Top Banner
The Advantages of eCommerce for Brick and Mortar Retail Brands
16
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: EyeQ Smartcamp Winner US Regionals 2014

The Advantages of eCommerce for Brick and Mortar Retail Brands

Page 2: EyeQ Smartcamp Winner US Regionals 2014

Over 75% of brand decisions are made at

the shelf

Page 3: EyeQ Smartcamp Winner US Regionals 2014

The in-store platform uses proven tools

Video Intelligence Confiden'al  

Shopper    A0en'veness  

Reac'on  to  Messaging  

Age  and    Gender  

Page 4: EyeQ Smartcamp Winner US Regionals 2014

The in-store platform uses proven tools

Mobile Location Analytics Confiden'al  

Customer  Loyalty  and  Repeat  History  

Dwell  Time  

In-­‐Store  Browsing  and  Traffic  Flow  

Page 5: EyeQ Smartcamp Winner US Regionals 2014

Clicks  &    Impressions    Tracked  

Hyper-­‐Targeted    Messaging  

Reviews  &  Comparisons  

The in-store platform uses proven tools

Engagement Display Confiden'al  

Page 6: EyeQ Smartcamp Winner US Regionals 2014

Customer Analytics Dashboard

Page 7: EyeQ Smartcamp Winner US Regionals 2014
Page 8: EyeQ Smartcamp Winner US Regionals 2014

SaaS Pricing Model $ / display / month

12-month Upfront Commitment

Page 9: EyeQ Smartcamp Winner US Regionals 2014

Confiden'al  

Page 10: EyeQ Smartcamp Winner US Regionals 2014

Market Opportunity is Huge $11.0 Billion

Market Research +

Location Analytics

$3.8 Billion Customer Experience Management

$1.6 Billion Retail Digital Signage

$26 Billion in  2014  

   

CAGR: 15%

$7.6 Billion In-Store Marketing

Page 11: EyeQ Smartcamp Winner US Regionals 2014

Go To Market Strategy Brands

Strategic Partners Agencies

Prospects

Page 12: EyeQ Smartcamp Winner US Regionals 2014
Page 13: EyeQ Smartcamp Winner US Regionals 2014

eyeQ vs. Competition Beacons Visual Analytic

Firms Wi-Fi Analytic

Firms

Sees

Influences

Behavior Analytics

Demographics ?

Digital Signage Providers

Page 14: EyeQ Smartcamp Winner US Regionals 2014

Jim Wang CTO

Michael Garel CEO

Doug Bain CRO

Rudy Prince eFax

Rodrigo Carvalho BlackLocus (Home Depot)

Justin Crandall Bazaarvoice

Alan Wizemann Target Advisory

Board:

Russ Somers Invodo

Page 15: EyeQ Smartcamp Winner US Regionals 2014

“I  walked  away  very  impressed  at  what  the  startup  has  been  able  to  accomplish  in  such  a  short  period  of  9me.  The  company's  product  is  extremely  interac9ve  and  visual,  essen9al  features  in  today's  data-­‐driven  world.”  -­‐  Phil Simon, 4/29/2014