8/3/2019 Chapter 09 Management Principles
1/57
Jhlt}nr 1
Klgl`nkng} Tragjatfnz
8/3/2019 Chapter 09 Management Principles
2/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
]hn Klgl`nkng} Trejnzz
Klgl`nkng} l trejnzz phnrnbq ~grnfl}nmrnze~rjnz lrn ag}n`rl}nm ag}e l }e}lf zqz}nk ierljjektfazhkng} ei ebonj}aynz'
Agyefynz? Tflggag`
Er`lgaag`
Z}liiag`
Fnlmag`
Jeg}reffag`
8/3/2019 Chapter 09 Management Principles
3/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Klgl`ag` Er`lgal}aegz
Er`lgal}aeg l `re~t ei tnetfnpercag` }e`n}hnr ag l z}r~j}~rnm )jeermagl}nm plq }e ljhanyn `elfz'
Klgl`nkng} az l zn} ei lj}aya}anzmarnj}nm l} lg er`lgal}aegz rnze~rjnz
ier ljhanyag` `elfz niinj}aynfq )
niiajang}fq'
8/3/2019 Chapter 09 Management Principles
4/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Klgl`nkng} Jegjnt}z
L~}hera}q mnfn`l}aeg irek }et }e fepnrfnynfz ei klgl`nkng} ) }hn ra`h} eiklgl`nrz }e marnj} e}hnrz ) }lcn lj}aeg
ei }hnar teza}aeg'
Rnztegzabafa}q ebfa`l}aeg }e tnrierklg lzza`gnm lj}aya}q er znn }hl} zeknegn
nfzn tnrierkz a}'
8/3/2019 Chapter 09 Management Principles
5/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Klgl`nkng} Jegjnt}z
Ljje~g}lbafa}q z}l}n ei bnag`rnztegzabfn }e egnz znfi& }e zekn
er`lgal}aeg& er }e }hn t~bfaj'
NiiajangjqMeag` }hag`z ra`h}'
Niinj}ayngnzzMeag` }hn ra`h} }hag`z'
8/3/2019 Chapter 09 Management Principles
6/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Klgl`nralf Fnynfz
Klgl`nr lgqegn rnztegzabfn iertnetfn ) e}hnr er`lgal}aeglf rnze~rjnz'
Klgl`nralf Fnynfz?
Iarz}+fagnz~tnryaznz nktfeqnnz
Kammfn jeermagl}nz lj}aya}anz aktfnkng}ag`lg er`lgal}aegz tefajanz
]et nxnj~}aynz }hl} jeg}ref }hner`lgal}aeg
8/3/2019 Chapter 09 Management Principles
7/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Klgl`nralf Fnynfz
8/3/2019 Chapter 09 Management Principles
8/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
]\K Klgl`nralf Fnynfz
8/3/2019 Chapter 09 Management Principles
9/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
]\K Klgl`nralf Fnynfz
]\K thafezethq lmlt}l}aegz?
Jrnl}n zklffnr er`lgal}aeglf ~ga}z
Ierk jrezz+i~gj}aegag` }nlkz
Nktepnr nktfeqnnz }e klcn mnjazaegz
Rnm~jn }hn g~kbnr ei er`lgal}aeglf fnynfz
Tfljn nkthlzaz eg yazaeg ) ylf~nz
Iagm plqz }e }lcn lmylg}l`n ei }hn Ag}nrgn}
8/3/2019 Chapter 09 Management Principles
10/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
@ngnrlf ) I~gj}aeglf Klgl`nrz
@ngnrlf klgl`nr rnztegzabfn ier lfflj}aya}anz ei l er`lgal}aeglf ~ga}'
I~gj}aeglf klgl`nr rnztegzabfn egfqier egn lrnl ei er`lgal}aeglf lj}aya}q'
8/3/2019 Chapter 09 Management Principles
11/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Kag}bnr`z Refnz ei Klgl`nrz
8/3/2019 Chapter 09 Management Principles
12/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Kag}bnr`z Ag}nrtnrzeglf Refnz
Iej~z eg rnfl}aegzhatz'
Ag}nrtnrzeglf Refnz?
Ia`~rnhnlm rnztegzabfn ier rntrnzng}ag`}hn klgl`nkng} (jnrnkegalf m~}anz!'
Fnlmnr rnztegzabfn ier jrnl}ag` lgngyaregkng} }hl} paff ke}ayl}n }hn z}lii'
Falazeg rnztegzabfn ier mnlfag` pa}htnetfn be}h agzamn ) e~}zamn }hner`lgal}aeg'
8/3/2019 Chapter 09 Management Principles
13/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Kag}bnr`z Agierkl}aeglf Refnz
Iej~z eg jekk~gajl}aeg'
Agierkl}aeglf Refnz?
Kega}er znlrjhnz ier agierkl}aeg }ebnjekn kern niinj}ayn'
Mazznkagl}er }rlgzka}z agierkl}aeg }ez~bermagl}nz'
Ztecnztnrzeg }rlgzka}z agierkl}aeg }etnetfn agzamn ) e~}zamn }hn er`lgal}aeg er~ga}'
8/3/2019 Chapter 09 Management Principles
14/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Kag}bnr`z Mnjazaeglf Refnz
Iej~z eg ~ga} z}rl}n`q' Mnjazaeglf Refnz?
Ng}rntrngn~r yef~g}lrq aga}al}er ei jhlg`n'
Maz}~rblgjn hlgmfnr rnztegmz }eza}~l}aegz }hl} lrn bnqegm haz er hnr jeg}ref' Rnze~rjn lffejl}er mnjamnz hep ) }e
phek }hn er`lgal}aegz rnze~rjnz paff bnmaz}rab~}nm'
Gn`e}al}er tlr}ajatl}nz ag l trejnzz ei`ayn ) }lcn ~g}af l zl}azilj}erq jektrekaznaz rnljhnm'
8/3/2019 Chapter 09 Management Principles
15/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Klgl`nkng} Zcaffz
Zcaff lg lbafa}q }hl} jlg bn mnynfetnm )}hl} az klgainz}nm ag tnrierklgjn'
Cl}z Klgl`nkng} Zcaffz? ]njhgajlf ~gmnrz}lgmag` ei& ) treiajangjq
ag& l ztnjaiaj cagm ei lj}aya}q'
H~klg percag` pa}h tnetfn )~gmnrz}lgmag` }hnar bnhlyaer'
Jegjnt}~lf lbafa}q }e yanp }hn er`lgal}aegl phefn'
8/3/2019 Chapter 09 Management Principles
16/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Klgl`nralf Fnynfz ) Zcaffz
8/3/2019 Chapter 09 Management Principles
17/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Klgl`nkng} I~gj}aegz
Iayn klgl`nkng} i~gj}aegz?
Tflggag`
Er`lgaag`
Z}liiag`
Fnlmag`
Jeg}reffag`
Tnrierknm m~rag` jeermagl}ag` lj}aya}anzei }hn z~bzqz}nkz ei }hn er`lgal}aeg'
8/3/2019 Chapter 09 Management Principles
18/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Tflggag`
Mn}nrkagag` ag lmylgjn phl} zhe~fmhlttng'
Hanrlrjhq ei tflgz? @elfz mnzarnm i~}~rn jegma}aegz }hl}
er`lgal}aegz z}rayn }e ljhanyn'
Ebonj}aynz `elfz }hl} zn} }hn marnj}aeg ier lffklgl`nralf tflggag`'
Tefajanz `~amnfagnz ier lj}aeg Trejnm~rnz ) kn}hemz mniagn z}ntz ier
aktfnkng}l}aeg'
8/3/2019 Chapter 09 Management Principles
19/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Tflggag`
8/3/2019 Chapter 09 Management Principles
20/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Makngzaegz ei Tflggag`(Rntn}a}ayngnzz!
Z}lgmag` Tflgz
Tflgz ier rntn}a}ayn lj}aeg
^znm klgq }aknz
Nxlktfnz
Tefajanz
Trejnm~rnz
Kn}hemz R~fnz
8/3/2019 Chapter 09 Management Principles
21/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Z}lgmag` Tflgz
Tefajq `ngnrlf `~amn }e er`lganmbnhlyaer mnynfetnm bq }et+fnynfklgl`nkng}'
Trejnm~rn Jhregefe`ajlf zn|~ngjn eilj}aya}anz'
Kn}hem mn}lafz ier egn z}nt ag l
trejnzz' R~fnz ztnjaiajl}aeg ei lj}aeg& z}l}ag`
phl} k~z} er k~z} ge} bn megn'
8/3/2019 Chapter 09 Management Principles
22/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Makngzaegz ei Tflggag`(Rntn}a}ayngnzz!
Zag`fn ^zn Tflgz
Tflgz ier l zag`fn ~zn
^znm egfq egjn
Nxlktfnz
Tre`rlkz
Treonj}z
B~m`n}z
8/3/2019 Chapter 09 Management Principles
23/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Makngzaegz ei Tflggag`(]akn Ztlg!
Zher} rlg`n tflgz
Jeynrz < qnlr er fnzz
Feg` rlg`n tflgz
Jeynrz qnlr tnraem
Z}rl}n`aj tflgz
Jeg}ag~e~z lgm zqz}nkl}aj trejnzz
Iej~znz eg i~}~rn e~}jeknz& hep }eljjektfazh lgm hep }e knlz~rn z~jjnzz
8/3/2019 Chapter 09 Management Principles
24/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Makngzaegz ei Tflggag`(Fnynf ei Klgl`nkng}!
8/3/2019 Chapter 09 Management Principles
25/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Er`lgaag`
Trejnzz ei?
@re~tag` lj}aya}anz
Mnfn`l}ag` l~}hera}q }e ljjektfazh lj}aya}anz
Treyamag` ier jeermagl}aeg ei rnfl}aegzhatz
Iljafa}l}ag` mnjazaeg klcag`
Ierklf Er`lgal}aeg }hn e~}jekn eier`lgaag`& ~z~lffq ag jhlr} ierk'
8/3/2019 Chapter 09 Management Principles
26/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Ztlg ei Klgl`nkng}
G~kbnr ei nktfeqnnz }hl} jlg bnniinj}aynfq z~tnryaznm bq egn klgl`nr'
Ilj}erz ag mn}nrkagag` tretnr g~kbnr? Er`lgal}aeglf tefajanz Lylaflbafa}q ei z}lii nxtnr}z
Jektn}ngjn ei z}lii
Ebonj}ayn z}lgmlrmz Gl}~rn ei }hn perc
Maz}rab~}aeg ei percierjn
8/3/2019 Chapter 09 Management Principles
27/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Mnfn`l}aeg
Mnfn`l}aeg + lzza`gag` oeb lj}aya}anz )l~}hera}q }e l ztnjaiaj nktfeqnn pa}hag}hn er`lgal}aeg'
L~}hera}q az mnfn`l}nm mepg }hnhanrlrjhq ei }hn er`lgal}aeg'
Niinj}ayn mnfn`l}aeg nfnkng}z?
Ztnjaiaj }lzcz k~z} bn lzza`gnm jfnlrfq' Z~iiajang} l~}hera}q k~z} bn `rlg}nm'
Rnztegzabafa}q k~z} bn jrnl}nm'
8/3/2019 Chapter 09 Management Principles
28/57
Ieemznryajn Er`lgal}aegz& >}h nma}aegZtnlrz ) @rn`earn244= Tnlrzeg Nm~jl}aeg& Agj'^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Z}liiag`
]hn rnjr~a}kng}& znfnj}aeg& }rlagag`& )mnynfetkng} ei tnetfn phe paff bn kez}niinj}ayn ag hnftag` }hn er`lgal}aeg knn}
a}z `elfz'
Traklrafq jlrranm e~} bq l tnrzeggnfmntlr}kng}'
Fagn klgl`nrz lrn rnztegzabfn ier}rlagag`& ) mnynfetkng}'
8/3/2019 Chapter 09 Management Principles
29/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Z}liiag` Z}ntz
H~klg Rnze~rjnz Tflggag`
mnza`gnm }e ngz~rn lg er`lgal}aegz flber
rn|~arnkng}z lrn jeg}ag~e~zfq kn}'
Rnjr~a}kng} ) Znfnj}aeg jegjnrgnm pa}h mnynfetag`& nylf~l}ag`& ) jheezag`
l teef ei oeb lttfajlg}z'
Erang}l}aeg& ]rlagag`& ) Mnynfetkng}
lj|~lag}z gnpjeknrz pa}h er`lgal}aeg ) a}z `elfz) tefajanz ) agierkz }hnk ei }hnar rnztegzabafa}anz'
8/3/2019 Chapter 09 Management Principles
30/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Z}liiag` Z}ntz
Tnrierklgjn Lttrlazlf
jektlrnz lg agmayam~lfz tnrierklgjn pa}h
nz}lbfazhnm z}lgmlrmz ier }hn oeb'
Jektngzl}aeg
ngjektlzznz lff lj}aya}anz jegjnrgnm pa}hlmkagaz}rl}aeg ei }hn pl`n& zlflrq& lgm
bngnia}z tre`rlk'
8/3/2019 Chapter 09 Management Principles
31/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Fnlmag`
Klgl`nkng} i~gj}aeg ei marnj}ag` h~klgrnze~rjnz ier }hn ljjektfazhkng} eiebonj}aynz'
Agjf~mnz?
Kerlfn
Nktfeqnn zl}azilj}aeg
Trem~j}aya}q
Jekk~gajl}aeg
8/3/2019 Chapter 09 Management Principles
32/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Jeg}reffag`
Klgl`nkng} i~gj}aeg ei ngz~rag` }hl} tflgzlrn bnag` ieffepnm'
Agyefynz?
Knlz~rag` lj}~lf tnrierklgjn ) jektlrag` a} pa}hmnzarnm tnrierklgjn er z}lgmlrmz'
Lglfqag` mnyal}aegz bn}pnng lj}~lf ) mnzarnmtnrierklgjn ) mn}nrkagag` phn}hnr er ge}
mnyal}aegz lrn pa}hag ljjnt}lbfn faka}z' ]lcag` lj}aegz }e jerrnj} ~gljjnt}lbfn mnyal}aegz'
8/3/2019 Chapter 09 Management Principles
33/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
\~lfa}q ei Perc Fain (\PF!
@~amnfagnz?
Mnjazaegz lrn klmn l} }hn fepnz} tezzabfnfnynf'
]nlkz ei nktfeqnnz lrn rnztegzabfn ier ljektfn}n oeb'
]njhgajlf ) zejalf te}ng}alf ei nktfeqnnz )
}hn er`lgal}aeg az mnynfetnm' \~lfa}q ) |~lfa}q ei nktfeqnnz lrn
nkthlzanm'
8/3/2019 Chapter 09 Management Principles
34/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
\~lfa}q ei Perc Fain (\PF!
@~amnfagnz (jeg}'!?
Zlin}q ) hnlf}h ei nktfeqnnz lrnnkthlzanm'
Lylaflbafa}q ei akknmal}n innmbljc eiagierkl}aeg rn|~arnm }e tnrierk l oeb'
Trebfnkz lrn zefynm bq }nlkz& b~}
rnztegzabafa}q az zhlrnm bq lff fnynfz ei }hner`lgal}aeg'
8/3/2019 Chapter 09 Management Principles
35/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
\~lfa}q ei Perc Fain
Tlr}ajatl}ayn klgl`nkng} agyefyag`nktfeqnnz ag }hn mnjazaeg klcag` trejnzz'
Fnlmnr+knkbnr rnfl}aegz rninrz }e gl}~rnei }hn rnfl}aegzhat bn}pnng }hn fnlmnr ) perc`re~t'
]nlk+blznm fnlmnrzhat }pe er kerntnetfn phe ag}nrlj} rn`~flrfq }e ljjektfazh l
jekkeg t~rtezn er `elf' Znfi+klgl`nm }nlkz }nlkz }hl} me }hn
mlafq perc'
8/3/2019 Chapter 09 Management Principles
36/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Jerterl}n J~f}~rn
Agjf~mnz zhlrnm? Thafezethanz
Ylf~nz
Lzz~kt}aegz Bnfaniz
Nxtnj}l}aegz
L}}a}~mnz Gerkz
Cga}z lg er`lgal}aeg }e`n}hnr'
8/3/2019 Chapter 09 Management Principles
37/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Teza}ayn Jerterl}n J~f}~rn \~lfa}anz
Ag}n`ra}q agyefynz }r~z} bn}pnng tnetfn ag }hner`lgal}aeg'
Be}}ek+~t klgl`nkng} z}qfn `aynznktfeqnnz l innfag` ei bnag` eg }hn }nlk'
Hlyag` i~g az akter}lg} ier be}h klgl`nrz )nktfeqnnz'
Jekk~ga}q agyefynkng} ag zejalf znryajntre`rlkz az lttrnjal}nm bq nktfeqnnz'
Nkthlzaz eg thqzajlf hnlf}h ) ia}gnzzrnifnj}z l bnfani }hl} l ze~gm kagm `enz lfeg`pa}h l ze~gm bemq'
8/3/2019 Chapter 09 Management Principles
38/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Jlrag` J~f}~rn Jhnjcfaz}
Hlyn l pra}}ng kazzaeg z}l}nkng}'
Rnkagm nktfeqnnz ei }hn kazzaeg z}l}nkng}'
Hlyn l hlgmz+eg z}qfn ei klgl`nkng}'
Iez}nr etng rnfl}aegzhatz bn}pnngklgl`nkng} ) nktfeqnnz'
Nktepnr he~rfq nktfeqnnz'
@ayn agjng}aynz ier z~tnraer tnrierklgjn'
@ayn nktfeqnnz lg epgnrzhat z}lcn ag }hnb~zagnzz'
8/3/2019 Chapter 09 Management Principles
39/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Ynr}ajlf Mayazaeg ei Flber
Blznm eg }hn nz}lbfazhkng} ei fagnz eil~}hera}q'
Jhlag ei jekklgm + jfnlr ) maz}agj}fagnz ei l~}hera}q pa}hag lg er`lgal}aeg'
Mnfn`l}nm l~}hera}q az `ayng ~t bq }hntnrzeg phe mnfn`l}nm a}'
Tlra}q tragjatfn er`lgal}aeglfl~}hera}q ) rnztegzabafa}q k~z} jeagjamn'
8/3/2019 Chapter 09 Management Principles
40/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Heraeg}lf Mayazaeg ei Flber
Nkthlzaz eg ngje~rl`ag` nktfeqnnz }ezhlrn amnlz ljrezz lff fnynfz )mntlr}kng}z'
Rnm~jnz }hn g~kbnr ei fnynfz ag nljhmntlr}kng}'
8/3/2019 Chapter 09 Management Principles
41/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
^gmnrfqag` Jegjnt}z ei Er`lgal}aeg
Maiinrng} lrnlz ei er`lgal}aeglf lj}aya}qk~z} bn mniagnm'
Zeknegn k~z} bn tfljnm ag jhlr`n einljh lrnl'
]hn ze~rjn ) ~zn ei l~}hera}q azi~gmlkng}lf }e er`lgal}aeglf
niinj}ayngnzz'
8/3/2019 Chapter 09 Management Principles
42/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
L~}hera}q
Ierklf l~}hera}q nxaz}z bnjl~zn eiteza}aeg ag }hn er`lgal}aeg'
Teza}aeglf l~}hera}q mnraynm irek }hnteza}aeg er eiiajn'
Ljjnt}lgjn l~}hera}q blznm egnktfeqnnz ljjnt}lgjn ei }hl} l~}hera}q'
L~}hera}q ei jektn}ngjn blznm eg lklgl`nrz jektn}ngjn er nxtnr}azn'
8/3/2019 Chapter 09 Management Principles
43/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Mntlr}kng}lfal}aeg
Trejnzz ei `re~tag` oebz ljjermag` }e zeknfe`ajlf lrrlg`nkng}'
Mntlr}kng}z lrn jekkegfq er`lganm bq?
I~gj}aeg Trem~j}
@ne`rlthq
J~z}eknr
Trejnzz%N|~atkng}
]akn er Zhai}
8/3/2019 Chapter 09 Management Principles
44/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Fagn ) Z}lii
Fagn Teza}aeg l teza}aeg ag }hn marnj}jhlag ei jekklgm'
Z}lii Teza}aeg ag}ngmnm }e treyamn
nxtnr}azn& lmyajn& ) z~tter} ier fagnteza}aegz'
Fagn L~}hera}q ierklf l~}hera}q
jrnl}nm bq }hn er`lgal}aeglf hanrlrjhq' Z}lii L~}hera}q blznm eg nxtnr}azn ag
ztnjalfanm lj}aya}anz'
8/3/2019 Chapter 09 Management Principles
45/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Lmkagaz}rl}ayn Ag}ngza}q
Mn`rnn }e phajh klgl`nralf teza}aegzlrn jegjng}rl}nm ag z}lii teza}aegz'
Ha`h Lmkagaz}rl}ayn Ag}ngza}q klgqz}lii teza}aegz rnfl}ayn }e fagn teza}aegz'
Fep Lmkagaz}rl}ayn Ag}ngza}qnkthlzanz kern fagn teza}aegz'
8/3/2019 Chapter 09 Management Principles
46/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Er`lgal}aeg Jhlr}
@rlthaj ter}rlqlf ei }hn er`lgal}aegz}r~j}~rn'
Mntaj}z blzaj rnfl}aegzhatz ei teza}aegz )i~gj}aeg'
Ztnjaianz }hn ierklf l~}hera}q )jekk~gajl}aeg gn}perc ei }hn
er`lgal}aeg'
8/3/2019 Chapter 09 Management Principles
47/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Jeermagl}aeg
Trejnzz ei fagcag` lj}aya}anz ei ylrae~zmntlr}kng}z ag }hn er`lgal}aeg'
Fagcag` refn klgl`nr phe fagcz pa}hklgl`nrz l} ha`hnr fnynfz pa}h }hezn l}}hnar epg fnynf
Knjhlgazkz ier jeermagl}aeg?
Jekka}}nnz
]lzc ierjnz
8/3/2019 Chapter 09 Management Principles
48/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Oeb Lglfqzaz
Trejnzz ei mn}nrkagag` m~}anz ) }lzcz eil oeb'
Agyefynz l zqz}nkl}aj agynz}a`l}aeg ei
oebz z~jh lz? Jeffnj}ag` ml}l eg }lzcz
Tnrierklgjn z}lgmlrmz
Zcaffz rn|~arnm
Ejj~tl}aeglf Agierkl}aeg Gn}perc&E/GN] (ppp'egn}jng}nr'er`!
8/3/2019 Chapter 09 Management Principles
49/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Oeb Mnzjrat}aeg
Faz} ei m~}anz& percag` jegma}aegz& ) }eefz )n|~atkng} gnnmnm }e tnrierk }hn oeb'
Oeb Mnzjrat}aeg Znj}aegz?
]a}fn ~znm }e agmajl}n fnynf ag }hn er`lgal}aeg' Amng}aiajl}aeg agjf~mnz fejl}aeg ei }hn oeb& }hn
tnrzeg }e phek }hn oebhefmnr rnter}z& ) ei}ng }hng~kbnr ei nktfeqnnz ag }hn mntlr}kng}'
M~}anz z}l}nkng}z ei m~}anz lrrlg`nm ag ermnr eiakter}lgjn'
8/3/2019 Chapter 09 Management Principles
50/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Oeb Ztnjaiajl}aeg (oeb ztnj!
Faz} ei lbafa}anz& zcaffz& ) e}hnr jrnmng}alfzgnnmnm }e me }hn oeb'
Z}l}nkng} ei oeb jegma}aegz rnfl}ag` }e
}hn hnlf}h& zlin}q& ) jekier} ei }hnnktfeqnn'
8/3/2019 Chapter 09 Management Principles
51/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Tnrierklgjn Z}lgmlrmz
Mnzarnm rnz~f}z l} l mniaga}n fnynf ei|~lfa}q ier l ztnjaianm oeb'
Tnrierklgjn }hn l}}lagkng} ei l
mnzarnm rnz~f} l} l mniagnm fnynf ei |~lfa}qier l ztnjaianm t~rtezn'
Zhe~fm bn blznm eg perc+rnfl}nm
bnhlyaerz ) jfnlrfq z}l}nm ag pra}ag`'
8/3/2019 Chapter 09 Management Principles
52/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Oeb Mnza`g
Lg e~}`rep}h ei oeb lglfqzaz'
Jegjnrgnm pa}h z}r~j}~rag` oebz }eaktreyn er`lgal}aeg niiajangjq )
nktfeqnn oeb zl}azilj}aeg'
Oeb l zn} ei lff }lzcz }hl} k~z} bntnrierknm bq l `ayng nktfeqnn'
8/3/2019 Chapter 09 Management Principles
53/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Oeb Mnza`g
8/3/2019 Chapter 09 Management Principles
54/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Oeb Ngflr`nkng}
Mnynfetnm }e agjrnlzn }hn }e}lf g~kbnrei }lzcz }hl} nktfeqnnz tnrierk'
]lzcz agmayam~lf lj}aya}anz }hl} klcn ~t l
oeb'
Trnyng}z nktfeqnn bernmek irekrntn}a}aeg ei zlkn }lzcz mlq li}nr mlq'
8/3/2019 Chapter 09 Management Principles
55/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Oeb Ngrajhkng}
Agjrnlznz }hn ylran}q ) g~kbnr ei }lzcz) jeg}ref }hn nktfeqnn hlz eynr }hn oeb'
Ilj}erz ier ke}ayl}ag` nktfeqnnz?
Ljhanynkng}
Rnje`ga}aeg
@rep}h
Rnztegzabafa}q
Tnrierklgjn
8/3/2019 Chapter 09 Management Principles
56/57
Ieemznryajn Er`lgal}aegz& >}h nma}aeg
Ztnlrz ) @rn`earn
244= Tnlrzeg Nm~jl}aeg& Agj'
^ttnr Zlmmfn Raynr& Gnp Onrznq 40=>8
Oeb Jhlrlj}nraz}ajz
Oeb makngzaegz }hl} aktreyn niiajangjq )oeb zl}azilj}aeg?
Zcaff ylran}q
]lzc amng}a}q
]lzc za`gaiajlgjn
L~}egekq
innmbljc
8/3/2019 Chapter 09 Management Principles
57/57
I m a E a }a >}h ma}a244= T Nm }a A
Nktfeqnn Perc ]nlkz
]pe er kern nktfeqnnz phe ag}nrlj}rn`~flrfq }e ljjektfazh l glrrep zn} ei`elfz'
Jrnl}nm bq klgl`nkng} }e zefynztnjaiaj trebfnkz'