Designing Digital Services

Designing Digital Services Michael Williams

What do I mean by “designing” digital services?

Aesthetic

Layout

Brand experience

What makes good digital design?

Usable

Accessible

Delightful

Profitable

Achievable

How do you ‘achieve’ a usable, accessible, delightful and profitable

digital product?

Empathy

Observation

Research

Innovation

Quality

Passion

Team

Thank you

And don’t forget to change the world.

Questions?