DePaul Presentation 2015 Jan.24

Resume Workshop and

Branding

Lynn Hazan

January 24, 2015

© 2015 Lynn Hazan & Associates

Table of Contents

Top 10 skills for 2015 grads

Resume

Personal Branding

What Top 10 skills do employers

most want in 2015 grads?

Create your list!

Necessary skills

http://www.forbes.com/sites/susanadams/2014/11/12/the-10-skills-employers-most-want-in-2015-

graduates/?utm_campaign=Forbes&utm_source=TWITTER&utm_medium=social&utm_channel=Leadership&linkId=10505618

1. Ability to work in team structure

2. Ability to make decisions and solve problems

3. Ability to communicate with people inside and outside an organization

4.Ability to plan, organize, and prioritize work

5. Ability to obtain and process information

Necessary

6.Ability to analyze quantitative data

7. Technical knowledge related to job

8.Proficiency with computer software programs

9.Ability to create and/or edit written reports

10.Ability to sell and influence others

These skills will make you more

competitive in job market. How

do you compare?

Lynn’s Favorites

- Curiosity

- Takes Initiatives

18

What is a Resume?

Write down your answers

19

Resumes

• Highlight Accomplishments

• Quantify and Qualify as much as possible

• Case Studies/Stories

• Tell your story

• Internships

• Class projects if relevant

• Extracurricular/ Volunteer activities

• Leadership

• Awards

Highlight Your …

A Timeline in Chocolate

Present Past Future

The Job Description is About the Present

The Resume is About the Past

The Interview is About the Future

What Do You Do Really Well?

• Determine Your Strengths

• List them

• I am an Expert In…

Who are YOU??

Write your story in six words –The Hemmingway Challenge

Anyone Can Tell a Story

For Sale. Baby shoes. Never worn.

Write down your story in SIX wordsWho are you TODAY?

What Makes you Special?

What Makes you Unique?

Why Should I hire you?

USE SPECIFICS &GIVE CONCRETE EXAMPLES

Unique Positioning Statement

*Use this to prepare your resume’s summary statement

What is your UPS?

Paired Share:

Why you should hire me!Make it interesting.Time: 1 minute each

Get ready for your pitch!

10 Boilerplate Phrases That Kill Resumes

• Met or exceeded expectations

• Proven track record of success

• Works well with all levels of staff

• Team player

• Bottom-line orientation

10 Boilerplate Phrases That Kill Resumes

According to career expert Liz Ryan

• Results-oriented professional

• Cross-functional teams

• Superior (or excellent) communication skills

• Strong work ethic

Portfolio

• Chronological order, most recent first

• Writing samples: press releases, pitch letters, communication

plans, newsletters, fact sheets, backgrounders

• Creative Samples: copywriting, art, design

• Spec Work

• Interactive with audience

• Shows technological competency

• Showcases Samples

• Easy to revise, maintain, and distribute

Advantages of an E-Portfolio

• Choose an appropriate template

• Upload past work samples

• Include a professional picture(s)

• Stock photos are available

Tips for an E-Portfolio

• Include Resume

• Clear contact information

• Make sure the URL includes your first and last name.

• This way you are easily searchable.

Tips for an E-Portfolio Continued

-Wix (Easy)

www.wix.com

-Visual CV (Easy)

www.visualcv.com

-Weebly (Slightly More Difficult)

www.weebley.com

-WordPress (Requires Some Previous Knowledge)

https://wordpress.org

Free and Easy to Use Sites

35

What is Your Brand Essence?

Social Media Presence

● Recruiters will check you out on social media.

● Does your background fit the company culture?

● Linkedin is preferred for recruiting,

>

Hiring Managers Check You Out Online!

● Work History

● Education

● Industry Knowledge

● Communication Skills

● Hobbies

● Interests

● Use of Profanity

● How you use your non-working hours

● Use of Alcohol or Illegal Substances

Success

Soft skills

Resume

LeadershipInternships

Technical skills

Find Lynn Hazan & Associates on:

• Twitter: @lynnhazan• LinkedIn: Lynn Hazan• Facebook: Lynn Hazan• SlideShare: Lynn Hazan• EzineArticles: Lynn Hazan

Lynn HazanLynn Hazan & Associates79 W Monroe StSuite 1308Chicago, IL [email protected]