zenithinternational specialist consultants to the food and drink industries worldwide STRATEGY & MANAGEMENT MERGERS & ACQUISITIONS COMMERCIAL & MARKET OPERATIONS & TECHNICAL WATER & GEOTHERMAL ENVIRONMENT & CARBON PACKAGING & DISTRIBUTION Water Cooler Market – ‘Country’
East Europe Coolers Report
Mar 23, 2016
East Europe Coolers Report
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zenithinternational
specialist consultants to the food and drink industries worldwide
STRATEGY & MANAGEMENT MERGERS & ACQUISITIONS COMMERCIAL & MARKET OPERATIONS & TECHNICAL WATER & GEOTHERMAL ENVIRONMENT & CARBON PACKAGING & DISTRIBUTION
Water Cooler Market – ‘Country’
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 – ‘Country’ 1. Market overview
Units in December 2007 2008 2009 2010 2011
Bottled water coolers
Units
% growth
Dispensers/pumps
Units
% growth
Total coolers
Units
% growth
Units per 000 people
Volume
Total million litres
% growth
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 – ‘Country’ 2. Main features of the market
Commentary
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 – ‘Country’ 3. Market structure - bottled water coolers and dispensers
Commentary
0
5000
10000
15000
20000
2007 2008 2009 2010 2011
Cooler units 2007-11
Bottled Coolers Dispensers
0
5
10
15
20
25
30
35
2007 2008 2009 2010 2011
Total volume 2007-11
Million litres
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 – ‘Country’ 4. Market structure – bottled water coolers and dispensers/pumps
Imports/exports
Commentary
Water types
Commentary
Pack size
Commentary
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 – ‘Country’ 5. Market structure – bottled water coolers and dispensers/pumps
Contract lengths
Commentary
Cancellations
Commentary
Throughput 2010 2011
Litres per cooler
18.9l bottles per cooler per month
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 – ‘Country’ 6. Market structure – bottled water coolers and dispensers/pumps
Outlets
Commentary
Outlets 2011
Commercial
Domestic
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 – ‘Country’ 7. Market structure – bottled water coolers and dispensers/pumps
Unit types
Commentary
Point of use
Commentary
Additional services
Commentary
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 – ‘Country’ 8. Market structure – bottled water coolers and dispensers/pumps
Price structure
Commentary
Rented/sold
Commentary
Bottled water coolers 2010 (€) 2011 (€)
Average monthly rental
Average bottle price
Total revenue (€m)
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 – ‘Country’ 9. Leading companies - bottled water coolers and dispensers/pumps
Units in December 2007 2008 2009 2010 2011% share
2011% 10-11
Company name
- Coolers
- Dispensers/pumps
Company name
- Coolers
- Dispensers/pumps
Company name
- Coolers
- Dispensers/pumps
Others
- Coolers
- Dispensers/pumps
Total
- Coolers
- Dispensers/pumps
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 - ‘Country’ 10. Leading distributors - bottled water coolers
Units in December 2007 2008 2009 2010 2011% share
2011% 10-11
Company name
Company name
Company name
Others
Total
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 - ‘Country’ 11. Leading distributors - dispensers/pumps
Units in December 2007 2008 2009 2010 2011% share
2011% 10-11
Company name
Company name
Company name
Others
Total
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 - ‘Country’ 12. Leading water brands
Million litres 2007 2008 2009 2010 2011% share
2011% 10-11
Brand name
Brand name
Brand name
Others
Total
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 - ‘Country’ 13. Leading water bottlers
Million litres 2007 2008 2009 2010 2011% share
2011% 10-11
Company name
Company name
Company name
Others
Total
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 2 – ‘Country’ 14. Forecasts - bottled water coolers and dispensers/pumps
2011 2012f 2013f 2014f 2015f 2016f % 11-16
Cooler units
Dispensers/pumps units
Total units
Total volume (m litres)
Cooler/Dispenser split 2007
BWC
Dispensers
Cooler/Dispenser split 2011
BWC
Dispensers
Cooler/Dispenser split 2016
BWC
Dispensers
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 3 - Overview charts 15. Total units by type, 2007-11
Units in December
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
1,600,000
1,800,000
2007 2008 2009 2010 2011
Bottled coolers Dispensers
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 3 - Overview charts 16. Leading countries by units, 2011
% market share
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 4 - Overview tables 17. Bottled water market
Million litres 2007 2008 2009 2010 2011
All bottled water
% increase
Packaged water
% increase
% share
Water cooler volumes
% increase
% share
Water cooler units
- Water cooler machines
- Dispensers/pumps
Throughput (18.9l per month)
Bottled water litres per person
% increase
Packaged water litres per person
% increase
Cooler water litres per person
% increase
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 4 - Overview tables 18. Cooler market value by country
Million € 2009 2010 2011% share
rental
% share
water
Belarus
Bulgaria
Croatia
Czech Republic
Estonia
Hungary
Latvia
Lithuania
Poland
Romania
Russia
Serbia/Montenegro
Slovakia
Slovenia
Ukraine
Others
Average
zenithinternational
specialist consultants to the food and drink industries worldwide © Zenith International Ltd 2012
Section 4 - Overview tables 19. Bulk water volume forecasts by country
Million litres 2011 2012f 2013f 2014f 2015f 2016f % share 2016 % 11-16
Belarus
Bulgaria
Croatia
Czech Republic
Estonia
Hungary
Latvia
Lithuania
Poland
Romania
Russia
Serbia/Montenegro
Slovakia
Slovenia
Ukraine
Others
Total
zenithinternational
specialist consultants to the food and drink industries worldwide
STRATEGY & MANAGEMENT MERGERS & ACQUISITIONS COMMERCIAL & MARKET OPERATIONS & TECHNICAL WATER & GEOTHERMAL ENVIRONMENT & CARBON PACKAGING & DISTRIBUTION
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