Eleza pitch

MY MUSIC MAGAZINE PITCH

By Eleza Thomas

MY CURRENT IDEAS

My current ideas for my magazine consist of wanting

to do a sub-genre of heavy metal. I plan on making a

similar magazine to Metal Hammer but with more

upcoming artists rather than very famous ones.

I am thinking of a few Mastheads right now, the two I

like the most would be “Thrash Time” and “Jam Attack”

It will feature artists such as Metallica, Iron Maiden,

Slipknot, While She Sleeps ect but also ones that aren't

as known.

THE INSTITUTION

There are a few Magazine Producers that would be interested

in creating the magazine I have chose to produce, for example

TeamRock because they already have an existing magazine for

the rock/metal genre, however, its only for big artists and not

upcoming, so my magazine is different.

Bauer would also be interested in my magazine as the produce

over 50 different magazines, however they do not do a

Upcoming Rock and Metal Magazine meaning there is a gap in

the market.

TARGET AUDIENCE

My desired audience would be a niche group

ageing 14+. I think that I desire a niche audience

because then I can be more personal with the

magazine and try and please a small number, rather

than having to make it very mainstream so many

people like at least one part.

The target audience is also for more of an

alternative group of people who enjoy heavier music

and who are into the metal scene.

THE AUD IEN CES SENSE OF STY LE THAT I W ILL A IM TO MEET

STYLE OF THE MAGAZINE

The style of my magazine will be chaotic , however organized

enough to be able to tell what you are reading.

The mode of address I will be using will be Informal as I think it will

connect with the audience in a more personal way.

My thoughts on Housetyle at this moment are a use of Black, Yellow

and Red and they all complement each other well and stand out.

I will represent the Genre by using colours, fonts and photographs

that correspond well with what is assumed to be the metal scene e.g.

Blacks, Reds, Men with beards ect.

POSSIBLE NAMES

“Thrash Time” – I think this would be a good idea

because Thrash is a type of metal so it connects to the

magazine well.

“Jam Attack” – This was my second idea because when

playing music in the metal or rock scene, a lot of people

call in jamming or something along those lines.

THE MUSIC I WILL COVER.

The music I have planned to focus on is Metal and Rock.

These were my ideas because they are subgenres that I

listen to and read about everyday so I know a lot of the

current music that is around that is both well known and

upcoming.

Because I love the subgenres that I have chosen I will also

be more eager to produce the needed sections of work as I

have a key interest in them.

MY DOUBLE PAGE SPREAD.

Currently my ideas for my double page spread are to do

an interview with a Metal Band that I personally know and

have talked to a lot.

This will feature pictures of the band, Quotes from

them, Individual pictures of the members etc..

I will also use a similar House Style to the front cover

and contents so that the magazine all fits in well together

and doesn't’t look too chaotic.