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Changing Our Future G.J. van der Star January 2011 STARketing twitter.com/gerardvdstar nl.linkedin.com/in/gerardvanderstar gerardvanderstar.wordpress.com
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Changing Our Future

Jul 05, 2015

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Action Research Project Proposal at CoM
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Page 1: Changing Our Future

Changing Our FutureG.J. van der Star

January 2011

STARketingtwitter.com/gerardvdstar

nl.linkedin.com/in/gerardvanderstargerardvanderstar.wordpress.com

Page 2: Changing Our Future

Agenda and Objective

Background GvdSMotivation ResearchAction Learning is Logical for Bizz EduTogether Problem SolvingProblem AnalysisMy BSN WorkPreliminairy ProblemCurrent StatusOutroduction

Objective: Obtain Problem Understanding and Participation Willingness…

Page 3: Changing Our Future

Background GvdS

Career:Public > Private > HED Sector

Education:

Tech BA NIMA DipM MCIM MA MBATrait:

Creative Problem Solver – EinzelgangerPassion:

Innovation and Change

Page 4: Changing Our Future

Motivation Research

Big Surprise:Own Service Org not treated as a Business Case

My way of Teaching:Only Applied Education makes Sense to me

I am a SOSTAC / 3M Thinker: No Strategy at ‘CoM’ only Goals / Actions

Got a Culture Shock: Reactive ECTS vs Pro-Active Change Culture

Looking for Leadership:Dependency (Fear) vs Professional Culture (Trust)

See Four Silos: CoM Cooperation is Utopia – No common Goal

Page 5: Changing Our Future

Action Learning: Logical Bizz Edu

Action Learning Perspective:Education will only be significant for the manager if it leads to solvingproblems that are encountered in the workplace…Nothing can be proven beforehand: all answers are found while the manager is busy with his real task…Together with three or four others they try to find out what they actually seeas the problem… what they decide to do about it, what results they want to achieve…

In Practice this means:Aquired Knowledge is not enoughLearn while doingAction Learning implies working togetherTutors do not possess the wisdom but question helping capturing the problemPersonal network of the entrepreneurial managerWorking on strategically relevant problemsDare to take riskResponsibility of the OrganisationCompetent IncompetenceReflection in Action

Page 6: Changing Our Future

ActionLearningActionResearch

A powerful lever for expanding corporatelearning and increasing organizatonalsuccess…Transforming Problems and People for World-Class Organizational LearningProven to be appropriate methodlogy and processes for:

(Re)creating ChangeInnovationLeadershipPersonal, professional and organisational learning

Page 7: Changing Our Future

BSN European affiliate of WIAL

2008• Gerard: Organizational Analysis

ActionLearningProjects

• HRM > Bizz Training for CoM personnel: Just Working Together (June, 2009)• MKT > CoM Retention Strategies that Work (Oct, 2009)• OM > Operations Management Redesign Applied to CE at CoM (Jan, 2010)• FM > Performance Measures that also Improve (Apr, 2010)• IM > CoM KM Practices – To do the Right Thing (Aug, 2010)• SM > Strategic Renewal and Change at CoM (Oct, 2010))

2011• Dissertation

• Literature Review• Action Research Project• Reflection

Page 8: Changing Our Future

Tuytel

BertHan

Bachelor Managers

Teachers Teachers

Rotterdam Labour Market

BEB

Students

Problem Analysis

CE SMM CO SMB

Page 9: Changing Our Future

Pre-Liminairy Problem

How to keep CoM’s Vision alive and kicking so that it leads to a more greatercooperation between the four independent silos?

Page 10: Changing Our Future

Mar 4

Mar 14

Apr 4 Apr 25 Apr 25Jun 6

Page 11: Changing Our Future

Current Status

Research Proposal ApprovedRe-created Research PlanTo Draft Literature TOCReading Vision – Leadership – Change

Attached: Gerard’s Vision – prepared using‘Building Your Company’s Vision’, HBR, 1996

Page 12: Changing Our Future

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Gerard's Vision

Core Ideology

Core Values

Honesty to keep it Simple and Trustworthy

Equal Chances for all Creatures on the Planet

Persistency, Consistency and Total Involvement

Non-Profitable or Real Relationships Only

Errors are the Result of Learning

Core Purpose

To contribute to People's Success,

Using Innovative and ever Changing Transformational Learning Approach

within a Safe and Open Environment

Resulting in Life Long Learning

Envisioned Future BHAG

Lecturer and Part-Time Action Learning Change Consultant

Lector Action Learning HR Business School

Professor Service Management RSM

Vivid Description

I will change the organization (s) I work for into an organization (s) that has been build around my Vision on Services Management:

MEK: Doing Business by Making, Enabling and Keeping Promises

I will consult and coach other organizations in achieving the same change

Owner of Private MEK Business School

Page 13: Changing Our Future

Outroduction

Action Learning we do together!We need each other if we want to learn!

I will contact you in the coming weeks for your Participation and Cooperation