Know First • Be First • Profit First Craig Rispin Business Futurist & Innovation Expert www.FutureTrendsGroup.com
Nov 01, 2014
Know First • Be First • Profit First
Craig RispinBusiness Futurist & Innovation Expert
www.FutureTrendsGroup.com
Karl Fisch - Educational Futurist
Discuss with a Partner:
What Did You Find Most Surprising in the Video
“Did You Know”?
“If change is happening on the
outside faster than on the inside
the end is in sight.”
-Jack Welch
WHAT,ME
WORRY?
Innovator’s Dilemma:
The incumbent technology gets knocked out when the disruptor
is good enough - not better.
At Least Wide Format Is Still Big!
Strategy & Open Innovation
5 Questions to Win
What is your winning aspiration?
Where will you play?
How will you win?
What capabilities must be in place?
What management systems are required?
Open Innovation
A.G. Lafley on Open Innovation
Up
10 Types of Innovation
Business Model
Networks& Alliances
HumanCapital
CoreProcesses
EnablingProcess
ChannelManagement
ServiceOffering
ProductSystem
Product &Performance
BrandPromise
CustomerExperience
Space Elevator
Up
People
Business Technology
Life SciencesWork/Life
Shift
Glo
ba
lised
Ac
ce
lera
tion
Age Gap
Education Re-Engineering
Global Mobility
Free Agency
End of Retirement
Un-Bell Curve
OutrageousOutsourcing
MarketingMegatrend
Virtual Business
InnovationImperative
Speed & Size
Cloud Computing
CoITRobots Rise
Coworking
UnbreakableTech
Mobile Madness
Your mobile phone has
all of NASA in 1969. more computing power than
How Big is Mobile Today?
How Big is Mobile Today?
7B People in the World
How Big is Mobile Today?
7B People in the World
6B Mobile Subscribers
How Big is Mobile Today?
7B People in the World
6B Mobile Subscribers
1B 3G/LTE Subscribers
20
40
60
80
100
120
Q1 Q3 Q5 Q7 Q9 Q11 Q13 Q15 Q17 Q19
Quarters Since Launch
Su
bsc
rib
ers
(MM
)
iPhone + iTouch NTT docomo i-mode AOL Netscape
8
iPhone + iTouch vs. NTT docomo i-mode vs. AOL vs. Netscape UsersFirst 20 Quarters Since Launch
Note: *AOL subscribers data not available before CQ3:94; Netscape users limited to US only. Morgan Stanley Research estimates ~65MM+ netbooks have shipped in first 11 quarters since launch (10/07). Source: Company Reports , Morgan Stanley Research.
Data as of CQ3:10.
Desktop Internet
AOL*
v 2.0 Launched 9/94
Mobile Internet
NTT docomo i-mode
Launched 6/99
Mobile Internet
iPhone + iTouch + iPad
Launched 6/07
~120MM+
~32MM
~9MM
Desktop Internet
Netscape*
Launched 12/94
~27MM
Apple iPhone + iTouch + iPad Ramp – The Likes of Which We Haven’t Seen Before
20
40
60
80
100
Q1 Q3 Q5 Q7 Q9 Q11 Q13 Q15 Q17 Q19
Quarters Since Launch
Sub
scri
bers
(MM
)
iPhone + iTouch NTT docomo i-mode AOL Netscape
7
iPhone + iTouch vs. NTT docomo i-mode vs. AOL vs. Netscape UsersFirst 20 Quarters Since Launch
Note: *AOL subscribers data not available before CQ3:94; Netscape users limited to US only. Morgan Stanley Research estimates ~50MM netbooks have shipped in first 10 quarters since launch (10/07). Source: Company Reports , Morgan Stanley Research.
Desktop Internet
AOL*
v 2.0 Launched 9/94
Mobile Internet
NTT docomo i-mode
Launched 6/99
Mobile Internet
iPhone + iTouch
Launched 6/07
~85MM
~31MM
~8MM
Desktop Internet
Netscape*
Launched 12/94
~18MM
Mobile Internet Ramping Faster than Desktop Internet Did – Apple Leading Charge
380M
20
40
60
80
100
Q1 Q3 Q5 Q7 Q9 Q11 Q13 Q15 Q17 Q19
Quarters Since Launch
Sub
scri
bers
(MM
)
iPhone + iTouch NTT docomo i-mode AOL Netscape
7
iPhone + iTouch vs. NTT docomo i-mode vs. AOL vs. Netscape UsersFirst 20 Quarters Since Launch
Note: *AOL subscribers data not available before CQ3:94; Netscape users limited to US only. Morgan Stanley Research estimates ~50MM netbooks have shipped in first 10 quarters since launch (10/07). Source: Company Reports , Morgan Stanley Research.
Desktop Internet
AOL*
v 2.0 Launched 9/94
Mobile Internet
NTT docomo i-mode
Launched 6/99
Mobile Internet
iPhone + iTouch
Launched 6/07
~85MM
~31MM
~8MM
Desktop Internet
Netscape*
Launched 12/94
~18MM
Mobile Internet Ramping Faster than Desktop Internet Did – Apple Leading Charge
468M
25Real-world connectivity
Money
Access
Body
Engines
Metering
Control
Security
Partner Questions:
What’s your favorite smartphone app and why?
Do you have a mobile strategy at your organisation and what is it?
Books to Read:
Download My eBook Free!
Go to:http://is.gd/think