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Intel® Core™ Processor September 2017 1 INTEL CONFIDENTIAL –Not for end user messaging
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Client Gaming Sales Guide - Intel · PDF fileagenda Gaming market segment overview 7th Gen Intel® Core™ Processor advocacy Virtual Reality Gaming & e-sports summary INTEL...

Mar 19, 2018

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Page 1: Client Gaming Sales Guide - Intel · PDF fileagenda Gaming market segment overview 7th Gen Intel® Core™ Processor advocacy Virtual Reality Gaming & e-sports summary INTEL CONFIDENTIAL

Intel® Core™ Processor

September 2017

1INTEL CONFIDENTIAL –Not for end user messaging

Page 2: Client Gaming Sales Guide - Intel · PDF fileagenda Gaming market segment overview 7th Gen Intel® Core™ Processor advocacy Virtual Reality Gaming & e-sports summary INTEL CONFIDENTIAL

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Legal disclaimer© 2017 Intel Corporation.

Intel, the Intel logo, Intel Inside, Core, Pentium, Celeron, and Atom are trademarks of Intel Corporation in the U.S. and/or other countries. *Other names and brands may be claimed as the property of others.

Intel technologies may require enabled hardware, specific software, or services activation. Check with your system manufacturer or retailer.

Tests document performance of components on a particular test, in specific systems. Differences in hardware, software, or configuration will affect actual performance. Consult other sources of information to evaluate performance as you consider your purchase. For more complete information about performance and benchmark results, visit http://www.intel.com/benchmarks

Intel is a sponsor and member of the BenchmarkXPRT Development Community, and was the major developer of the XPRT family of benchmarks. Principled Technologies is the publisher of the XPRT family of benchmarks. You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases.

(for data marked ‘(e*)’): Results have been estimated or simulated using internal Intel analysis or architecture simulation or modeling, and provided to you for informational purposes. Any differences in your system hardware, software or configuration may affect your actual performance.

For more complete information about performance and benchmark results, visit http://www.intel.com/benchmarks

INTEL CONFIDENTIAL –Not for end user messaging

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3

agenda

Gaming market segment overview

7th Gen Intel® Core™ Processor advocacy

Virtual Reality Gaming & e-sports

summary

INTEL CONFIDENTIAL –Not for end user messaging

Page 4: Client Gaming Sales Guide - Intel · PDF fileagenda Gaming market segment overview 7th Gen Intel® Core™ Processor advocacy Virtual Reality Gaming & e-sports summary INTEL CONFIDENTIAL

4INTEL CONFIDENTIAL –Not for end user messaging

Gaming market segment overview

Page 5: Client Gaming Sales Guide - Intel · PDF fileagenda Gaming market segment overview 7th Gen Intel® Core™ Processor advocacy Virtual Reality Gaming & e-sports summary INTEL CONFIDENTIAL

Gaming Market OverviewCurrent & Future Gaming Trends

• eSports, VR eSports

• Streaming and social gaming

• Mega-tasking

• Large screen PC gaming (convergence of PC and Console)

• More immersive, realistic (sensory, haptics, etc.)

750MPaying PC Gamers

320MeSports Audience

$42BPC HW Revenue

Silicon & Systems5-10% CAGR

The global gaming industry is a +$140B Market

$23BConsole HW Revenue

Silicon & Systems0-5% CAGR

$31BPC SW Revenue

3-5% CAGR

$20BConsole SW Revenue

5-8% CAGR

$35BMobile Gaming 10-15% CAGR

$4BGaming Entertainment

eSports, Streaming Subscriptions20-25% CAGR

PC gaming growing in popularity driven by key trends – eSports, streaming, social

620MOnline PC Gaming

Viewership

Source: Gartner, IDC, IDG, Newzoo, SuperData, company filingsINTEL CONFIDENTIAL –Not for end user messaging * Other names and brands may be claimed as the property of others

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Emerging and evolving usages are driving market momentum

E-SPORTSSocial PC GAMING

9.6M daily active Twitch* users

106 minutes watched per person per day, on average

>2M peak concurrenttwitch* viewers

>$5.6M prize money awarded over 10 seasons

source:

>$990,000 prize money awarded 2016 to date

173,000 attendees at Katowice 2017 event

* Other names and brands may be claimed as the property of others

Virtual reality

By 2025 VR will be an$80 Billion Market

- Goldman Sachs*

Multiple Systems Released:Oculus* Rift – Mar 2016HTC* Vive – Apr 2016

INTEL CONFIDENTIAL –Not for end user messaging

Page 7: Client Gaming Sales Guide - Intel · PDF fileagenda Gaming market segment overview 7th Gen Intel® Core™ Processor advocacy Virtual Reality Gaming & e-sports summary INTEL CONFIDENTIAL

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Source: JPR PC Gaming Revenue and Intel EstimatesAssumptions:• High-end ($1800 PC Gaming SPP) and Mid-range ($1000-$1800 PC Gaming SPP)• High-end average SPP = $2000; Mid-range average SPP = $1500

0Mu

2Mu

4Mu

6Mu

8Mu

10Mu

12Mu

14Mu

16Mu

18Mu

2005

2006

2007

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2019

2020

Gaming PC Sales – 6% growth

Gaming PC Sales growth

0Mu1Mu2Mu3Mu4Mu5Mu6Mu7Mu8Mu9Mu

10Mu

2011 2012 2013 2014 2015 2016

Retail Gaming PC Sales – 36% growth

Source: NPD & GFK Retail Sales Assumptions:• Performance CPUs (Intel: Core i5 and i7 H-series Mobile, X- & S-series Desktop, AMD: FX)• Discrete graphics at 3D Mark score of ≥2000 (approx. Nvidia* GTX level)• Windows OS

* Other names and brands may be claimed as the property of othersINTEL CONFIDENTIAL –Not for end user messaging

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7th Gen Intel® Core™ Processors advocacy

INTEL CONFIDENTIAL –Not for end user messaging

Page 9: Client Gaming Sales Guide - Intel · PDF fileagenda Gaming market segment overview 7th Gen Intel® Core™ Processor advocacy Virtual Reality Gaming & e-sports summary INTEL CONFIDENTIAL

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EnthusiastGaming

Casual Gaming(Mainstream PCs – games not primary use case)

Performance Gaming

Mid-Range Gaming

Worldwide Enthusiast PC Gamer Profile

• No compromise enthusiast experience• Most demanding enthusiast workloads• Mega-Tasking: 4K Gaming + Streaming + Recording

• Better gaming experience• Popular among eSports enthusiasts

• Popular title game playPrem

ium

VR

Read

y

• Casual gaming w/ Intel® HD Graphics

INTEL CONFIDENTIAL –Not for end user messaging

Page 10: Client Gaming Sales Guide - Intel · PDF fileagenda Gaming market segment overview 7th Gen Intel® Core™ Processor advocacy Virtual Reality Gaming & e-sports summary INTEL CONFIDENTIAL

Gaming PC Advocacy

Advocacy not static; to be updated over time

Gaming PC Tiers Desktops Target Gameplay Output

ENTHUSIAST GAMING PC

Core™ i9 (X Series)For the ultimate gaming PC battlestation with the best

mega-tasking experience,choose a X-Series Core™ i9

• 4K @ Medium for ~30-60 FPS• 1440p @ High for ~60-90 FPS

• 1080p @ Ultra for 90+ FPS• Mega-tasking (play + stream + record)

• VR: Rift*, Vive* ready• MR: Windows Mixed Reality ready

Core™ i7 (S & X Series)

i7-7700K, i7-7740X, i7-7800XGTX 1070 / 1080(Ti), RX 580, R9 Fury X

SSD + HDD (Optane™ SSD when available)

PERFORMANCE GAMING PC

Core™ i5 K & i7 (S & X Series)

i5 7600K, i5-7640X, i7 7700GTX 1050(Ti) / 1060, RX 560 / 570

SSD or HDD + 16GB/32GB Optane™ memory

• 1080p @ High for ~60 FPS• 1080p @ Medium for 60+ FPS

• VR: Rift*, Vive* ready• MR: Windows Mixed Reality ready

Desired gaming experience and target audience for large format retail and end user gaming campaigns above this line

MAINSTREAM PCs

Gaming may not be primary usage model.

Core™Intel HD and Iris Graphics

HDD + 16GB Optane™ memory

• 1080p @ Low/Medium for ~30-60 FPS• MR: Windows Mixed Reality ready(Intel® HD Graphics 620 and higher)

* Other names and brands may be claimed as the property of othersINTEL CONFIDENTIAL –Not for end user messaging

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Intel delivers superior gaming experiences on the planetDelivering higher performance Expanding the world of eSports

• Driving global and regional tournaments for the definitive eSports narrative with Intel Extreme Masters

• 173,000 global event attendees, 340,000 unique VR viewers, 46M total online views, for IEM Katowice 2017

• Empowering influencers to engage directly with gaming communities, everyday, everywhere, always on

• 8 overclocking world records set just hours after the release of 7th Gen Core i7 processors

• Extreme Edition processors with up to 10 cores, 40 PCIe lanes, and Turbo Boost Max 3.0

• Optane™ memory solutions for up to 65% faster load times than HDDs and up to 2X faster boot times

Innovating in VR and other technologies Powering cloud and gaming services

• Explosion of data with broadcasting services like Twitch*, YouTube*, Beam*, and others

• Viewers spent 292 billion minutes watching Twitch in 2016, fueling massive appetite for data centers

• Game streaming, cloud-enabled rendering and object destruction, and other cloud usages on the rise

• Powering premium PC VR solutions (Oculus Rift, HTC Vive) and upcoming Windows Mixed Reality

• Accelerating VR adoption with WiGig, inside out 6DoF tracking, HMD offload, and more

• Pushing the boundaries of the PC form factor

* Other names and brands may be claimed as the property of othersINTEL CONFIDENTIAL –Not for end user messaging

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12INTEL CONFIDENTIAL –Not for end user messaging

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Five Pillar CPU Value Proposition for VRPerformance for the most

demanding VR titles- Raw Data physics on CPU*

- Universe Sandbox scaling*

Differentiated content for Core i7

- Multiple marquee VR titles with differentiated content for Core i7 (Star Trek Bridge Crew, Arizona Sunshine,

Warhammer*)

Emerging VR benchmarks- VRMark shows CPU scaling in its “Orange Room”

benchmark*

Frame rate consistency- For even lighter VR titles Core i7 delivers a smoother

and more consistent VR experience over a Core i5 based system*

VR Megatasking and Content Creation- Demanding workloads require fast CPUs

-2.3X performance gain with 10-core Extreme Edition For Unreal Engine VR content creation workloads*

Physics

Artif

icia

l Int

ellig

ence Particle Effects

Surface Object Detection

Graphics are great for rendering…but the CPU brings VR experiences to life and puts the REALITY in Virtual Reality

*Other names and brands may be claimed as the property of others.INTEL CONFIDENTIAL –Not for end user messaging

Page 14: Client Gaming Sales Guide - Intel · PDF fileagenda Gaming market segment overview 7th Gen Intel® Core™ Processor advocacy Virtual Reality Gaming & e-sports summary INTEL CONFIDENTIAL

Intel Delivers The Best VR Gaming on Core™ i7Partnering with independent software vendors to build games that fully utilize Intel® Core™ i7 CPUs in ways that improve the overall experience in marketable ways including:

▪ Environmental and object destruction ▪ Advanced physics, cloth simulation, wind effects

▪ Additional NPCs, improved in-game AI, etc. ▪ Particle simulation, and more

The UnspokenArizona Sunshine Star Trek Bridge Crew

Creating compelling VR content creates an aspirational experience associated with PC-based VR

*Other names and brands may be claimed as the property of others.INTEL CONFIDENTIAL –Not for end user messaging

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Recommended system FOR? Experience Content

Desktop: Intel Core™ i7-X and S-Series K sku processors

Notebook: Intel Core™ i7 H-Series processors

w/ ≥GTX 1060, RX 470 or better

Virtual Reality with HTC Vive*

and Oculus Rift*

Microsoft Mixed Reality* HMDs

• Premium game titles on HTC Vive and Oculus Rift at high resolution of 2160x1200 or better; high refresh rates for smooth FPS and reliable 6DoF room scale tracking for a realistic and immersive VR experience

• Add high end gaming titles to your Windows Mixed Reality home experience; 6DoF gaming experiences with no external sensors or drilling holes required

• AAA titles such as Arizona Sunshine*, Star Trek BC*, Raw Data available through SteamVR & Oculus Home

• Microsoft Windows Mixed Reality targeting 3 premium AAA titles for holiday

Intel Core™ i5 w/ Integrated Intel® HD

Graphics 620 (GT2)

`

Microsoft Mixed Reality *HMDs

from Acer, Asus, Dell, HP, and

Lenovo*

• Microsoft Windows Mixed Reality smooth experience at higher refresh rates

• Add more apps, games, big screens, weather, news and more to your Windows Home and multitask with no performance compromises

• New interaction model for Windows 10 OS• Provides an environment to interact with apps, OS, virtual 3D

objects and people• Simple set up with single wire connectivity and no external

sensors required for 6DoF

• Microsoft Mixed Reality content with smoother refresh rates; gaming experience better than mobile VR

• Mainstream VR games• Minecraft VR• 10 entertainment and social

experiences• 20K+ 2D apps in Win store

151. Windows Mixed Reality headsets from Acer, Asus, Dell, HP, and Lenovo expected Holiday’172. Extra sensors and touch controllers sold separately for Oculus Rift

1

Acer

Dell

HP

Lenovo

rift

vive

w/ dGfX≥GTX 960/965M, RX

460 or better

w/ integrated intel™ HD GfX 620

*Other names and brands may be claimed as the property of others.INTEL CONFIDENTIAL –Not for end user messaging

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eSports and Broadcasting Have Massive ReacheSports AudienceTotal global audience 250M+ in 2016Estimated 345M viewers by 2019IEM Reaches ~20% of TAM

Broadcasting100M+ unique monthly active streams20B+ minutes viewed per month

*Other names and brands may be claimed as the property of others.INTEL CONFIDENTIAL –Not for end user messaging

Page 17: Client Gaming Sales Guide - Intel · PDF fileagenda Gaming market segment overview 7th Gen Intel® Core™ Processor advocacy Virtual Reality Gaming & e-sports summary INTEL CONFIDENTIAL

Influencers & eSports Teams

Lege

nds

Intel esports leadershipHIGH IMPACT – ALWAYS EXTREME

HIGH INTERACTION – ALWAYS ON

IEM Kings of eSportsThe pinnacle of esports achievement.Rare, unique and epic.

Pro-

Gam

ers

Amat

eurs200M+

audience reach

Las Vegas

NYC

Sweden DallasAustraliaMalaysia

GermanyGermany France Denmark

Global narrative into IEMAll A+ Pro events ladder into IEM.Expand the volume of Intel content.

Katowice, PolandShanghai ChinaSeoul, Korea US West

Engage Top to BottomDirectly engage the gaming communityevery day, everywhere, always on.

9x 365days

*Other names and brands may be claimed as the property of others.INTEL CONFIDENTIAL –Not for end user messaging

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Mega-Tasking with Core™ i7 & X-Series

Our Core i7 and X-Series products help today’s broadcasters and tomorrow’s aspiring pro gamers achieve Mega-Tasking (Play + Record + Stream) for their esports and influencer needs

*Other names and brands may be claimed as the property of others.INTEL CONFIDENTIAL –Not for end user messaging

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summary

Intel® delivers superior gaming experience with 7th Gen Intel® Core™ Processors by

Delivering higher performance

Innovating in VR and other technologies

Expanding the world of eSports

Powering cloud and gaming services

INTEL CONFIDENTIAL –Not for end user messaging

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20INTEL CONFIDENTIAL –Not for end user messaging