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#byuisummi t Makin g Your Career Questions? @chadphares #Q
53

Fall 2013 BYU-Idaho Summit Presentation

Aug 11, 2014

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Career

Chad Phares

Discover 21 tips that will perpetually keep you on the verge of the next promotion in your communication career.
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Page 1: Fall 2013 BYU-Idaho Summit Presentation

#byuisummit

Making Your Career

Questions? @chadphares #Q

Page 2: Fall 2013 BYU-Idaho Summit Presentation
Page 3: Fall 2013 BYU-Idaho Summit Presentation

* But not as much as you think.

What you study matters.*

@chadphares #Q

Page 4: Fall 2013 BYU-Idaho Summit Presentation

The proof:

@chadphares #byuisummit

Page 5: Fall 2013 BYU-Idaho Summit Presentation

@chadphares #byuisummit

Page 6: Fall 2013 BYU-Idaho Summit Presentation

“For behold, thus saith the Lord God: I will give unto the children of men line upon line, precept upon precept, here a little and there a little; and blessed are those who hearken unto my precepts, and lend an ear unto my counsel, for they shall learn wisdom; for unto him that receiveth I will give more; and from them that shall say, We have enough, from them shall be taken away even that which they have.”

line upon lineprecept upon precepthere a little and there a little

2 Nephi 28:30

@chadphares #Q

Page 7: Fall 2013 BYU-Idaho Summit Presentation

So what is most important?

Page 8: Fall 2013 BYU-Idaho Summit Presentation

Don’t paint yourself into a corner.

@chadphares #byuisummit

Page 9: Fall 2013 BYU-Idaho Summit Presentation

CHURCH MAGAZINES EDITORS

200821

Church magazines editors

@chadphares #byuisummit

Page 10: Fall 2013 BYU-Idaho Summit Presentation

CHURCH MAGAZINES EDITORS

2009

20

Church magazines editors

@chadphares #byuisummit

Page 11: Fall 2013 BYU-Idaho Summit Presentation

CHURCH MAGAZINES EDITORS

2010

18

Church magazines editors

@chadphares #byuisummit

Page 12: Fall 2013 BYU-Idaho Summit Presentation

CHURCH MAGAZINES EDITORS

2011

17

Church magazines editors

@chadphares #byuisummit

Page 13: Fall 2013 BYU-Idaho Summit Presentation

CHURCH MAGAZINES EDITORS

2012

16

Church magazines editors

@chadphares #byuisummit

Page 14: Fall 2013 BYU-Idaho Summit Presentation

CHURCH MAGAZINES EDITORS

2013

15

Church magazines editors

@chadphares #byuisummit

Page 15: Fall 2013 BYU-Idaho Summit Presentation

Be prepared to remove the blinders.

@chadphares #Q

Page 16: Fall 2013 BYU-Idaho Summit Presentation

Deep, C

ore Skill

Broad Abilities

Be T-shaped.

@chadphares #byuisummit

Page 17: Fall 2013 BYU-Idaho Summit Presentation

@chadphares #byuisummit

Page 18: Fall 2013 BYU-Idaho Summit Presentation

Writing

Social media

Web publishingSEO

MarketingPublic Relations

Photography

Video editing

Product management

Be T-shaped.

@chadphares #Q

Page 19: Fall 2013 BYU-Idaho Summit Presentation

Intern

Beat reporter

Feature Writer

SEO writer

WebmasterComm. SpecialistComm. Manager

Video Producer

Magazine Editor

Multimedia EditorDigital Content StrategistSocial Media ManagerDigital Publishing Coordinator

Job Titles/Duties Since 2005

@chadphares #byuisummit

Page 20: Fall 2013 BYU-Idaho Summit Presentation

InternBeat reporter

Feature Writer

SEO writer

WebmasterComm. SpecialistComm. Manager Video ProducerMagazine Editor Multimedia EditorDigital Strategist

Social Media Manager

Digital Publishing Coordinator

Job Titles/Duties Since 2005

@chadphares #byuisummit

Page 21: Fall 2013 BYU-Idaho Summit Presentation

21tips to keep you on the

verge of your next promotion@chadphares #Q

Page 22: Fall 2013 BYU-Idaho Summit Presentation

Tip 1: Don’t wait for direction.

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Tip 2: Teach yourself technologies.

@chadphares #byuisummit

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Tip #3

Tip 3: Stay curious.

@chadphares #Q

Page 25: Fall 2013 BYU-Idaho Summit Presentation

Tip 4: Pounce on opportunities.

Page 26: Fall 2013 BYU-Idaho Summit Presentation

80 people 80 people

160 Study Participants

Tip 5: Accomplish goals.

@chadphares #Q

Page 27: Fall 2013 BYU-Idaho Summit Presentation
Page 28: Fall 2013 BYU-Idaho Summit Presentation

80 people 80 people

160 Study Participants

Tip 5: Accomplish goals.

@chadphares #Q

Page 29: Fall 2013 BYU-Idaho Summit Presentation

Tip 6: Use social media like a pro.

@chadphares #Q

Page 30: Fall 2013 BYU-Idaho Summit Presentation

@chadphares #byuisummit

Page 31: Fall 2013 BYU-Idaho Summit Presentation

Tip 7: Use social media like an adult.

@chadphares #Q

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Tip 8: Stop looking for balance.

@chadphares #byuisummit

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Tip 9: Make yourself stand out.

@chadphares #byuisummit

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Tip 9: Make yourself stand out.

@chadphares #byuisummit

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Tip 10: Give solutions — not problems.

@chadphares #byuisummit

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Tip 11: Be pithy.

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Tip 12: Be data-driven.

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Tip 13: Own your mistakes.

MistaeksHappen

@chadphares #Q

Page 40: Fall 2013 BYU-Idaho Summit Presentation

• 30-40

• Use Twitter• Two Kids

• $60,000 +

Tip 14: Know your audience.

@chadphares #Q

Page 41: Fall 2013 BYU-Idaho Summit Presentation

Tip 14: Know your audience.

Page 42: Fall 2013 BYU-Idaho Summit Presentation

Tip 15: Understand content marketing.

@chadphares #byuisummit

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Tip 16: Be an early adopter.

@chadphares #byuisummit

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Tip 17: Develop your digital eco-system.

@chadphares #Q

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Tip 18: Communicate to others’ preferences.

@chadphares #byuisummit

Page 46: Fall 2013 BYU-Idaho Summit Presentation

@chadphares #Q

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Tip 18: Communicate to others’ preferences.

@chadphares #byuisummit

Page 48: Fall 2013 BYU-Idaho Summit Presentation

Tip 19: Fail.

Page 49: Fall 2013 BYU-Idaho Summit Presentation

Tip 19: Fail.

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1. Do I like it?2. Am I good at it?3. Does the world need it?

Tip 20: Make the right career choices.

@chadphares #Q

Page 51: Fall 2013 BYU-Idaho Summit Presentation

Tip 21: Remember the why.

Page 52: Fall 2013 BYU-Idaho Summit Presentation

Tip 21: Remember the why.