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A marketplace for Driving Schools and Students!! 8/13/2014 confidential @4th Dymension Teknocrats 1 Book Driving School Online
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Page 1: Drivekool investor deck 2

A marketplace for Driving Schools and Students!!

8/13/2014 confidential @4th Dymension Teknocrats 1

Book Driving School Online

Page 2: Drivekool investor deck 2

28/13/2014 confidential @4th Dymension Teknocrats

Agenda

• Vision & Mission• Team• Overview• Problem Definition• Your Solution• Market Sizing• Competition• Customer Traction• Funding requirement• Revenue Projections

Page 3: Drivekool investor deck 2

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Vision

• Building an innovation driven organization that creates a value for all its stack holders and is respected by them.

8/13/2014

Vision & Mission

Mission

• Creating one stop shop platform for motor driving training schools and their customers that gives them a hassle free experience of booking the training slot online and receive RTO services.

confidential @4th Dymension Teknocrats

Page 4: Drivekool investor deck 2

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Team

Team of committed professionals

Mahesh Gidwani Saumitra Kayal Kumar Gaurav

confidential @4th Dymension Teknocrats

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Quick Summary• He hails from a very small town in Madhya Pradesh • Brings over 15 years of experience from IT industry• Experience of working with fortune 500 companies in India & USA • Experience of working with fast paced product development companies in Silicon

Valley, USA • An author of patent pending technology in US (in cloud computing)• Have been speaking on cutting edge technologies on various

platforms/conferencesOther interests/activities• Created a documentary movie for under privileged children with an NGO,

Cartman Society, Bangalore• Runs a channel on Youtube featuring his fathers songs• Have been featured on MTv during world cup 2011Social presence • LinkedIn: http://www.linkedin.com/in/MaheshGidwani• FaceBook: https://www.facebook.com/mahesh.gidwani• Twitter: https://twitter.com/m_gidwani• Youtube: https://www.youtube.com/user/mychandamama

Mahesh Gidwani

confidential @4th Dymension Teknocrats

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Saumitra Kayal

He is an ISI, Kolkata alumnus, accomplished and proven leader who firmly believes that able leadership can make all the difference in the success of an organization. He is an expert in architecting an Enterprise solution and has an extensive work experience in diversified domains like Signals and Systems, Travel, Logistic, Electrical Power management Systems, image processing and RFID.His areas of interests are Big Data and Analytics, RFID, and music. He is accredited with US Patent in Signal and Systems.

Social presence http://www.linkedin.com/in/saumitrakayalhttps://www.facebook.com/saumitra.kayal?fref=ts

confidential @4th Dymension Teknocrats

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Kumar Gaurav

Kumar, the many with lot of energy, an Instigator who looks at new avenues for growth. He is capable of indulging people into a conversation with his magnetic persona, charming personality helps him to win friends and build strong bridges. Winning customers is something he is developing as a hobby.

Social presence http://www.linkedin.com/in/kumar7089https://www.facebook.com/kumar7089?ref=tn_tnmn%22

confidential @4th Dymension Teknocrats

Page 8: Drivekool investor deck 2

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One stop shop platform

• www.drivekool.com, an online driving school booking portal• Book training slot to find best driving school at best rate online anytime,

anywhere • Get RTO services

8/13/2014

Overview

confidential @4th Dymension Teknocrats

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Driving School’s problems

• Many slots remain vacant, loss of revenue • They don’t have any means to take booking 24x7• Use of technology can improve level of services. • Fake feedbacks on currently available portals hurt their business

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Problems Definition

Students problems

• Difficult to find credible driving school• Difficult to find school with best rates and quality services• Mostly no option to pay by card or through net banking, inconvenient • Not so pleasant experience overall • Multiple visit just for licence

confidential @4th Dymension Teknocrats

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Solution

A SaaS solution, available anytime & anywhere

• Hassle free training slot booking• Search the nearby driving school online• Filter results based on various search criteria• Choose the slot and book• All possible modes of payment to come soon• Supports multiple languages

ಸಾ�ಸಾ � , ಪರಹಾ�ರಯಾ�ವುದೕ� ವೕ�ಳ ಮತತು�� ಎಲಲ�ಯಾ�ದರ� ಲಭಯ�

confidential @4th Dymension Teknocrats

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Market Sizing

Parameter considered

• Number of schools from top 15-20 cities 5000• Car per school 3 Nos. (Average)• Number of student to be trained with each car 21• Per student fee 4000 INR• Number of days school remain open 26• Number of working hours per day 8

Note: Above number doesn’t account any revenue from:• RTO services• Advertising on the driving schools car• Advertising on the portal

USD 249+ Millions a Year

confidential @4th Dymension Teknocrats

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Competition

c0mpetitor

confidential @4th Dymension Teknocrats

ZER

O

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Tractionconfidential @4th Dymension Teknocrats

Some numbers that shows interest of our customers in our solution

• 45+ registered driving schools• Cover major part of Bangalore to provide booking service • About 50+ booking through the portal (without any SEO work done)

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Revenue Projection

6.89 Million

2014 2015 2016 2017 20180

1000000

2000000

3000000

4000000

5000000

6000000

7000000

8000000

Revenue (USD)

Note:• Conservative numbers• Includes on page ad revenue• Doesn’t include on car ad revenue• Doesn’t include RTO service revenue

confidential @4th Dymension Teknocrats

Update this

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Funding Requirement

confidential @4th Dymension Teknocrats

INR 1 CR to run operation for two years

• Expansion in other cities• Operating expenses- Salaries to existing employees, rent, electricity,

other expenses and overheads• Expanding engineering team and setting up support department• Branding- SEO, various social awareness campaigns, Facebook/Google

ads, Radio ads, print material

Use of fund

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8/13/2014confidential @4th Dymension

Teknocrats16

Critical Milestone

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Thank you

Reach us at:4th Dymension Teknocrats#106,6th Main, ITPL Main Road, Kundalahalli Colony, Bangalore,Karnataka - 560037, India Email: [email protected]: +91-990 1200 400

Facebook: https://www.facebook.com/drivekoolindiaTwitter: https://twitter.com/drivekoolGoogle+: https://plus.google.com/+Drivekool

confidential @4th Dymension Teknocrats