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Slides that stickJan SchultinkTechnion, Haifa6 May 2009

presentation lessons for entrepreneurs


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Tonight we will talkabout presentations,

but first


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lets talk about myself (briefly)


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A decade of

McKinsey

CONSULTING WORK BUILT COMMUNICATION SKILLS

Source: team analysis

Key success drivers resulting from McKinsey engagements

PRELIMINARY

Significant amount of data

analysis and synthesizingrecommendations

Presenting to senior

management audiences

Constant

structuring,

restructuring

of story lines

Communication

skills*

* Both verbal and visual


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FONTAINEBLEAU


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LONDON


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Tel Aviv

presentation design

strategy consulting


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Anyone can design PPT

h d


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graphics designer

speech coach

administrative assistantartist

PR consultant


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Topmanagement

To the pointin 20 minutes


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you understand it whenyou can explain it


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What is a good presentation?


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nice presentation,thank you


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WOW!

Photo credit :Nicole Makauskas


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Listen


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ListenUnderstand


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The Curse of

Knowledge


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the presentertaps a tune


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the audiencehears someone tapping

tap tapper de tap tap tap tap tapper de tap tap


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ListenUnderstand

Act


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OK, now what?

N i


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No content no presentation


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Communicating to investors


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the presentation

is an excuse tofigure you out

h


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we have no

competition

Sense of

realism?


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Willingness to listen, learn???Photo credit: Celestial Meeker


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your audience:

intelligent& busy

Cut to the chase


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your

point

Cut to the chase

N d t h t th t d


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No need to preach to the converted

Address obvious weaknesses


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Address obvious weaknesses


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Tell stories

No need for buzzwords


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No need for buzzwords

tap tapper de tap tap tap tap tapper de tap tap t


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No need for vision stuff


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Dont skip the technology


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help themconstruct the

bottom uppicture


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Presentation style


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TS


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BUL

LET

POINT

10 lid


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10 slides

20 minutes

30 pt font

guy kawasaki


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20 MINUTES CAN BE MORE THAN 10 SLIDES


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Youll needone of these

What kind of presenter are you?


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p y


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you arean engineer...

why stopthinking as

a designer?


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creativity

cant hurry presentation design


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y p g


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aesthetics


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good graphics

sophisticated graphicsdoes not mean


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the black page

Theyre different


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pitchdeck

handouts

businessplan

onlineshow

companyprofile

y


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Graphics secrets


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Revenues in 2011will be $3,402,012


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We aimto be a

$3-4 millioncompanyin year 3

Ban clip art


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p


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pixels enable zooming

dont stretch


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appreciate white space


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pp p

rule of thirds


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All colors are fine just stick to them


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SAME DISTANCE

ALIGN


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SAME DISTANCE

ALIGN


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Old template


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the new one!

Strong revenue growth


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Strong revenue growth

6


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0

1

2

3

4

5

6

Category 1 Category 2 Category 3 Category 4

Series 1

Series 2

Series 3


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Strong revenue growth and profitability

143

Revenues, $ million


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50

6679

9098

115120

136143

Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3

2006 2007 2008

7 consecutive profitable quarters


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BEFORE AFTER

Easy on theanimations


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animations

Stay on time


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Wow, this


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,

has changedthe way

I Iook atpresentations

foreverPhoto credit :Nicole Makauskas


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stickyslides.blogspot.com

twitter: @janschultinkemail: [email protected]

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