dabbawalafinal(aakash)

Mumbai Dabbawala

Presented By: Aakash,Alok,Kusha PGDM5th Doon Business school-global

The origin of the Dabbawalas' lunch delivery service dates back to the 1890s during the British raj.

Mahadeo Havaji Bacche (Mahadeo), a migrant from North Maharashtra.

Mumbai Dabbawala - carrying and delivering freshly made food from home in lunch boxes to office workers.

They are called..Shivaji Maharajs soldiers Deccan Mavle The Annadattas The Dabbawallas

FOUNDER OF DABBAWALA SYSTEMHon. Mahadeo Havaji Bacche Hon. Dhondiba Medge

Educated only up to Class 2 Started the Dabbawala System with a handful of 35 Dabbawala in 1890

Educated only up to class 4 Framed the Rules and Regulations of Dabbawala

What is Six Sigma ?

Six Sigma :

Statistical Measures & Management Philosophy Determine the Performance of a Process Level of Perfection Achieved Well defined role & Clear Structure of Task Its a Mean to End ; Not the End Itself

Five Steps Model:

What is NMTBSA?

(Nutan Mumbai Tiffin Box Suppliers Association)

History : Started in 1880 Charitable trust : Registered in 1956 Avg. Literacy Rate : 8th Grade Schooling Total area coverage : 60 Kms Employee Strength : 5000 Number of Tiffin's : 2,00,000 Tiffin Boxes i.e 4,00,000 transactions every day. Time taken : 3 hrs

PRESIDENT & GENERAL SECRETARYNUTAN MUMBAI TIFFIN BOX SUPPLIERS ASSOCIATION

Raghunath Medge And Mr. Gangaram Laxman Taleker

Common queries About Dabbawalas :

How do they recruit? Working of incentive system with equal pay for all? Do they know their clients? Robustness of distribution channel? Dealing with growth? Competitors? World is changing! Not dabbawalas?

Operational Motto : Error is horror Principles:Shakti aur bhakti Work is Worship Manav seva me bhagwan seva milti hai Time is money Unity is Power

DISCIPLINE:

No Alcohol Drinking during business hour Wearing Gandhi Cap during business hours Carry Identity Cards

JOURNEY OF DABBAWALA:9:30 A.M- 10:30 A.M 10:34- 11:20 A.M 11:20- 12:30 P:M

2:483:30P:M

1:15- 2:30 P.M

12:30 - 1:00 P.M

3:30- 4:40

Coding System:

Initial Coding System used colored threads to mark 7 Islands Then Utilized thrown away cotton waste from tailors Now using color markers:

E

:: Code for Dabbawala Street at residential station VLP :: Residential Station Ville Parle 3 :: Code for Destination station. E.G :: Church gate 9 :: Code for Dabbawala at Destination. Ex :: Express towers ( Building name) 12 :: Floor no. in the building.

HR Practices they follow:Flat organization No hire and fire rule Community based Recruitment Sharing common beliefs, values, ethics Following of strict dress code Loyalty & trust is their monopoly Training provided to the new joiners Owner + Employee is the designation of each Quarterly Meetings to discuss issues

Achievements:Documentaries made by : BBC ,UTV, MTV, ZEE TV, AAJ TAK, TV TODAY, SAHARA SAMAY, STAR TV, CNBC TV 18, CNN, SONY TV, TV TOKYO, NDTV.q

CASE STUDY made by : ICFAI Press Hyderabad & Bangalore Richard Ivey School of Business Canada Also, Included in a subject in Graduate School of Journalism University of California, Berkeleyq

Invitations from : CII for conference held in Bangalore, IIML, IIMA, CII Cochin, CII Delhi, Dr. Reddys Lab Foundation Hyderabad, SCMHRD Pune, SCMHRD Nasik, Sadahana Pune, Rotary Club Bangalore, NIQR at Chennaiq

Achievements:

World record in Best Time management. Name in GUINESS BOOK of World Records. Registered with Ripley's believe it or not. Invited for marriage of Hon. Prince Charles of England on 9th April, 2005 Documentary called Dabbawalas, Mumbai's unique lunch service by two Dutch filmmakers in 1998.

Six Sigma Certification:In 1998, Forbes Global magazine conducted a quality assurance study on the Dabbawalas' operations

Gave Rating of 99.999999 Dabbawalas made one error in six million transactions. Stood High along with MNCs like Motorola, GE etc Dabbawalas got ISO 9001- 2000 for Excellence in service

Michael Porter's Five Forces Theory at work.

These are as follows:

Threat of new entrants Current competition

Bargaining power of buyers

Bargaining power of sellers

Threat of a new substitute product or service

Why Successful ?Decentralization Low operation cost Low Attrition Rate Minimum Capital Investment No overdependence on Technology Faster Decision Making Extras For Fault Tolerance Customer satisfaction --- Not Raja, But the Maharaja

Management Lessons Learnt:Utmost Dependence on Human Capital v Honesty & Integrity v Discipline & Time Management v Pride towards work v Recruitment policies and manpower management v Complete Contentment v Musical Meditation v Sustained success will lead to famev

Thank You