Create Visual Content for Social Media

Creating

Social Media

with HEATHER HEUMAN

Visual ContentVisual Contentfor

TAKE YOUR BUSINESS TO NEW HEIGHTS!

#DreamBank@heatherheuman

PLEASE NOTE:

This workshop isNOT

a Pokemon Go Stop

#DreamBank@heatherheuman

Content with Relevant Visual images

get 94% more views than content without

#DreamBank@heatherheuman

Visual Content is more than

to get shared on social media thanother types of content.

40x more likely

#DreamBank@heatherheuman

Visual Content is a preview of the bettershow to come.

TWEET IT OUT.

#DreamBank@heatherheuman

Visual Content is more than

to get shared on social media than other typesof content.

40x more likely

Start the Storyon social media

With MORE onyour website or a different

social media platform.

You are welcome to take screenshots, video & selfies

Heather Heuman

#DreamBank@heatherheuman

Social Media Currency

Like/Favorite

Comment

Share/Clicks of Links

CONNECTIONS = Engagement & Loyalty

#DreamBank@heatherheuman

images

video

live video

Are you ?

#DreamBank@heatherheuman

Where to Get

FREE Images

Your Camera or phone1.

2. Great Legal OnlineResources

#DreamBank@heatherheuman

1. Take 3 photos that captureTHIS workshop (people,presenter, a group, a device,etc..)

2. Select your FAVORITE.

Ask someone to tell youwhich is THEIR favorite?

3.

ACTIVITY 1

#DreamBank@heatherheuman

1. Post ONE photo & use'Copy' that tells a story;what you are experiencing

2. Include hashtag#DreamBankDo @mention of 1-2relevant people. 3.

TWEET OR POST

#DreamBank@heatherheuman

Did you both

select the same

'FAVORITE'?

THE RESULTS

FREE Image Resources

Pixabay1.

2. Librestock

My favorite

sweetteasocialmarketing.com/dreambankALL THE LINKS JUST FOR YOU!

#DreamBank@heatherheuman

Look for Photos by color,emotion, things, places, etc..

AngerYellow

Madison

#DreamBank@heatherheuman

Write down three wordsthat inspire, motivate, make you

happy or DESCRIBES YOURBUSINESS?

Visual Content is an investment and proves valuablewith traffic, shares & increased sales.

#DreamBank@heatherheuman

1. Go to Librestock.com OR Pixabay.com & find 2-3 images

2. Save them to your phone ordevice.

ACTIVITY 2

#DreamBank@heatherheuman

Types of Visual Content You Can Create

SHARE WORTHY

MemesPhotos

MotivationInspiration

Quotes

TEACHABLES

TutorialsHow-To'sChecklist

Step by StepLessons

SPOTLIGHTS

Facebook LivePeriscope

All Live VideoShort Video

#DreamBank@heatherheuman

Tools for Design

CanvaAdobe Post & Adobe Spark Landscape by Sprout Social (fast image sizer)Design Feed

Graphic Design softwareRESOURCES

#DreamBank@heatherheuman

QUESTIONS TO ASK FOR DESIGN

PROGRAMS

ADD YOUR LOGO?

EDIT THE DESIGN?

REPURPOSE THE CONTENT?IMAGES CLEAR AND CRISP?

#DreamBank@heatherheuman

CANVAEasily select theright size imagefor the visualcontent you arecreating.

Canva has a FREEversion when youuse your ownimages.

Canva for Work -Magic Resize isPRICELESS!

#DreamBank@heatherheuman

Haley RagsdaleTop Level Younique Presenter

#DreamBank@heatherheuman

Elizabeth FosterOwner, Calligraphy by Elizabeth

#DreamBank@heatherheuman

Here's a PRO TIP RULE OF THIRDS

#DreamBank@heatherheuman

Here's a PRO TIPRULE OF THIRDS

#DreamBank@heatherheuman

GET THE RULE OFTHIRDS on yourCAMERA PHONE

forIphone

Users

GENERAL....PHOTOS & CAMERA

#DreamBank@heatherheuman

Tools for Designsproutsocial.com/landscape

#DreamBank@heatherheuman

Images: Heather Heuman & Librestock

Time for Landing.

Thank You

@heatherheuman

Design: Heather Heuman & Canva

Sweetteasocialmarketing.com/dreambank

Resource sheet just for you!