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Contrast
Draw attention to your page.
Contrast works with emphasis
No contrast is boring, and looks unorganized. The second example below emphasizes a focal point using contrast, though still is not aligned.
Contrast: type
Large and small, formal and informal, condensed and expanded.
Contrast: add interest
This flyer uses some contrast, a photo and contrasting sizes of type. But it’s still fairly staid and blah.
Contrast: make it bold!
Try to add interest by making contrast more dramatic.
Contrast: tips
Use bullets.
Contrast: tips
Boxes and rules offer a nice touch, although they are common tools.
Contrast: photography
Viewers may find photos with contrast intriguing.
Contrast in advertising
Some of history’s most successful advertising has used contrast to attract attention.
Contrast in advertising
Contrast in advertising
Contrast: an exercise This flyer offers some contrast in illustration and larger
headline, but it’s still pretty blah. How would you reinforce the theme while adding pizzazz?