regional Sales Unit Manager Marketing Manager

SalaryThe salary of an IA starts from a basic salary of Rs 3000 or Rs 5,000 and increase with time. Their performance is taken into consideration before a pay rise. There basic salary is supplemented with commissions.

POLYDOR

E-marketing consultant

E-marketing consultants advise Web-based company owners on ways to improve their businesses. These professionals specialize in analysing, advising and developing solutions for companies that are solely electronic and Internet-based, or for organizations that utilize some form of online technology for business purposes. E-marketing consultants commonly hold the minimum of bachelor's degrees in business administration or similar disciplines.

Job responsibilities:

Analyze client websites and business situations quickly and accurately drawing tools and other sources

Manage a wide range of projects, including organic optimization, paid search marketing, blog implementation, link-building, etc. with no hand-holding

Provide guidance and thought leadership to a growing team of passionate search engine marketers

Develop insightful, thorough recommendations to improve technical, design, content, on-page and off-page optimization elements

Manage day-to-day client relationships through conference calls and presentations

Design and deliver training classes to various customer groups

Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

Job Mission:

Marketing consultant analyse the marketability of a product and advises companies in the strategies to be adopted. It is applied as a consultant for companies who wish to launch a new product on the market. Marketing consultant evaluates the chances of success of the product according to the expectations of consumers and competition. Marketing consultant responsible for analysing market trends in the industry of the product. It establishes a global strategy and a communication plan for the launch: advertising in the press and on the Internet, media planning, media buying, statistical studies, budget, statistics, etc. The marketing consultant then assesses the impact of the product to the general public and monitors.

Marketing consultant has said commercial sense. It performs constant work on commercial and competitive intelligence to adapt the offer in line with the market. This is an excellent manager and communicating which is facing various and varied audiences. His spirit of synthesis and analysis allows him to anticipate the evolution of the product on the market. Marketing consultant has the latest news and web marketing to provide relevant advice to its clients. Marketing consultant works communication or advertising agency or to a consulting firm. It sets up partnerships with suppliers and the media. Marketing consultant works independently but must however be able to manage a team of employees and partners. Mastering a foreign language and more precisely in English is often required for the exercise of the profession. Marketing consulting profession involves irregular hours and travel extensively for collaboration with customers or prospects.

Job duties:

As reported in December 2014 job listings on CareerBuilder.com, comprehensive knowledge of the major elements that go into strategizing search engine marketing is a must for the Internet search engine marketing consultant who works toward increasing the presence and accessibility of websites on the Internet.

This professional selects specific keywords for SEO optimization and implements suggestions relating to other social media, such as blogging, Twitter, Facebook, video, podcasts and press releases for the purpose of improving a website's profile among various search engines. He also increases website traffic and sales by manipulating pages, content, linking and technology.

The consultant utilizes platform and linking strategies to participate in a global search engine optimization program. In addition to strategizing, he identifies, tests and develops new methods to increase website hits. Working with others, the consultant expands SEO efforts to the fields of public relations, merchandising, promotions and social media. Picking and reporting the results of the marketing performance, the consultant must keep meticulous records of website activity.

What are the interlocutors privileges this workplace?

All the shareholders are privileges in an e-marketing company as they all help to keep the industry up to date.

Skill required

Able to manage pay-per-click campaigns, possess copy writing skills, understanding of search engine optimization and website marketing, able to write advertising copy, able to conduct website analytics, familiarity with Google AdWords, e-mail campaigns, creating ads and graphics, able to create website landing pages, proficient in advanced Microsoft Excel

Salary

The salary of an e-marketing consultant starts from a basic salary of Rs 30,000 and increase with time. Their performance and success of their campaign is taken into consideration before a pay rise.

Requirement:

A bachelor degree in marketing or management. A minimum of 3 months of experience as an intern in an e-marketing

company

What kind of employer:

Private industry (LUX resorts, Attitude resorts)

RAMDHONY

What is marketing?

The management process through which goods and services move from concept to the customer. It includes the coordination of four elements called the 4 P's of marketing:

Identification, selection and development of a product, Determination of its price, Selection of a distribution channel to reach the customer's place,

and Development and implementation of a promotional strategy.

Different jobs in marketing field?

I. Careers in Advertising Advertising Manager Advertising Sales Director Account Executive Account Coordinator Media Director Media Coordinator Media Buyer

II. Careers in Brand Management Brand Manager Product Manager Product Development Manager

III. Careers in Market Research Market Research Director Market Research Manager Market Research Supervisor

Market Analyst

IV. Careers in Public Relation Public Relation Specialist Pubic Relation Director Corporate Communications Manager Press Secretary

Product Manager

After my degree course in marketing, I am motivated to become a Product Manager. A Product Manager guides a team that is charged with a product line contribution as a business unit. This extends from increasing the profitability of existing products to developing new products for the company. He or she builds products from existing ideas, and help to develop new ideas based on the industry experience and the contact with customers and prospects. The product manager must possess a unique blend of business and technical savvy; a big-picture vision, and the drive to make that vision a reality. He or she must enjoy spending time in the market to understand the problems, and find innovative solutions for the broader market.

The product manager must be able to communicate with all areas of the company. He or she works with marketing communications to define the go-to-market strategy, helping him or her to understand the product positioning, key benefits, and target customer. He or she also serves as the internal and external evangelist for the product offering, occasionally working with the sales channel and key customers.

Key Responsibilities: Managing the entire product life cycle from strategic planning to tactical

activities. Specifying market requirements for current and future products by

conducting market research supported by on-going visits to customers and non-customers.

Driving a solution set across development teams (primarily Development/Engineering, and Marketing Communications) through market requirements, product contract, and positioning.

Developing and implementing a company-wide go-to-market plan, working with all departments to execute.

Analysing potential partner relationships for the product.

Product Manager Job Duties:

Determines customers' needs and desires by specifying the research needed to obtain market information.

Provides source data for product line communications by defining product marketing communication objectives.

Obtains product market share by working with sales director to develop product sales strategies.

Maintains product management staff by recruiting, selecting, orienting, and training employees.

Introduces and markets new products by developing time-integrated plans with sales, advertising, and production.

The responsibility of a product manager depends on their context within an organization. Here are some examples of variables that might change a product manager's responsibilities:

1. Management structure . In some cases a product manager has the mandate and influence to push their product forward as they see fit, in other cases they will be responsible for executing a vision for the product defined by management.

2. Maturity of the product . In some cases a product manager will be responsible for launching a new product, in other cases they will be responsible for evolving an established one.

Salary.

The salary of a product manager is approximately around 10,000 to 15,000 monthly and this can increase to the productivity of the employee.

INTERVIEWS

Name: Mr. Anand Hurkoo

Position: Regional Sales Manager

Company: National Insurance Company (NIC)

1) What area of marketing and sales are you specialize in?In the sales department, where I monitor the work of the sales managers from different regions.

2) How long have you been in this position?5 years as an RSM. I have worked my way from an insurance advisor, trainee sales unit manager, sales manager, senior sales manager to regional sales manager. Since, 18 years I’m in this field.

3) What do you like about your job? Flexible working hours Interacting with new people A competitive work environment Well-paid

4) What top 3 tips can you share with me to help me enter this field?Being flexible to changeBeing optimisticSelf- motivation

5) What are the duties of an insurance advisor? Prospecting Qualify prospects A first meeting with the prospect Needs Analysis Schedule next meeting Presentation Close sales or reschedule meeting

6) Is there any training that must be completed before joining the company?Yes, there is a 2 week training offered to by company. An examination will be held after the training to test the candidate’s knowledge acquired. This assessment is crucial if the candidate wants a license from the Financial Service Commission (FSC) in order to be able to work with the company.

Name: Mr. Gerald Ami

Position: E-marketing consultant (Director)

Company: MODIGIBIZ LTD

1) What area of marketing are you specialize in?

Digital Marketing and Ecommerce.

2) How long have you been in this position?

Director - 7 months. In the field 4 years.

3) What led you to the marketing field?

Passion.

4) What was the first, second or third job you had in this field?

My first job was an internship in marketing for a hospitality group in

Mauritius the Veranda Hotel.

5) What passionate you in your job?

That it always changes, we always need to find new innovative solutions for

our clients.

6) What don't you like about your job?

That’s it’s a round the clock job.

7) What has been your most successful campaign in the past?

Facebook ads campaign when I was an intern for a Hospitality Group in

Mauritius.

8) Is there any project you’re most proud of from your past work history?

Setting up the agency itself is the project I’m the most proud of.

9) If you could start your career all over again what would you do differently? I would quit school earlier and start my own business earlier.

10) What top 3 tips can you share with me to help me enter this field?

Believe in yourself.

Take challenges.

Make mistakes.

Name: Sashiraj RamdhonyTitle: Marketing OfficerCompany: Orange

1. Tell me about yourself.As part of my consulting practice, I often help companies recruit product managers and interaction designers. As a result, I do a lot of interviewing. I’ve

talked with a lot of folks who are interested in moving into product management from a variety of areas. This isn’t surprising. There isn’t one clear path to product management. I started as an interaction designer / front-end web developer. I know others who started in sales or marketing. And of course there are those who go the MBA route.

2. Tell me about your role on your team, who else you work with, and how you work with them.There are no right or wrong answers here. It all depends on the role I’m trying to fill. But again, who you work with most, how you work with them, what challenges you encounter, who you forget to mention, these all tell me what you value, where your strengths are, and whether or not you are the right person for the role.

3. Tell me about how you interact with customers / users? 

Now I want to dive into the details. Do you know how to find users or does someone do that for you? I know that not all companies take advantage of user research, not everyone has the luxury of usability testing studios, or time to do in-depth user interviews. I get it. I’m not expecting a perfect process. But I do want to see that customer / user interaction is something that you value.

4. How long have you been in this position?I’ve been maintaining this position for the past eight years and I continue to share my skills and knowledge for the company.

5. What did you like least about your last job?"Lack of stability. After three company acquisitions, I had five bosses in three years. I couldn't take it any longer.

6. What tip can you share with me to help me enter this field?

Showcase leadership skills: Employers are looking for recent graduates who can demonstrate a level of leadership and common sense. They want to know that you can be trusted with tasks that call leadership. Are you someone who is willing to pitch in and help? If yes, carry on.

7. What led you to the marketing field?

If you find you are interested in promotion, branding, selling, communications, creative design, or research, then you are probably well-suited to a marketing career.

Conclusion

This assignment has enabled us to get a clearer picture of the path we’ll take for a job search. It has also developed our self-confident, since now we know exactly what career path we opted to take. Initially, when we joined the marketing course, we were not fully aware of all the job prospects available.

Our project work allowed us to search and discover the other job options available in the marketing field. We have been able to contact some professionals in the marketing field. There, starting a professional contact network. This will be crucial for our future job search after our internship and graduation is over.

Our research also allowed us to have a realistic view of the job market, the demand and supply on the job market in our field. This module has allowed us to develop our personality. Learning how to do a proper curriculum vitae and motivation letter has increased our chances of being called for an interview and getting the job.