The world’s favourite art
Jul 25, 2015
The world’s favourite art
1. Key trends 2. Why ArtStack? 3. Making data useful
Mobile Apps Big data Social
Four key trends affecting online business 1 2 3 4
• 6B mobiles; 1B smartphones globally
• People who use phones & tablets to access the internet will outnumber those who use PCs by 2015
• >50% of consumers use 2 or more devices in their purchase process; 68% of mobile use is at home
• 82B apps downloaded in 2013
• 1 in 4 apps downloaded are abandoned after initial use
• More app revenue to to come from tablets than smartphones by 2018 – spend via tablet is higher than on desktop or mobile
• Fewer apps are now being downloaded than in 2007 but people are paying more for them
• 44x increase in data volumes between 2009 and 2020
• Decoding the genome took 10 years – today it can be achieved in 1 week
• 2.5B GB of data are created every day – that number doubles every month
• Personal cloud replacing the PC as location to store content
• People trust their friends: 85% of users say social networks help them decide what to purchase
• Consumers share and publish content in equal measure
• Search doesn’t answer all questions
1. Key trends 2. Why ArtStack? 3. Making data useful
Museums and galleries can be intimidating
People don’t know���where to find good art
Search doesn’t work���for discovery
But art is social
Viral reach = free user acquisition
1. Key trends 2. Why ArtStack? 3. Making data useful
ArtStack is social media for art: making it easy to discover and share art you love
Personal profiles to curate your virtual art collection; follow people to see more art
All works by an artist in one click: the largest organised UGC database of art
Be where your audience is