D 1.2 “Awareness and Dissemination plan for project web site”site.project.europhoto.org/project/public/doc/EURO-Photo... · 2010. 12. 7. · Grant Agreement ICT-PSP-250468 Disclosing

D1.2 “Awareness and Dissemination plan for project web site”

ICT Policy Support Program

Grant Agreement ICT-PSP-250468

Disclosing the European Library on common visual historical heritage

D 1.2 “Awareness and Dissemination plan for project web site”

Deliverable Form

Project Reference No. Grant Agreement ICT-PSP-250468 – EURO-Photo Project

Deliverable No. D 1.2“Awareness and Dissemination plan for project web site”

Relevant Workpackage: WP1 “Project management”

Nature: Report

Dissemination Level: CO

Document version: Draft

Date: September 2010

Authors: ANSA

Document description: The document describes the project site in its qualitative aspects and content. It shows where the site lies within the framework of Euro-photo project, what is its importance within it and its communication goals. The attention is focused on different targets to which the site is aimed, who they are, what their interests against the site and what is the best way to inform them of the presence of the site: an Awareness and Dissemination plan for project web site. Finally the “text only version” of the project site is annexed to the report.

- D1.2 “Awareness and Dissemination plan for project web site”

2

Executive Summary

Euro-Photo is a project spread over thirty months and is divided into seven work packages. This deliverable is part of work package 1 (“Project management”), and is connected with deliverable 7.1 (“Project web site”) as preparatory for the launch of a project web site necessary to make the public aware of Euro-Photo project and at the same time important for internal communication. This document introduces us to the project site and the functions fulfilled within the Euro-Photo project; it shows an overview of qualitative aspects and communication goals of the project site and especially the Awareness and Dissemination plan for it with reference to the different targets. From a structural point of view, we can say that the report is divided into two parts. The first part deals with the qualitative aspects of the site while the second focuses on target analysis. Going specifically, chapter 2 focuses its attention on the importance of the site: shown here is the site within the context of Euro-Photo project, what are its functions and role in relation to the other work packages. Managing and updating activities will be carried out by the co-ordinator who will collect suggestions by all partners, each participants can participate in discussions as well. Chapter 3, can be considered the most important of the whole document, it presents the target to which the site is designed and an Awareness and Dissemination Plan From a structural point of view the chapter is divided into several paragraphs dedicated to each target group (internal and external stakeholders). For each group there is:

a general description of who it is; what are its needs in relation to the project site; what is the best way to put it to the attention of the project site and Euro-Photo

project. In Chapter 4 are described future expectations for the project site during the course of other work packages. Attention is also focused on creating a Euro-Photo commercial pilot service through which historical pictures will be sold by photo agencies to their current customers (media industry). This activity should guarantee the sustainability of the project in the long run. The project site will remain active during all the Euro-Photo project in any case. In the latter part of the document a “text only version” of the site is presented with the various sections of the project site and what it should contain.


3

The table below shows an overview of the key elements of the project site and its communication goals, which are then described in the document. Table 1 – EURO-Photo web site: main communication features

Objectives

The website will have a dual communication purpose:

(1) to be used universally by people outside the project in order to known more information about it and to contact people involved in it (several targets have been identified);

(2) to provide an internal project repository in order to make project partners and the EU Commission constantly updated about the “state of the art” of activities.

Key Message/Content

The vision of Euro-Photo project The importance of digitizing photographic archives of

several European news agencies as an European common cultural heritage

To be part of a more general European project (Europeana) addressed to European citizens

Target (Stakeholders)

Project partners and subcontractors EU Commission Europeana and related European projects End Users, competitors, photographic database managers

online

Information Provider All Project Partners

Other Communication Methods

Project meetings and participation to other relevant meetings (for example organised by Europeana);

Newsletters and mailing Link on news agency of the Consortium, Europeana and EU

website Informal methods (telephone, mail)


4

Table of Contents EXECUTIVE SUMMARY ........................................................................................................................ 2

1. INTRODUCTION – THE PROJECT WEB SITE FOR INTERNAL AND EXTERNAL COMMUNICATION .............................................................................................................................. 6

2. THE IMPORTANCE OF THE PROJECT WEB SITE AND ITS CONNECTIONS WITH OTHER WPS .. 8

3. TARGET ................................................................................................................................... 10

3.1 Project partners and subcontractors ............................................................................................. 12 3.2 UE Commission .......................................................................................................................... 13 3.3 Europeana and other related European projects ............................................................................ 13 3.4 End users: Target business and citizens ........................................................................................ 14

4. THE PROJECT WEB SITE DURING THE TIME .......................................................................... 15

ANNEX: EURO-PHOTO PROJECT SITE (TEXT ONLY VERSION) ......................................................... 16


5

LIST OF TERMS AND ABBREVIATIONS

WP1 Work Package 1: “Project management”

WP4 Work Package 4 “Content selection and targeted digitalisation”

WP5 Work Package 5 “Cataloguing and metadata enrichment”.

WP7 Work Package 7: “Sustainability and dissemination”

ANSA, ANP, BELGA, DPA, EFE, EPA,

EXPSYS, LUSA, MTI,PAPA,SCANPIX

EURO-Photo project’s participants (10 national news agencies and 1

technical partner)

ICT- PSP The ICT Policy Support Programme (ICT PSP) under the

Competitiveness and Innovation Programme (CIP) aims at stimulating

innovation and competitiveness through the wider uptake and best

use of ICT by citizens, governments and businesses, particularly Small

and Medium-sized Enterprises

Europeana Europeana is a Thematic Network funded by the European Commission

under the eContentplus programme, as part of the i2010 policy.

Originally known as the European digital library network – EDLnet – it is

a partnership of 100 representatives of heritage and knowledge

organisations and IT experts from throughout Europe.


6

1. Introduction – The project web site for internal and external communication

Euro-Photo is a project funded by the European Community in the framework of the ICT Policy Support Programme (or ICT PSP) that “aims at stimulating innovation and competitiveness through the wider uptake and best use of ICT by citizens, governments and businesses.” The project is mainly aimed at digitizing 150.000 pictures of the historical photographic archives of 10 European leading news agencies coming from 9 different countries. These pictures will be made accessible through Europeana portal (to general public – non professional for private and educational use) and a dedicated EURO-Photo online service (to professionals for business use). Agencies’ historical photographic archives are to be considered valuable European historical documents of the last century recording major domestic and international events, celebrities and daily life. At present only a small fraction (about 2%) of archives have been digitalised and their availability is mostly restricted to national customers of news agencies. After the project the number of pictures digitalised will increase and all the digital material will be available to European citizens. Euro-Photo has a duration of thirty months and develops in stages, called work packages. There are seven work packages. The work package 1, "Project Management", is developed for the entire project duration (30 months) and it aims “To establish and maintain an organizational structure so that the overall objective of the project will be achieved with a high level of efficiency and sustainability. Assessment and evaluation activities are integral part of this work package. ” WP1 can be considered as the foundation on which rests the entire structure of the project. For this reason has become so necessary to create a project site: an indispensable tool for both internal and external communication We have four categories of subjects (“stakeholders”) the project web site is addressed to:

1. Project partners and subcontractors 2. EU Commission 3. Europeana and related European projects 4. End Users, competitors, photographic database managers online

The first two could be considered as the target of internal communication, the third and fourth of external one.


7

For each of them the site will play a different course importance, depending on their role within the project. With regard to external communication, the purpose of the site is mainly to spread the knowledge of EURO-Photo project among European citizens and the stakeholders interested in it. Through the project site, they can not only better understand Euro-Photo project, but also be constantly updated on the various phases of the project and initiatives related to it. Furthermore, visiting the web site they will also be able to contact project partners in order to have more information or just to compare different experiences. With reference to internal communication, the project site will inform all people involved in the project by each partners (journalists, technicians, managers, historians) about the “state of the art” of activities and what the Consortium will carry out during the various stages of the project. In this way each person involved could understand the general framework of the project (objectives, timing, activities...) becoming more aware about their specific role. Documents could be downloaded (reports, communications tools, background) and the agenda could be examined. Given the importance of the project site, the aim of this deliverable is create an Awareness and Dissemination Plan for it so that the project Euro-Photo can be known by a wide range of subjects and become a reference point.


8

2. The importance of the project web site and its connections with other WPs

EURO-photo project lasts thirty months. The various stages of the work that partners should play are divided into seven work packages. Considering that, the project web site is an essential element in the complex structure of the project: it acts as connecting link between all work packages and summarizes the work done - and expected to be done - during the thirty-month project duration. It will be a crucial instrument for internal communication in order to maintain all the partners and the European Commission continuously updated on project development. Of course the various partners will be informed about project’s progress not only through the project site, but also with other formal or informal means of communications (meetings, telephone, e-mail etc.). How we can see from the image, the project site acts as a link between the various agencies. At any time they can see what steps have already been developed and what are those on which they work, so that human resources of partners involved will be able to interact with each other and also participate to internal discussions. The project web site will be managed and updated by the co-ordinator who will collect suggestions and proposals by all the partners. As described in the annex, updating refers mainly to “News” (Events and project meetings) and “Download” (Background material and deliverables) sections. In order to use the web site for a free discussion among partners (of course in additions to other informal means of communication as project meetings, e-mailing, telephone calls and so on), all partners will be able to post comments with reference to documents uploaded (for

SCANPIX

PAP

MTI Z

LUSA

EXPSYS EPA

EFE

DPA

AGENCE

BELGA

ANP

ANSA

Project

Site


9

example draft version of deliverables, or events to be attended); this section will work as an internal forum among partners.


10

3. Target The creation of a project site is the key to the internal and external communication: it makes aware of Euro-Photo project all subjects that could be interesting in it and simultaneously inform the various partners on the various phases of work. We can say that the project site has four types of targets that can be divided into internal and external stakeholders with regard to the interest that these targets have in the project:

a) Project partners and subcontractors b) EU Commission c) Europeana and related European projects d) End Users, competitors, photographic database managers online

In table 2 the information needs of different targets: Table 2 – The EURO-Photo project web site: information needs of different targets

Targets Rationale

Partners and subcontractors

Interest in the use of project site to be constantly informed about the general project framework, the stages of the work and next steps. Download of documents and discussion about them, consultation of agenda.

European Commission (project officer, reviewers, other officials)

To be quickly informed about the project and updated on the stage of activities.

Europeana To be informed in order to create synergies and a greater visibility of both projects.

Other related projects To be informed in order to create synergies and contact the project partners.

End users (professional and not professional)

Euro-Photo Project as a new supply of pictures to be evaluated. Opportunity to contacts project partners.

Competitors and/or photographic database managers online

EURO-Photo as a project to be known in order to evaluate their position in the market place and/or for partnerships. Opportunity to contacts project partners.


11

Content in the web site has been structured according to the information needs of whom it is addressed, summarized in table 3.

Table 3. Key Audience Areas of Interest

Target

Areas of Interest

Pro

ject

Bac

kgro

und

Pro

ject

Cos

ts

New

s an

d Ev

ents

Inte

rnal

Mgm

t

Pro

ject

N

etw

ork

/Use

rs

Pro

ject

Res

ults

Mar

keti

ng

Partners and subcontractors □ □ □ □ □ □ □ European Commission □ □ □ □ □ □ □ Europeana □ □ □ □ Other related project □ □ □ □ Competitors □ □ □ □ End users □ □ □ □ □ Photographic database managers online

□ □ □ □ □ □


12

3.1 Project partners and subcontractors There are eleven companies from 9 different countries that form the Consortium. Ten are European news agencies and one is a technical partner. All partners are aiming at a common goal and therefore need several tools – one of them is the project web site - in order to coordinate the work they are going to carry out. This coordination is important taking in consideration that each partner will work in parallel and with a certain autonomy - using a common methodological framework - carrying on some activities of the project, mainly of the WP4 “Content selection and targeted digitalisation” and WP5 “Cataloguing and metadata enrichment”. This first target will use the project site as a means of internal communication in order to be informed on the various phases of the project, next activities and meetings, download documents, propose background documents that could be of interest for all partners and post comments about the documents uploaded. We consider two methods of dissemination and knowledge of the site through which the various agencies keep in touch for a better performance of the various phases of the work assigned to each and inform about the updating of the project web site: a) project meeting b) informal communications tools like email or phone calls

DenmarkSCANPIX PolandPAP HungaryMTI Zrt. PortugalLUSA ItalyEXPSYS (technical partner)

GermanyEPA SpainEFE GermanyDPA BelgiumAGENCE BELGA

NetherlandsANP ItalyANSA (Co-ordinator)

CountryParticipant short name


13

In general, through these methods of communication, all agencies (Consortium and subcontractors) will be always informed in real time about job status and get a real-time feedback of the work of other partners; every updating of the project site will be communicated through them.

3.2 UE Commission Euro-Photo project is subsidized with funds from the European Community therefore, it will be constantly monitored by EU representative in charge of the project (project officers, reviewers). The EU Commission therefore needs to be constantly updated on the project in order to be:

1. informed about main features of the project; 2. aware about progress of the work and check that the timing is respected.

The project site in this case has been assumed, for the EU, as an instrument of both information, updating and control. Awareness and dissemination of the project site, must be done with the same methods we have just expressed in the previous paragraph:

a) project meeting

b) informal communications tools A greater audience at an EU level – EU institutions and people interested in their activities - will be reached through the databases managed by the Commission where all projects funded by the European Community are presented. The web address of EURO-Photo project site should be showed also there. In this way, the Consortium may make known Euro-Photo project not only to those who are interested in the digitalization of historical photos of the various news agencies that make up the Consortium, but also to all other European citizens who visit the EU Commission’s site looking for European projects.

3.3 Europeana and other related European projects The European Commission has launched “Europeana” (www.europeana.eu) in order to offer and distribute on-line digital libraries that are considered common historical heritage to European citizens. Euro-Photo project will distribute through Europeana the historical pictures digitized by the news agencies.


14

As member of Europeana network, EURO-photo project wishes to maximize the synergies with other related projects, so it is also important the dissemination of the knowledge about EURO-Photo project and its web site in the Europeana network:

using the Europeana site in which will be added a link and the Europeana newsletter; presenting the project and its web site during meetings and conferences.

3.4 End users: Target business and citizens As mentioned previously, the Euro-Photo project aims to digitize photographic archives of several European news agencies and put on-line the digital pictures. In this respect, end users are of course a target of great importance for dissemination activities. The target “end users” is made by: professionals (print and on line publishers) and not professionals (European citizens, students and teachers, universities);beyond the technical distinctions between the two groups, what they share is an interest in historical photographs. At this stage the consortium should make known to end users the project site where Euro-Photo project is explicated. Creating awareness is done with various methods and dissemination activities:

a) agencies of the Consortium will insert when possible in their website a brief description and a link to the project site. Agencies’ web sites are among the most visited information web site in their countries (in term of unique visitors and pages viewed);

b) a link to our project site will be present in Europeana and EU web sites as described before;

c) presentation of Euro-Photo project and the project site during conferences and meetings:

d) request to national pilot groups to raise awareness of project web site among their members and customers through their communication activities (for example newsletters).

At a later stage, a dissemination and communication plan on EURO-photo pilot service and the availability of pictures in the Europeana network is scheduled in WP7 “Sustainability and dissemination”.


15

4. The project web site during the time The sustainability of the EURO-Photo project in the long run will be based on the revenue stream coming from sales of historical pictures by agencies to their current customers (media industry) at an European level; an EURO-Photo Pilot commercial service will be set up for this purpose. In WP7 a new web site will be launch, through which everyone can see and buy digital photos of the various news agencies that are part of the Consortium. Of course, the project site will not disappear but will remain active and updated for the whole duration of the project and after, if necessary, according to the request of the EU Commission. The two sites will coexist simultaneously, but of course they will be independent of each other. Nevertheless, it will be possible to create synergies between the two in order to reach a greater visibility of both, for example by the inclusion on the project site a link to the new site and vice versa. With the new site, the EURO-Photo Pilot Commercial Service, also changes the perspective of dissemination: in D7.2 a dissemination plan will be created for the new EURO-Photo Pilot commercial service.


16

ANNEX: EURO-PHOTO PROJECT SITE (Text only version) The Euro-Photo project site (www.europhoto.org) includes information about objectives, approaches and expected outcomes as well as public documents, deriving from the project work, which will be regularly updated, offering links to news agencies that make up the Consortium and the others stakeholders Project’s website is divided into 2 areas:

1) Public Area: In this area the public is able to gather information regarding the project, download the project’s publicly available material (i.e. brochures and other public documents or publications), to find information about the project and its consortium, to contact project’s partners.

2) Private Area: In this private area (the “Download” section), only Euro-Photo Consortium has

an access in order to deposit various data, to exchange documents, to organise events and for collaboration.

Figure 1. Project site of Euro-Photo


17

HOMEPAGE Homepage of the site welcomes visitors with a welcome message that explain the project, the period in which it is held, the European Commission that finance it ( insert European Commission logo and link to website), the main topics of the site. I) Welcome to EURO-Photo project The Euro-Photo project is funded by the ICT Policy Support Programme of the European Union, that aims at stimulating innovation and competitiveness through the wider uptake and best use of ICT by citizens, governments and businesses. The project aims to digitise historical pictures from the archives of 10 leading European News Agencies (150.000 picture to be digitalised during the project about 15.000 for each partner) and make them available to Europeana (www.europeana.eu), together with a huge number of their historical pictures already digitalised and captioned. Pictures in these huge archives are among the most valuable historical documents of the last century. They record the major domestic and international events (political, social, cultural, sporting), celebrities and daily life from the turn of the century to the mid 1990. The project aims at developing a unique pan-European press photo historical archive available and usable by European Citizens through Europeana, which is a common multilingual access point to Europe’s distributed digital cultural heritage. At present this content is not available to citizens (except in The Netherlands) and it could be considered as never published and known. In past communist countries a huge quantity of pictures was censored: a significant amount of these pictures are now already available in digital format, others will be digitised during the project. It is the first time that this kind of content will be accessible at European level and not at only a national one. The project started up 1st May 2010 and will last 30 months the logo of the project to be inserted the photo-gallery to be inserted II) Insert Logo and website link of the European Program that finances the project

With the support of the European Commission- Information Society and Media Link: http://ec.europa.eu/information_society/ III) We have to insert in the homepage two boxes that contain: III.a) Events and News (to be update during the project)


18

IV) From the Homepage you could access to these sections:

a) Overview b) News c) Community d) Downloads e) Contact us

A) OVERVIEW Section contains sections regarding the technical aspects of the project. They are: a.1) Objectives

The EURO-Photo project aims at digitising historical pictures from archives of 10 leading European News Agencies, in order to make them available to Europeana, together with historical pictures at present already digitised. Targeted digitisation, metadata enrichment and establishing interoperability with Europeana are the main goals of the project. Complementary content will be digitised following a targeted/thematic approach, according to Europeana themes and major events and themes that end users will indicate as of interest. Enrichment of metadata will be carried out, following the same criteria and international technical standards adopted by news agencies (IPTC - International Press Telecommunications Council - standards www.iptc.org) that will guarantee interoperability with Europeana. The number of pictures to be digitised during the project will be at least 150.000. Digitised content will be made available through Europeana immediately after digitisation. Pictures will be available free of charge for educational or private use, duly taking into account IPR issues (low/medium resolution, at minimum 400 x 600 pixel + Watermark). The project's objectives aligns with general objectives of the ICT PSP: “stimulate innovation and competitiveness and accelerate the development of a sustainable, competitive, innovative and inclusive information society, supporting activities to accelerate innovation and implementation of ICT based services and systems through the wider uptake and best use of ICT and the exploitation of digital content by citizens, governments and businesses”. a.2) Objectives of work package They summarize the work to be done in that period and the agency committed. There are seven work package: WP1 (months 1-30) To establish and maintain an organizational structure so that the overall objective of the project will be achieved with a high level of efficiency and sustainability. Assessment and evaluation activities are integral part of this work package.


19

WP2 (months 1-4) The main objective is the identification of content provisioning requirements. General editorial and publishing guidelines will be decided by the Content Operational Team in order to select photos taking into account user needs analysis and IPR issues. Afterwards A “List of European Themes of Interest” will be defined, based on their main historical, educational and editorial value, according to user needs pointed out by pilot users groups and by Europeana. WP3 (months 1-6) Define an open architecture to fully supports interoperability among press agency archives and Europeana and other EDL (Electronic Digital Library) relying on main international standards for publishing industry like Dublin Core , “Photo Metadata standard 2008 - IPTC (International Press Telecommunications Council - www.iptc.org”). WP4 (months 3-30) Selection of pictures of partner’s historical archives according to the list of “European Themes of Interest”. In this stage the quality of pictures will be considered as well. Digitalisation of pictures that will be available for WP5 Pictures to be digitised will be selected through a thematic approach and NOT a “massive” one. WP5 (months 7-30) Catalogue and improve the quality and quantity of metadata of pictures digitalised, according to technical specifications and standards established in WP3 (title, caption, category, date, place….). WP6 (months 7-18) Implementation of the EURO-Photo interoperability framework Implementation of interoperability support component from participating news agency . Stand alone testing of the single components; testing of components in the EURO-Photo interoperability framework ; functional testing of interoperability with Europeana . WP7 (months 1-30) aims to develop the activities needed to guarantee the sustainability of the EURO-Photo initiative after the completion of the project and disseminate the awareness and knowledge about the project and Europeana.

B) NEWS In this section are included: b.1) Events Meetings (non project) in which the agencies (Consortium) participate b.2) Project Meeting Kick-off meeting – Roma June 3rd-5th 2010 Host: Agenzia ANSA Meeting with Europeana- Den Haag July 16 2010 Host: Europeana


20

C) COMMUNITY In this section there are informations about Consortium and Partners c.1) Consortium Consortium is composed by national press agencies that act in the project as content providers, except for Expert System, which is a technical partner. All agencies carry out similar activities aimed at providing national and international news, 24 hours a day, seven days a week and 365 days a year. News is distributed in the form of dispatches (text), photos, audio and video (only pictures for Scanpix). All aspects of life and current affairs are covered: politics and economics, finance and social affairs, sports, culture and personalities. The national press agencies are active in the business to business segment, as well as the private segment. Against the background of a rapidly and constantly changing information technology, all national press agencies have started to develop digital services, such as digital news papers, online photo services and other ICT developments which are not as obvious to the end user of the news. These are ICT solutions in logistics, data editing, printing, communication and virtually all other business aspects. Moreover, news agencies have developed high technical skills in order to manage their ordinary services. They will support and work in synergy with the technical partner. Other stakeholders in the value-chain are the users of Europeana and the EURO-Photo pilot service. They will be involved during the project through Pilots users groups and in the sustainability phase. ANSA- Agenzia Nazionale Stampa Associata (Italy) – Co-ordinator

Logo: Link: www.ansa.it ANSA is the leading Italian News Agency and the fourth all over the world. ANSA is a private cooperative owned by a group of 48 leading Italian newspapers founded in 1945 with a precise objective: the gathering and distribution of news according to rigorous criteria of independence, objectivity and comprehensiveness. The full international photographic coverage is guaranteed by collaboration agreements with the most important international agencies. ANSA, as exclusive representative of Italy, is member of the EPA network, (European Pressphoto Agency: http://www.epa-photos.com) which connects the main European news agencies. Over 600 high quality daily captioned photos in digital format guarantee a quick and widespread transmission of all the main events in Italy and abroad, pertaining to main events, politics, economic issues, sports and entertainment.


21

Contact reference ANSA: Mr. Maurizio Lunetta Marketing Manager Public Administration and International Department Via della Dataria, 94 00187 – Rome Italy Tel. +39 06 6774672 [email protected] ANP (Algemeen Nederlands Persbureau) Foundation (The Netherlands) Logo: Link: www.anp.nl ANP (Algemeen Nederlands Persbureau) is the national news agency and the most important news supplier in The Netherlands. It provides news coverage for the Dutch daily newspapers, radio,television and the internet. ANP's general news service supplies a steady flow of news stories, infographics and photographs from across the country and around the world, 24 hours a day, and 7 days aweek. ANP was founded in 1934 by the daily newspapers in The Netherlands. In the last few decades the media market circumstances have changed rapidly and therefore the foundation was converted into a private company. Nowadays ANP produces some 160,000 news stories and 100,000 photographs a year, tailored to the various needs and styles of the news media. More than 5.000 images are added to our website each day, both for editorial and stock usage. Contact reference ANP: Ms. Mirjam Bekker-Stoop Director PO Box1, 2501 AA The Hague The Neederlands Tel. +31 704141192 e-mail: [email protected]


22

Belga (Belgium)

Logo:

Link: www.belga.be Belga covers all national and international news, 24 hours a day, seven days a week and 365 days a year. News is distributed in the form of dispatches (text), photos, audio and video. The agency produces more than 200,000 dispatches a year (in French and Dutch language) and over 50 million words in the two languages. Each year, Belga supplies 25,000 of its own photographs and many more from the European Pressphoto Agency (EPA), AFP, Getty Images and MaxPPP Belga has evolved from a classic press agency into a multimedia information centre, from a cost-centre into a market led 'transparent' company working in partnership with its clients. Belga offers a wide range of online products as well as adapted to the web, Intranet, cellular phones (SMS and WAP). Contact reference Belga: Mr. Jaak Leenknegt Technical & Administrative Director Rue Frédéric Pelletier, 8B BRUSSELS - Postal Code 1030 BELGIUM Phone +32 2 743 23 11 E-mail: [email protected] Dpa - Deutsche Presse-Agentur - (Germany)

Logo:

Link: www.dpa.com The dpa Deutsche Presse-Agentur Gmbh is one of the major international news agencies with more than 3,000 clients in over 90 countries. It is is owned by the German newspaper publishers and broadcasting services, with statutoryprovisions preventing undue influence by a single shareholder. dpa produces international services in English, Spanish, Arabic and German at the central editorial desks in Madrid and Cairo, the regional editorial desks in Washington D.C., Bangkok and Buenos Aires, at dpa’s main office in Hamburg and the office in Germany's capital Berlin. The gms feature service supplies consumer news items and features for newspaper supplements and pullouts as well as for radio and television stations. The texts are illustrated with a wide selection of photographs. About dpa photo/Picture Alliance The Photo-archive contains 10 Million b/w images and colour slides and only 4 % has been digitized. More than 1.500 images are added each day on our website for professional clients. Our daily wire service offers 500 photos per day for the Primary Market and over 1.000 photos are produced for the Secondary Sales Market.


23

Contact reference dpa/Picture Alliance Ms. Edith Stier-Thompson Managing Director Bilderdienste (Picture Service) Mittelweg, 38 Hamburg Postal Code/Cedex 20148 Germany Phone: +49-69-2716-4200 Fax +49-69-2716-4209 E-mail [email protected] AGENCIA EFE (Spain)

Logo:

Link: www.efe.es The company is specially focused on Spain, in Europe, and South America. Efe is clearly a multimedia company, with important TV, Multimedia and Radio departments; therefore, we work with all kind of formats, text, photo, audio and video. The daily production is composed by 3000 text news in Spanish, Catalan, English, Portuguese from Brazil and Arabic, 1200 pictures and a big number of video, audio and multimedia news. The data base of the agency are Efedata and Fototeca. Efedata has more than 15 million of text news and Fototeca 2 million of pictures. Contact reference EFE Mr. Jose Luis Del Rey Fernandez Technology and System Department Espronceda, 32 28003 Madrid Spain Phone: +34 913467450 Fax: +34 914419826 e-mail: [email protected] EPA – European Pressphoto Agency (Germany)

Logo: Link: www.epa.eu The European press photo agency was founded by seven major Western European photo agencies and officially started on January 1, 1985.


24

The service is managed from epa’s editorial headquarters in Frankfurt, Germany. From there, a professionally edited timely selection of highly reliable and competitive international pictures is delivered to clients all over the globe. The European Pressphoto Agency has always been based on integrity, independence and responsibility. The average output of the epa daily service is about 1000 pictures per day, with approximately 40 per cent coming from Europe. It is generated by a network of more than 450 photographers worldwide. All the pictures have English captions with at least 100 words. Contact reference epa: Mr. Cengiz Seren Editor in Chief Am Hauptbahnhof 16 D 60329 Frankfurt, Germany phone +49 69 27 16 48 20 Fax (+49) 69 - 24432 1809 e-mail: [email protected] EXPERT SYSTEM (Italy)

Logo: Link: www.expertsystem.net Expert System is a leader in the market of Semantic Intelligence, developing advanced solutions for companies and government entities. The only Italian business to have supplied Microsoft with advanced technologies integrated in all their main products. Expert System’s linguistic platform that understands the semantic aspects of language and provides a conceptual representation of the meanings. This semantic approach enables a rapid and complete organization of unstructured information and is now the most innovative and effective answer to any problem encountered during research, filtering, classification, mining and discovery. Contact reference Expert System Dr. Francesco Adolfo Danza Manager R&D Department Via Virgilio, 56/Q 41100Modena Italy Phone +39 059894011 Fax +39 059894099 E-mail [email protected]


25

LUSA - Agencia de Noticias de Portugal (Portugal)

Logo:

Link: www.lusa.pt LUSA is Portugal’s News Agency and the biggest news agency in the Portuguese language. It publishes information on all the most important news in Portugal and the world in both text and photographic form, rapidly, factually and impartially, enabling all its customers to keep up to date with all that is happening. The agency have more than 800 permanent clients: all Portuguese national newspapers, radio stations, television networks, etc. LUSA has its own photographic department, with 10 staff photographers and 19 freelancers. Due to the relationship with EPA (European Press-photojournalism Agency), LUSA gives access to its clients to a service that includes not only national pictures, but also international ones. It’s about 250 pictures per day. On the other hand, through EPA, LUSA also sells national pictures to the worldwide newspapers. Our photo service is sold mainly to the media sector, but we also sell photos for editorial purposes or others. Contact reference LUSA:

Mr. LuísMartins

Commercial and Marketing Department Director

Rua Dr. Joäo Couto lote C 1503-809 Lisboa - Portugal Telephone: 0035 1217 116620

Fax: 00351217116554 e-mail: [email protected] MTI - Magyar Tavirati Iroda reszvenytarsasag (Hungary)

Logo:

Link: www.mti.hu The Hungarian News Agency is a private company founded and owned by the Hungarian Parliament. The agency is one of the oldest in the world, having started its activity in January 1881. MTI provides news and photo services during 24 hours daily and has an English daily news service also. The agency has wide scale services based on its databases and archives. Contact reference MTI Mr. András Szántó Vice President Naphegy tér 8. -H -1016 Budapest, Hungary Phone: (+36 1) 441 9007 E-mail: [email protected]


26

PAP - Polska Agencja Prasowa SA (Poland)

Logo:

Link: www.pap.pl The Polish Press Agency (Polska Agencja Prasowa SA) known as PAP, in existence as national news agency since 1945, carries on the tradition of the Polish Telegraph Agency (PAT) established in 1918. PAP is a state owned company, all the shares are in the hands of the Minister of Treasury. The general news service is subscribed by the majority of media in Poland (newspapers and magazines, all TV networks, all radio networks, ministries and government agencies and number of non media customers). PAP Foto, is the leading distributor of photo news services in Poland. The reporters and photojournalists of PAP are where the news happen. The daily photo service is augmented by photos supplied by the European Pressphoto Agency (EPA). Images from the PAP Foto collection of archive photos are often used to illustrate photo exhibitions dealing with Polish history. There are 18 million images available, some date as far back as a 100 years. Contact reference PAP: Ms. Anna Brzezinska Director of Photo Department / Editor-in-Chief Ul. Bracka, 6/8 00-502 Warsaw Poland Phone.: +48 22 509 26 45 E-mail [email protected] Scanpix (Denmark)

Logo: Link: www.scanpix.dk Scanpix Denmark is a full service picture agency, owned by the Berlingske Media group Scanpix is also part of the Scanpix co-operation of 3 different agencies in Denmark, Norway & Sweden. We havea staff of 34, providing images for all uses from newspapers to advertising, both from our own staff photographers, stringers, creative photographers, as well as representing some of the world's leading image providers. The website (www.scanpix.dk) holds some 10 million images, we handle some 10.000 images/day, and are sitting on a basement archive of some 20 million photographs and Negatives Contact reference Scanpix: Mr. Geert Kadziola Andersen


27

International Kontaktchef Pilestræde, 34 Copenhagen DK-1147 Denmark Phone:+45 3375 3019 Email: [email protected]

c.2) Link

European Commission – Information Society and media

(link to http://ec.europa.eu/information_society/index_en.htm)

ICT- PSP Programme

The ICT Policy Support Programme (ICT PSP) under the Competitiveness and Innovation Programme (CIP) aims at stimulating innovation and competitiveness through the wider uptake and best use of ICT by citizens, governments and businesses, particularly Small and Medium-sized Enterprises. The approach is based on leveraging innovation in response to growing societal demands.

The programme will facilitate the development of lead markets for innovative ICT-based solutions notably in areas of public interest and will open a wide range of new business opportunities in particular for innovative SMEs.

It does so by creating wider market opportunities and better services for SMEs rather than providing them with direct subsidies. The aim is to optimise the use of the resources available for the programme and to build on and complement national, regional and other EU initiatives.

i2010 initiative

(link to http://ec.europa.eu/information_society/eeurope/i2010/index_en.htm

i2010 was the EU policy framework for the information society and media. It promoted

the positive contribution that information and communication technologies (ICT) can make to the economy, society

and personal quality of life. The strategy is now coming to an end and is going to be followed by a new initiative –


28

the Digital Agenda – in 2010.

Europeana

Logo:

Link: www.europeana.eu Europeana gives people access to digitised material from Europe's museums, libraries, archives and audiovisual collections. At present it link to over 5 million items: •Images - paintings, drawings, maps, photos and pictures of museum objects •Texts - books, newspapers, letters, diaries and archival papers •Sounds - music and spoken word from cylinders, tapes, discs and radio broadcasts •Videos - films, newsreels and TV broadcasts

D) DOWNLOAD This section contains: d.1) Material

d.1.a) Logo of the project d.1.b) Templates d.1.c) Presentation of the project

d.4) Deliverables Work package 1 D1.1 – Project Power-point Presentation (M2) D1.2 Awareness and Dissemination Plan for Project web site (M2) D1.3 Progress Report 1 (M7) D1.4 Progress report 2 (M15) D1.5 Financial Statement (M15) D1.6 Progress Report (M22) D1.7 Final Report (M30) D1.8 Final Financial Statement (M30) Work package 2 D2.1: Report on users’ content provisioning requirements “List of European Themes of Interest” (M 4) D2.2: Content selection and digitalisation guidelines / handbook (M4) Work package 3


29

D3.1 Press Agencies adopted Standards & Technologies survey D3.2 Europeana & EDL (European Digital Library) adopted standards survey and compliance D3.3 Design of EURO-Photo interoperable architecture D3.4 EURO-Photo Interoperability Framework Specification D3.5 Integration Software Specification for each Agency Site Work package 4 D4.1 Report 1 on selection and digitalisation of images (M15) D4.2 Report 2 on selection and digitalisation of images (M18) D4.3 Report 3 on selection and digitalisation of images (M25) Work package 5 D5.1 Report 1 on Cataloguing and metadata enrichment activities D5.2 Report 2 on Cataloguing and metadata enrichment activities (M18) D5.3 Report 3 on Cataloguing and metadata enrichment activities (M24) Work package 6 D6.1 EURO-Photo Interoperability Framework (M12) D6.2 EURO-Photo interoperability framework and news agency module testing report (M18) Work package 7 D7.1 Project web site (M3) D7.2 Dissemination Plan and communications tools (M18) D7.3 Exploitation and Business Plan (M28) D7.4 EURO-Photo pilot service validation (M28) D7.5 Report on dissemination activities carried out (M30)

E) CONTACT US Maurizio Lunetta Marketing Manager Public Administration and International Department Tel. +39 6 6774672 Cell. +39 335 5755320 Via della Dataria, 94 00187 – Roma - Italy e-mail: [email protected]


30

===================================================

Additional notes 1. All pages will contain the logo of the project 2. all pages will contain a photo-gallery 3. The Homepage, and the section “overview”, news”, “Community” and “Contact us” are visible to everyone meanwhile “download” is visible just for the partners. 4. Homepage (except box of the “News”), “overview”, “community” and “contact us” are static (no uploading) Sections “News” and “download” can be uploaded Two userid and passwords:

Only reading public area (external target) Read public and private area and post comments (for partners) Upload and updating (administrator)

5. Contents of “Deliverables” are visible just for partner.