Feb 25, 2016
Chairman Opening Remarks
Bob Go, Global Managing Director,Life Science and Health Care,Deloitte
Tailoring Sales Strategies to New Audiences and Markets
Jane Griffiths, International Vice President, Europe North, Janssen-Cilag EMEA
Wayne Gattinella, President and CEO, WebMD
John MacCarthy, Vice President, Client Thought Leadership, IMS Health
Consumers are demanding more control over information to make important, everyday decisions
Consumers increasingly depend on the internet for health information
Physicians increasingly depend on the internet for medical information
Internet is exposing fundamental weaknesses of traditional marketing channels
21st century solutions cannot be delivered on 20th century platforms
Networking Coffee Break
We will resume at 11.05
Riding the Rising Wave of Healthcare Consumerism
Sandra Peterson, President, Bayer Healthcare Diabetes Division
Stefano Pessina, Executive Chairman, Alliance Boots
David Mobbs, Group Chief Executive, Nuffield Health
Closing Remarks
Bob Go, Global Managing Director,Life Science and Health Care,Deloitte
End of Conference
Lunch in the ‘Market Restaurant’