Evaluation question 4

HOW HAVE YOU USED NEW MEDIA TECHNOLOGY IN THE CONSTRUCTION AND RESEARCH AND PLANNING AND EVALUATION STAGES?MARTHA DAVIS - EVALUATION QUESTION 4

NEW MEDIA TECHNOLOGY…

• New media technology is very important in any process when making and

producing a media product.

• Definition: “Most technologies described as "new media" are digital, often

having characteristics of being manipulated, networkable, dense,

compressible, and interactive. In that sense, new media refers to on-

demand access to content anytime, anywhere, on any digital device, as

well as interactive user feedback, and creative participation.” (Reference -

Wikipedia)

• We have used new media for specifically this reason, to research, plan,

inspire and develop.

RESEARCH AND PLANNING

• At the beginning of our research and planning We used Google to

access key information like example/ real media products and

background information in the thriller/mystery genre.

• We have utilised the blogging site Blogger throughout the research

and planning and production processes to record and store our

media work.

• Youtube was used extensively at the beginning to watch real media

products to base essays on.

CONSTRUCTION

• Throughout the construction process we used

photoshop elements to make the magazine and

poster.

• We also used Adobe Premier to create the film

trailer, adding special effects, music, transitions and

images.

• mp3 converter

ADOBE PHOTOSHOP

• Using the brightness and contrast tool and the lass tool.

ADOBE PHOTOSHOP

• Using the timeline and scene line, the transitions effect and the export tool.

EVALUATION STAGES

• In the evaluation stages of the coursework I used a mixture of conventional presentation software like

Keynote (powerpoint for Mac) and then more adventurous illustrative software like Emaze.

• Firstly for question 1 I recorded myself speaking about the ways in which our products used and

challenged media conventions. I then put this onto a online music and recording site called Soundcloud.

As well as this site being used for music streaming but also for recording and storing sound bites.

• For question 2 I explored the effectiveness of our three products together on the online presentation site

Prezi. I created an account and used the in-site features like image insertion to make it creative.

• Next I talked about what I’d learned from our audience feedback for question 3 by using online creative

site Emaze. Again I created an account and imputed my own ideas and photos to make it my own.

• Finally, I created this presentation on new media technology and how I have used it throughout the

production of our products on this program, Keynote. It is the mac equivalent of Powerpoint and used my

media skills to export this document into Slideshare to upload to our coursework blog.

EVALUATION STAGES

• I used Easy Audio Recorder Lite in the evaluation stages to

record voice recordings onto my computer. Reading off a script

that I had written I Recorded myself talking about the

development and usage of conventions in all three of our

media products. The recording software was downloaded form

the app store to my computer and was very easy and straight

forward to use. I simply clicked the red circle in the middle and

read off my pre-prepared script. I then saved these fils to my

computer and uploaded them to soundcloud.

• I used Soundcloud in the evaluation stages to upload the

content I had recorded on my computer to the internet so it

could be put on our blog. Soundcloud is an online site where

multiple people can view your recordings. Mostly it is used for

music recording, marketing and promotion but in this case it

provided an easy site for me to use and upload my evaluation

of out media package.