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CH 6 Motivation[1]

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    Bob StretchSouthwestern College

    Robbins & Judge

    Organizational Behavior13th Edition

    Chapter

    Motivation Concepts

    6

    6-1 2009 Prentice-Hall Inc. All rights resere!.

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    Chapter Learning Objectives

    After studying this chapter, you should be able to Describe the three elements of motivation. Identify four early theories of motivation and evaluate their

    applicability today.

    Apply the predictions of Cognitive Evaluation theory to intrinsicand extrinsic rewards.

    Compare and contrast goal-setting theory and anagement by!b"ectives.

    Contrast reinforcement theory and goal-setting theory.

    Demonstrate how organi#ational "ustice is a refinement of e$uitytheory.

    Apply the %ey tenets of expectancy theory to motivatingemployees.

    Compare contemporary theories of motivation.

    Explain to what degree motivation theories are culture-bound.

    2009 Prentice-Hall Inc. All rights resere!. 6-2

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    Defning Motivation

    The result of the interaction between the individual and thesituation.

    !he processes that account for an individual"s

    intensity, direction, and persistence of effort to#ard

    attaining a goal $ specifically, an organizational goal%

    &hree %ey elements'

    ntensity how hard a person tries

    'irection effort that is channeled toward( and consistent

    with( organi#ational goals

    (ersistence how long a person can maintain effort

    2009 Prentice-Hall Inc. All rights resere!. 6-"

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    Early Theories o Motivation

    These early theories may not be valid, but they do form thebasis for contemporary theories and are still used by

    practicing managers.

    )aslo#"s *ierarchy of +eeds !heory Alderfer)s E*+ ,Existence( *elatedness( and +rowth

    )cregor"s !heory - and !heory .

    *erzberg"s !#o/0actor !heory

    )clelland"s !heory of +eeds

    2009 Prentice-Hall Inc. All rights resere!. 6-#

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    Maslows Hierarchy o Nees

    There is a hierarchy of five needs. As each need is substantiallysatisfied, the next need becomes dominant.

    Assu2ptions

    Individuals cannot

    move to the next

    higher level until

    all needs at the

    current ,lower

    level are satisfied

    ust move in

    hierarchical order

    2009 Prentice-Hall Inc. All rights resere!. 6-$

    Sel%-Actuali&ation

    'stee(

    Social

    Sa%et)

    Ph)siological

    o#er Order

    E4ternal

    *igher Ordernternal

    See ' * H I B I + 6-1

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    !lerers E"# Theory

    A reworking of Maslow to fit empirical research.

    !hree groups of core needs

    E4istence,aslow' physiological and safety

    Relatedness,aslow' social and status ro#th,aslow' esteem and self-actuali#ation

    Re2oved the hierarchical assu2ption

    Can be motivated by all three at once

    (opular, but not accurate, theory

    2009 Prentice-Hall Inc. All rights resere!. 6-6

    ',

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    Mc#regors Theory $ an Theory %

    !#o distinct vie#s of hu2an beings !heory -5basically negative6 and !heory . 5positive6%

    anagers used a set of assumptions based on their view

    &he assumptions molded their behavior toward employees

    +o e2pirical evidence to support this theory%

    2009 Prentice-Hall Inc. All rights resere!. 6-

    +heor) *

    /orers haelittle a(bition

    islie wor

    Aoi!resonsibilit)

    +heor) 3

    /orers are sel%-!irecte!

    'n4o) wor

    Accetresonsibilit)

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    Her&bergs Two'(actor Theory

    H)giene

    5actors

    otiators

    Achiee(e

    nt

    esonsibilit)

    ,rowth

    /or

    Con!itions

    Salar)

    Co(an)Policies

    2009 Prentice-Hall Inc. All rights resere!. 6-7

    See ' * H I B I + S 6-2 an! 6-"

    Key Point !atisfaction and dissatisfaction are not opposites

    but separate constructs

    E4trinsic andRelated to

    Dissatisfaction

    ntrinsic andRelated to

    Satisfaction

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    Criticis)s o Two'(actor Theory

    "er#berg says that hygiene factors must be met to remove

    dissatisfaction. $f motivators are given, then satisfaction

    can occur.

    *erzberg is li2ited by his procedure

    articipants had self-serving bias

    Reliability of raters 7uestioned

    /ias or errors of observation

    +o overall 2easure of satisfaction #as used

    *erzberg assu2ed, but didn"t research, a strong

    relationship bet#een satisfaction and productivity

    2009 Prentice-Hall Inc. All rights resere!. 6-9

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    McClellans Three Nees Theory

    +eed for Achieve2ent 5nAch6 &he drive to excel( to achieve in relation to a set ofstandards( to strive to succeed

    +eed for (o#er 5n(o#6

    &he need to ma%e others behave in a way that they would

    not have behaved otherwise

    +eed for Affiliation 5nAff6

    &he desire for friendly and close interpersonal relationships

    (eople have varying levels of each of the three needs%

    0ard to measure

    2009 Prentice-Hall Inc. All rights resere!. 6-10

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    *eror)ance *reictions or Highn!ch

    (eople #ith a high need for achieve2ent are li8ely to refer to underta%e activities with a 12312 chance of success(avoiding very low- or high-ris% situations

    /e motivated in "obs that offer high degree of personal

    responsibility( feedbac%( and moderate ris%

    4ot necessarily ma%e good managers too personal a focus.

    ost good general managers do 4!& have a high nAch

    4eed high level of now and low nAff for managerial

    success

    ood research support, but it is not a very practicaltheory

    2009 Prentice-Hall Inc. All rights resere!. 6-11

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    ognitive Evaluation !heory oal/9etting !heory

    anagement by !b"ectives ,/!

    9elf/Efficacy !heory

    Also %nown as 5ocial Cognitive &heory or 5ocial 6earning&heory

    Reinforce2ent !heory

    E7uity !heory

    E4pectancy !heory

    Conte)porary Theories oMotivation

    2009 Prentice-Hall Inc. All rights resere!. 6-12

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    Cognitive Eval+ation Theory

    Providing an extrinsic reward for behavior that had beenpreviously only intrinsically rewarding tends to decrease theoverall level of motivation

    a"or Implications for wor% rewards

    Intrinsic and extrinsic rewards are not independent

    Extrinsic rewards decrease intrinsic rewards ay should be noncontingent on performance

    7erbal rewards increase intrinsic motivation8 tangible rewardsreduce it

    5elf-concordance

    9hen the personal reasons for pursuing goals are consistent withpersonal interests and core values ,intrinsic motivation( peopleare happier and more successful

    2009 Prentice-Hall Inc. All rights resere!. 6-1"

    See ' * H I B I + 6-#

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    Loc,es #oal'-etting Theory

    /asic remise' &hatspecificand difficult goals( withself%generated

    feedback( lead to higher performance

    Difficult +oals' :ocus and direct attention

    Energi#e the person to wor% harder Difficulty increases persistence

    :orce people to be more effective and efficient

    *elationship between goals and performance depends on'

    +oal commitment ,the more public the better; &as% characteristics ,simple( well-learned

    Culture ,best match is in 4orth America

    2009 Prentice-Hall Inc. All rights resere!. 6-1#

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    )BO is a syste2atic #ay to utilize goal/setting%

    oals 2ust be

    &angible

    7erifiable

    easurable

    orporate goals are bro8en do#n into s2aller,2ore specific goals at each level of organization%

    0our co22on ingredients to )BO progra2s

    +oal specificity

    articipative decision ma%ing Explicit time period

    erformance feedbac%

    .)ple)entation/ Manage)ent byObjectives

    2009 Prentice-Hall Inc. All rights resere!. 6-1$

    See ' * H I B I + 6-$

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    0an+ras -el'E1cacy Theory

    An individual"s belief that he or she is capable ofperfor2ing a tas8%

    0igher efficacy is related to'

    +reater confidence

    +reater persistence in the face of difficulties

    /etter response to negative feedbac% ,wor% harder

    5elf-Efficacy complements +oal-5etting &heory.

    2009 Prentice-Hall Inc. All rights resere!. 6-16

    See ' * H I B I + 6-6

    iven *ard oal

    *igher 9elf/9et oal

    ncreased onfidence

    *igher (erfor2ance

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    .ncreasing -el'E1cacy

    Enactive 2astery

    ost important source of efficacy

    +aining relevant experience with tas% or "ob

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    9i2ilar to oal/9etting !heory, but focused on a

    behavioral approach rather than a cognitive one%

    /ehavior is environmentally caused

    &hought ,internal cogitative event is not important

    :eelings( attitudes( and expectations are ignored

    /ehavior is controlled by its conse$uences reinforcers

    Is not a motivational theory but a means of analysis of

    behavior

    *einforcement strongly influences behavior but is not li%ely

    to be the sole cause

    "einorce)ent Theory

    2009 Prentice-Hall Inc. All rights resere!. 6-17

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    !a)s E2+ity Theory

    E2ployees co2pare their ratios of outco2es/to/inputs

    of relevant others%

    9hen ratios are e$ual' state of e$uity exists there is no

    tension as the situation is considered fair

    9hen ratios are une$ual' tension exists due to unfairness

    >nderrewarded states cause anger

    !verrewarded states cause guilt

    &ension motivates people to act to bring their situation into

    e$uity

    2009 Prentice-Hall Inc. All rights resere!. 6-19

    See ' * H I B I + 6-

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    an be four different situations

    5elf-Inside

    &he person)s experience in a different "ob in the same

    organi#ation 5elf-!utside

    &he person)s experience in a different "ob in a different

    organi#ation

    !ther-Inside

    Another individual or group within the organi#ation

    !ther-!utside

    Another individual or group outside of the organi#ation

    E2+ity Theorys 3"elevant Others4

    2009 Prentice-Hall Inc. All rights resere!. 6-20

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    "eactions to .ne2+ity

    E2ployee behaviors to create e7uity

    Change inputs ,slac% off

    Change outcomes ,increase output

    Distort3change perceptions of self

    Distort3change perceptions of others

    Choose a different referent person

    6eave the field ,$uit the "ob

    (ropositions relating to ine7uitable pay

    aid by time' !verrewarded employees produce more

    >nderrewarded employees produce less with low $uality

    aid by $uality' !verrewarded employees give higher $uality

    >nderrewarded employees ma%e more of low $uality

    2009 Prentice-Hall Inc. All rights resere!. 6-21

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    5+stice an E2+ity Theory

    2009 Prentice-Hall Inc. All rights resere!. 6-22

    See ' * H I B I + 6-7

    Overall perception

    of #hat is fair in the

    #or8place%

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    6roo)s E7pectancy Theory

    !he strength of a tendency to act in a certain #ay

    depends on the strength of an e4pectation that the act

    #ill be follo#ed by a given outco2e and on the

    attractiveness of the outco2e to the individual%

    2009 Prentice-Hall Inc. All rights resere!. 6-2"

    See ' * H I B I + 6-9

    E4pectancy ofperfor2ance

    success

    nstru2entalityof success in

    getting re#ard

    :aluation of there#ard in

    e2ployee"s eyes

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    .ntegrating Conte)porary Motivation Theories

    Based on E4pectancy !heory

    2009 Prentice-Hall Inc. All rights resere!. 6-2#

    See ' * H I B I + 6-10

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    #lobal .)plications

    )otivation theories are often culture/bound%

    aslow)s 0ierarchy of 4eeds &heory

    !rder of needs is not universal

    cClelland)s &hree 4eeds &heory

    nAch presupposes a willingness to accept ris% and performance

    concerns not universal traits

    Adams) E$uity &heory

    A desire for e$uity is not universal

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    -+))ary an Managerial.)plications +eed !heories 5)aslo#, Alderfer, )clelland,

    *erzberg6

    9ell %nown( but not very good predictors of behavior

    oal/9etting !heory

    9hile limited in scope( good predictor

    Reinforce2ent !heory

    owerful predictor in many wor% areas

    E7uity !heory

    /est %nown for research in organi#ational "ustice

    E4pectancy !heory

    +ood predictor of performance variables but shares many of

    the assumptions as rational decision ma%ing

    6-26 2009 Prentice-Hall Inc. All rights resere!.

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    opyright >? (earson Education, nc%(ublishing as (rentice *all