Design with Words Erika Hall @mulegirl
Design with Words
Erika Hall @mulegirl
Hi!
A (sad) story…
wordswords
words
wordswords
words
wordswords
wordswords
words
What’s up with design?
Design of Graphical User Interfaces
Graphic Design of User Interfaces
“ Just draw a rectangle shape, maybe 5 or 6 shapes on a sheet of paper, then draw the
features you want on each view of your app.”
— Beginner’s Guide to iOS Development: The Interface
Hello!
CodeDesign Content
CodeDesign Content
Design Content
Visual Verbal
Content
-Roy Bahat of Bloomberg Beta
“If we believe machine intelligence will make our applications smarter, they might as well just start talking to us,
“That’s why conversation is the new interface.”
The History of Human Communication
150,000 years ago
30,000 years ago
6,000 years ago
2800 years ago
500 years ago
Oral Literate
Public Private
“Tell me, O muse, of that ingenious hero who travelled far and wide after he had sacked the
famous town of Troy.”
As a dog returns to its vomit, so fools repeat their folly.
—Proverbs 26:11
“MY DEAR AND HONORED FRIEND: I have often been desirous of writing to thee, but could not be
reconciled to the thought that the letter might fall into the hands of the British, lest some printer or busy-body should publish some part of the contents, and
give our friend pain, and myself censure.
Immediate Active Interactive Present Social Event-based Context-aware Concrete
Passive Finished Complex Authoritarian Solitary Closed Abstract
Oral Literate
Be less busy! Market-specific solutions
Oral Literate
Alive
Dead
Conversation?
Words still win.
Alone and Unhappy
Writing is easy.
All you do is stare at a blank sheet of paper until drops of blood form on your forehead.
—Gene Fowler , American Screenwriter and Journalist
Words First!
“Computer literacy…is really a euphemism for forcing human beings to stretch their thinking to
understand the inner workings of application logic, rather than having software-enabled products
stretch to meet people’s usual ways of thinking.” —Alan Cooper
The ideal interface is no interface
System Interface
Value Meaning
An invisible interface must still be designed
Principles
“Make your contribution such as it is required, at the stage at
which it occurs, by the accepted purpose or direction of the talk
exchange in which you are engaged.”
Paul Grice’s cooperative principle
“[Read the room and pitch in.]”
Paul Grice’s cooperative principle
Quantity Quality
Relation Manner
Just enough information Truthful Relevant
Brief, orderly, unambiguous
Please continue to not make me think
Process
Design interactions by having interactions
Form follows meaning
Stop
“Who has the intestinal fortitude to write ‘I’m sorry I don’t understand’
in 12 on-brand variations?” -Ben Brown
NO ONE
Design interactions by having interactions
Personality
Personality should reflect the role of the system in the
life of the user.
Personality should reflect the role of the system in the
life of the user.
“You have to like people.” –Josh A. Cagan
Study your subject Listen without judgment
Expose yourself to good language
Do your research
“We are what we repeatedly do. Excellence then, is not an act, but a habit.”
—Aristotle
Excelsior!