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Designing (for) 21st-Century Institutions Photo by Flickr user Ken Lund under CC-BY-SA
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Designing for Digital 2017

Apr 21, 2017

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Cyd Harrell
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Page 1: Designing for Digital 2017

Designing (for) 21st-Century Institutions

Photo by Flickr user Ken Lund under CC-BY-SA

Page 2: Designing for Digital 2017

Somewhere in America, sometime in the 19th century

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Madison, WI, 2011

Photo by Flickr user Peter Gorman under CC-SA

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Online, sometime in the 21st century

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Photo by Todd Ross Nienkirk, That Other Paper (CC-SA)

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Online, sometime in the 21st century

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3,144 counties19,354 cities & towns

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What do we ask from government?

➔ Public safety➔ Infrastructure➔ Regulations➔ Record-keeping➔ Dispute resolution➔ Assistance

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Government websites are usually about the government.

They need to be the government, doing the people’s business online.

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Where are the boundaries of government?

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What about the civic sphere?

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How hard is it to participate?

http://www.pewinternet.org/fact-sheet/internet-broadband/

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2013: Healthcare.gov

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This used to happen fairly often

http://www.nytimes.com/1999/12/23/business/toys-r-us-falls-behind-on-shipping.html

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It wasn’t a design problem, exactly

http://www.huffingtonpost.com/2013/10/18/obamacare-train-wreck_n_4118041.html

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2014: USDS & 18F

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Digital Service

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I work at 18F.I’m here in my personal capacity today.

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The shiny story, Golden Gate Park, 2011

Photo by Flickr user Michael Fraley

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2009: H1N1(the un-shiny story)

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Templates for health departments (before)

http://boltpeters.com/blog/designing-the-google-sites-h1n1-emergency-templates/

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Templates for health departments (after)

http://boltpeters.com/blog/designing-the-google-sites-h1n1-emergency-templates/

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Assistance is deep

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Institutions are deeper

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Seattle Public Library, Northeast Branch ca. 1983

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It’s ok to be a smart girl in the world

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Yale University Sterling LibraryFall 1990

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言語学

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2000: Butterfly Ballot

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Palm Beach County, FL

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2012: Field Guides

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Dana Chisnell & the Center for Civic Design

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What voters need to know

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What voters need to know

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2011:

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“I’m here because I believe government can be simple, beautiful, and easy to use.”

-- Scott Silverman to Jennifer Pahlka, January 2011

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2007: #opendata

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Open Data moved fast - and slow➔ July 2008 - Apps for DC - first hackathon with open public

data➔ January 2009 - President Obama signs US Open Data

Policy➔ 2009 - Memphis, Portland, and San Francisco create local

open data policies

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2009: #gov20

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2011: CityCamp

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2011: GDS

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The institution, online

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2012: CFPB

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Mortgage Disclosures (Before)

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Mortgage Disclosures (After)

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2013: Coding for America

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VP of ResearchUX Evangelist

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Asheville, NC, 2014

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The CUT Group, Chicago, 2014

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2014: SNAP/CalFresh

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SNAP

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2016: 18F

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VP of ResearchUX EvangelistDirector of ProductLead Innovation Specialist

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I work for President TrumpI work in the Trump administrationI work for the federal governmentI work for the American public

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IANAL

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* has not reviewed or endorsed this talk.

*

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FASPBS TTS

ITC

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FAS

ITC Office of Integrated Technology Category

Federal Acquisition Service

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Schedules

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MOU > IAAITC +

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$ = CO W

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FAS

ITC

EOP

OMB OPM

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“Public servants are designers.”-- Dana Chisnell, Civic Design Camp NYC, November 2014

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Design Principles for Public Institutions

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GDS, 2012

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Simple, beautiful, & easy to use

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Respect for people’s time, dignity, and abilities.

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Inviting, not just allowing, full participation.

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Government & citizens are on the same side - design for unity.

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Institutions that...

➔ Honor people’s humanity➔ Break barriers to access➔ Trust and support the people they are made of

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Designers who...

➔ Work in long timeframes➔ Follow principles over process➔ Make all the friends they can

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Questions?

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Thank you so much for coming!

@cydharrell any time you want to talk about this