Emami

Emami CAMPUS RECRUITMENT

2012

AGENDA

The Emami Group

About CAMPUS RECRUITMENT: What we Offer

The Selection Process

Introduction to Our

Organization

Introduction to Our

Organization

INCEPTION

• Dream of two friends that transpired into a conglomerate of 4000 crore

• Dream that brought together close to more than 20000 people under one umbrella

• Dream that started an enterprise venturing into FMCG, Paper, Infrastructure, Health, Bio-diesel

• Dream that span its wings in more than 65 countries

Two Men, One DreamShri R.S.Agarwal and Shri R.S.Goenka

Two Men, One DreamShri R.S.Agarwal and Shri R.S.Goenka

ABOUT EMAMI GROUP - Key Highlights

Promoted by Shri R. S. Agarwal and Shri R. S. Goenka

Started with a small capital of Rs. 20000/- in 1974, is now over Rs. 1400 Cr

business with market cap of over Rs. 6000 Cr with a CAGR of 26% over last 5

Years

4th Largest Indian FMCG Company

Acquired leading position in Ayurvedic space in the health, beauty and personal

care products

Bigger basket of power brands and entry in new segments

Key brands are strong market leaders in their respective categories

Strong R&D set up headed by Padmashree Vaidya S. Chaturvedi

Emami’s enduring strengths

Emami integrates traditional Ayurveda with modern technologies, leading to widening consumer acceptance

All power brands are market leading (Leading in top three)

Emami’s products leads four categories with around 50% market share

Emami’s Fair & Handsome brand literally created the men’s fairness category in India as Emami was first to launch a relevant product in the segment

Emami’s products are endorsed by celebrities like Amitabh Bachchan, Shah Rukh Khan, Kareena Kapoor, Sourav Ganguly, Virender Sehwag, Madhuri Dixit, Surya, Chiranjeevi, Sunny Deol, Mumbai Indians etc.

Positioning

Brands

Leadership

Category creator

Celebrity Ambassadors

Nearly 56% of Emami’s revenues being derived from tax exempted zonesFiscally Efficient

Emami’s quality credentials comprise certifications like cGMP, ISO 14000, OHSAS & ISO 22000

Quality Credentials

Outlook

Emami possesses a robust foundation with around 65% of its turnover derived from leadership brands, 14% from International Business, Over 10% from New Brands/Extensions and the balance from other sources, providing revenue visibility

Emami possesses an excellent product throughput; over 4000 Emami products are sold every minute in India.

Emami expects to sustain new product launches across emerging categories in Global and Indian geographies

Emami expects to combine a sense of entrepreneurial vision with researched innovation, distribution, marketing & branding

In widening our revenue spread and climbing the value chain, we expect to enhance value for our stakeholders more visibly over the foreseeable future

Diversified Business Group

OUR VISION AND VALUES

• Vision

– ““Making people healthy & beautiful, naturally”Making people healthy & beautiful, naturally”

• Core Values

– Commitment & loyalty to institutional values and principlesCommitment & loyalty to institutional values and principles

– IntegrityIntegrity

– Customer orientationCustomer orientation

– Leadership and innovationLeadership and innovation

– Attention to detailAttention to detail

– Teamwork & team environmentTeamwork & team environment

– Simple living, high thinkingSimple living, high thinking

– Social responsibilitySocial responsibility

– Environmental safetyEnvironmental safety

KEY BRANDS

• Seven power brands – Emami created a strong portfolio of more than 270 products across skin care, hair care, rubificients, ayurvedic medicines & ayurvedic health products, among others.

– Boroplus Antiseptic Cream

– Boroplus Prickly Heat Powder

– Navratna Oil

– Sona Chandi Chyawanprash and Amritprash

– Fast Relief

– Menthoplus Pain Balm

– Fair & Handsome fairness cream for men

– Zandu Balm

EMAMI SALES & DISTRIBUTION • Key Features:

– Presence across all states

– 31 depots across India

– Wide distribution network comprising 3500+ distributors & 2500 sub distributors

– Direct coverage of 4.5 lacs Retail outlets

– 2100 modern retail outlets

– 1500+ strong and motivated Sales Force including both direct & indirect manpower in the market

• Modern Trade: With the change of scenario in retail market, the Company has drawn an extensive coverage plan for targeting customers in modern format outlets effectively selling in the market directly or through exclusive distributors

• A specialized Sales Force has also been developed to service these ever growing Modern Retail outlets

• Currently, the Company is covering over 2000+ Key Accounts

EMAMI SALES & DISTRIBUTION (Cont..)

• In order to bring in complete retail focus to the business, the Company has also undertaken an aggressive plan to identify Focus Sates in the country. The objective behind this is to

– Increase strong numeric distribution,

– Reduce dependency on wholesale,

– Initiate extensive BTL activities,

– Strengthen rural coverage

– Introduce smart sales force to counter any competition

A chance to work with a fast growing FMCG firm which has its presence in India and Internationally

Variety of learning opportunities across Emami Group Companies

High growth opportunities in a growing organization

Well-established and prestigious brands in India and globally

A People culture. Our people are our asset and we give them an inclusive and flexible environment.

WE OFFER..

Focus on Training & Development: Presence of functional and behavioral training across levels

YOUR FIRST STEPS…

• Recruited as Management Trainee.

• An intensive training programme for a period of 9 months

• Attached to the market right from the beginning:

– Direct interaction with distributors and customers

– Responsibility of sales target

– Authority and responsibility at a very early stage in one’s career

– Accelerated learning and opportunity to add value

• Regular feedback on performance

MT Programme – A brief Overview

7 months Extensive Sales Training followed by cross functional training programme for 1 month and another 1 month training on Marketing functions.

Hands on experience in every function

Continuous guidance by a mentor

Continuous interaction with the Functional Heads and top management

Individual project in your respective area of specialization

Evaluation by the Top Management and Functional Heads

Asst. Sales Manager Asst. Brand Manager

Management Trainee

YOUR CAREER PATH

Group Product Manager

Sr. Brand Manager

Regional Sales Manager

General Manager

Sales Marketing

Reviewing & Supervising

Learning & Delivery

Managing & Developing

Skills &

Exp

erience

Career in Emami

Entry into the organization

Hard work Discipline

Consistency

Performance

Knowledge Leadership

Talent

Production Executive

Asst. Manager

Manager

Sr. Manger

GM

President

Mr. R.K Surana DOJ -1981

President –Operation & Commercial

Sr. GM

VP Message from Mr. Surana: Forget your ego and do your job sincerely; you will be recognized

MT

Manager

DGM

GM

Sr. G.M

AVP

Mr. Rajesh Sharma DOJ: 1997AVP-Finance & Accounts

MessagefromMr. Sharma:

Stay, Learn Grow

Mr. Manoj AgarwalDOJ: 1997AVP-Management Services Deptt

General Manager

Senior General Manager

Associate Vice President

Management Trainee

Manager

Sr. Manager

AGM

Mr. Sanjeev Kumar DOJ: 2001 AGM-Management Services Deptt

Message from Sanjeev:Patience, focus and knowledge are my triumph cards. My investment of time and hard work is paying me good dividends now.

The Selection Process

The Selection Process

SELECTION PROCESS

Brief Presentation

Group Exercise

Personal Interview

Selection Feedback

WHAT DO WE LOOK FOR?

• Career Focus

• Positive Attitude

• Dynamic Personality

• Confidence & Maturity

• Conceptual Clarity

• Achievers

• Effective communication

Shared Success

• Open culture

• Constantly reinventing and expanding – opportunity to learn and grow

• Responsibilities at early stage of careers.

• Believes in creating entrepreneurial capabilities in employees

• Freedom to experiment,

• Aggressive in market place – Benchmarks

EMAMI LIMITED

… and a Great Place to Work

Great PeopleGreat PeopleGreat PeopleGreat People

Great LeadershipGreat LeadershipGreat LeadershipGreat Leadership

Great OrganizationGreat OrganizationGreat OrganizationGreat Organization

Our Offer

Make Your

Career Fly

Make Your

Career Fly

Are you game ??Are you game ??