Em cup presentation by Charles van Goch

Your connection to the future industry leaders

European Mise en Place Cup

Initiated by Proudly supported by

What is EMCup?

The competition amongst leading European Hotel

Management schools; offering students the chance to

make a difference with their vision and ideas, and

challenging them to think out of the box about a real

life topic.

Goals

- Building relationships

- Providing hands-on experience

- Broadening the horizon for education

- Building a bridge between students and employers

- Linking young professionals to the industry

- Providing networking opportunities for students,

deans, coaches and industry professionals

Advisory

Council Business Jury

Hotel

Management

Schools

Stakeholders

Initiated by Proudly supported by

90 Schools

from

22 Countries

Invited Schools 2015

Invited Schools 2015

Invited Schools 2015

Invited Schools 2015

Annual growth

2011 14 schools – 8 countries

2012 21 schools – 9 countries

2013 25 schools – 11 countries

2014 23 schools – 12 countries

2015 27 schools – 14 countries

Goal 2016 30 schools – 15 countries

Cees van der Klip

Eurhodip

Floris Drabbe

HRC International

Marc Verstringhe MESV Consultancy

Elena Cavagnaro

Stenden University

Advisory Council

Jan Spooren

Carlson Rezidor Hotel Group

Alberto Sanna

Ospedaele San Raffaele

Scientific Institute

Fabrice Tessier

Accor

Stephanie Jameson Council for Hospitality

Management Education

Advisory Council

Arie van der Spek

Douwe Cramer NHTV Academy of Hotel

and Facility Management

Marianne Krohn

Skål International

Advisory Council

Maartje Beijsens Servicecenter

4Hospitality

Niels Vugs

Mise en Place Filiep Defraye

Hotel- en Toerismeschool

Spermalie / Euhofa

Advisory Council

How does it work?

Criteria

- School residing in Europe

- Management School (Bachelor degree)

- Minimum of 4, maximum of 5 students

- 1 or 2 coaches

Preparation

Three assignments prior to the competition days;

- Rumour around the Brand (social media) - Introduction Movie

- 5-page academic Paper

*30% of final score

Competition day 1

- Introductions - Networking

- “The Best Idea”

Competition day 2 - Official competition day

- Teams receive assignments (case, pitch)

- Top 10 is determined & receives final challenge

- Award ceremony

How does it work?

- Visioning the Future

- New ways to create value

- Social media – toy or tool

- Sheconomy

- Cruise management

- The Agenda for the Future

- Wellness, Wellbeing & Wealth

Themes

Surfing the Silver Wave

Theme 2016

Business Jury 2015

Business Jury 2015

EHMA 3.0?

WHERE ARE YOU GOING TO?

EMCup 2016 February 14th & 15th

See you there!

Initiated by Proudly supported by