Double page spread analysis

Double Page Spread Analysis

There is only one image on this page, it stretches across both pages but the main focus is on the first page. The rule of thirds has been used and there is informal symmetry as the artists hair is the same colour as the stripes she is sat on. The singer looks quite rebellious with her bright hair, she has quite a rock and roll style dress on and large platform shoes she is sat in quite an awkward position suggesting she is quite quirky. Direct address is used as she is looking right at the reader.

The NME is a magazine aimed at both men and women. This spread is aimed at both men and women which is shown via the unisex colours of black and red/orange. However I feel this particular article is aimed more towards the female readers as it says ‘love’ in the masthead which will appeal more towards women than men.

The article on the double page spread is about singer Florence Welch from Florence and the Machine making it in America. The article is set out cleverly and has used methods to entice the reader in for example the huge masthead is very eye-catching. Also the image is very big and would appeal to the male readers as she looks very attractive but it would also draw the females in as it is an interesting image. The drop cap on the actual article would also attract the reader as it looks very effective and draws the readers eye to the actual text.

NME

The Guttenberg Design Principle has been used on this double page spread. In the primary optical area there is the start of the masthead and the singers head so this would automatically draw the reader in. In the terminating area is the actual article so after seeing the image they are drawn to the article. In the weak fallow area is the singers foot and in the strong fallow area is the artists name.

The house style remains consistent throughout the NME . The red and black remain as the colour scheme throughout the cover star is even wearing black and sat on red. I will consider using two colours throughout my magazine. The serif font remains consistent on the large masthead but is not consistent where it reads ‘got the love’ as this is san serif.

Q magazine

There is one image on this double page spread which is on the left hand side. Formal symmetry has been achieved in this photo. The photo highlights Lady GAGAs unique style she is seen wearing chains around her neck and nothing else. The image is quite a sexualised image as she is holding her breasts she has quite a sexy expression on her face and messy hair this portrays her as quite a sexualised star which is how she is seen as she wears very revealing outfits. Direct address has been used in this image .

There is design balance on this double page spread as the image is on one side and the text on the other. It is aimed at both men and women the sexualised image will appeal to the men and the article about her music and life will appeal to the women readers.

They have used many ways to attract the reader on this double page spread. For one the huge sexualised image of Lady GAGA will attract both men and women to the article as it makes them curious as to what the article is about. The huge L on which is underneath the article will attract the audience as it makes them wonder what it is about and why this L has been made much a big feature of the article. There is no masthead which creates a sense of mystery to the article I would consider doing something like this in my magazine. Also the two drop caps used will entice the reader in.

The house style is consistent as everything is laid out very neatly so there is no clutter which is consistent throughout the magazine. The red and black remain the two leading colours throughout the magazine and the same serif font is used throughout the magazine apart from where it says ‘lady gaga’ but this is for branding purposes.

The Guttenberg Design Principle applies on the side of the double page spread where the text is. In the primary optical area the article starts and the huge L starts also. In the terminating area is a drop cap making this section of the article seem important. In the weak fallow area there is just the article continuing and in the strong fallow area is Lady GAGAs name.