Eliminate Silos with Multi-Channel Technology - pega.com 2019, 20% of brands will abandon their mobile apps Source: Gartner (Jan 2017) “By 2022, 70% ... Pega Receives Highest Scores

Eliminate Silos with Multi-Channel Technology

@AnthonyAbdulla, Director, Product Marketing - Mobility and UX, Pegasystems

1+ Billion users

1+ Billion users

806+ Million users

684+ Million users

WhatsApp Facebook Messenger WeChat Viber

Gartner - Competitive Landscape: Consumer Messaging App Providers, 2016

Communities

Social Media

Web-Based Self-Service (Search, Virtual Assistant, etc.)

Phone

Outbound Alerts

Interactive Voice Response

Internet of Things / Bots

35

30

20

5

2.5

30

18

10

10

12

5

3

5

2016 2020

5

2 Video Chat

SMS/Text

2

32

0.2

Chat/C-browse

Figure 1: Customer Service Channel Mix

Source: Gartner (July 2016)

Digital technologies are proliferating…

LAY OFF ME I’M NETWORKING

SPENDS 8 HOURS ON FACEBOOK

By 2019, 20% of brands will abandon their mobile apps

Source: Gartner (Jan 2017)

“By 2022, 70% of software

interactions in enterprises will occur on mobile devices”

- Gartner

Critical Capabilities for Mobile App Development Platforms

Pega Receives Highest Scores in Mobile Development for Internal Complex AND Simple Applications

PEGA

Mashup – the fastest way to a seamless experience

By 2020, virtual agents will participate in a majority of commercial interactions between people and businesses

- Gartner

“Bots that do one thing well are more helpful than bots that do many things poorly.”

uxdesign.cc - Why Chatbots Fail - 2017

Let’s get started on that loan.

This process won’t be painful at all.

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Mobile

Get started with Pega Mobility today

Playwww.pega.com/pega-playground

Experiencewww.pega.com/platform-trial

Thank you

Anthony Abdulla@AnthonyAbdulla

Build a mobile app and a bot at the Technology Pavilion!