Century 21 United-Action Marketing Plan

Tony Parry, REALTOR®Mobile: [email protected]

Progressive Marketing To Get Your House

Sold!

Tony Parry, REALTOR®Mobile: [email protected]

The Internet

I will create a professional website for your property. It will have a unique domain name for your street address. It will also be syndicated to all of the major property search portals like Trulia, Zillow and HomeFinder.

I will also ensure that your listing is syndicated to over 400 websites!

Tony Parry, REALTOR®Mobile: [email protected]

Your Property Site

Tony Parry, REALTOR®Mobile: [email protected]

Realtor.com I will also market your home using the Realtor.com

Showcase Program. Your listing will stand out with the maximum number of photos, amazing descriptions, a virtual

tour and video.

Typical Realtor.com Listing

Two advantages to the Showcase Program are that your property page will not contain any advertisements and the Showcase Program gives your property more exposure than standard listings!

Less than 40% of San Antonio Realtors have access to this exclusive program.

Let me show you how this benefit alone can get your home sold!

Showcase Program Listing

Tony Parry, REALTOR®Mobile: [email protected]

Virtual Tour and VideoI’ll use pictures of your property to create an exciting virtual tour. It will be syndicated to over 30 websites. The online-based tour will be sent directly to buyers and other real estate agents. I will convert it to video

to be uploaded to YouTube so that your property can be found on the very popular video-sharing site!

Speaking of YouTube, it is the 2nd largest search engine in the world (#1 is Google who owns YouTube). Because of the 2 billion visits per day, it is important that I advertise your listing here.

This is why in addition to the virtual tour, I take a quick, narrated video tour of your home and post it on YouTube and to all of the social media sharing sites

Tony Parry, REALTOR®Mobile: [email protected]

CraigslistI will create Unique Craigslist ads which will

incorporate text, video, virtual tour and your property website. I will post them on a weekly

basis.

Craigslist is becoming increasingly popular for buyers searching for homes using the Internet. Your

presence here will expose your home to hundreds, maybe thousands, of potential buyers!

Tony Parry, REALTOR®Mobile: [email protected]

The Mobile Phone

Tony Parry, REALTOR®Mobile: [email protected]

Text Message Lead Capture

In my effort to market and sell your property, I will use text messaging lead capture wherever possible.

This technique allows me to capture phone numbers in real time so that I can do an effective job of converting qualified prospects into appointments to see your property.

Aggressive Marketing

I will contact everyone (by phone or in person) within a quarter mile radius of your home and let them know about your listing. I will ask for names and numbers of people who would like to live in the area. This is a very direct and aggressive way to seek out prospective buyers for your home.

I will call the last five agents that sold homes in your area. Chances are good that they may have buyers interested in

Tony Parry, REALTOR®Mobile: [email protected]

QR Codes

Most smart phones can scan QR codes. I place these codes on all marketing materials for your home. When the code is scanned, the viewer

will be taken to a mobile version of your property website. I find that this is a great way

to marry our print ads to the high tech resources I use to get your home sold!

I will call the last five agents that sold homes in your area. Chances are good that they may have buyers interested in

Tony Parry, REALTOR®Mobile: [email protected]

Social MediaCurrently, Facebook has over 800 million users and

Twitter has around 200 million users. I use these sites and the social connections that I have made through personal and professional associations to

advertise your property. Since I’ve already marketed your property online, these users can readily access

it.

Century 21 Database

Tony Parry, REALTOR®Mobile: [email protected]

I will make sure that everyone I know is familiar with your property!(I know a lot of people!!!)

These people are:- Our past clients- Our current clients- Other Realtors- My Facebook network- My Twitter network- Other area business owners and local residents in our database.

The Usual Stuff- Pricing Your Property Right

- Staging It To Sell

Tony Parry, REALTOR®Mobile: [email protected]

- Open Houses- Broker’s Open Houses

- Negotiating On Your Behalf

While most agents do a good job at the “usual stuff,” the usual stuff doesn’t interest today’s modern

buyer.

While most of our competitors are skipping the first items, I’m busy making sure that your property is

exposed and presented to as many buyers as possible.

If it looks like I rely heavily on web marketing, that’s because I DO!!!!!!

Why? 90% of buyers search for property online…and

THEY WILL DEFINITELY KNOW ABOUT YOURS!